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  • Alternative Character Interpretation:
    • While the movie avoids falling into familiar territory by not showing Spidey's origin, it also makes his motivation for being a hero unclear if one sets aside Captain America: Civil War (which alludes to his motivation more or less being the same as it was in the comics), due to lack of explicit follow-up or acknowledgement. Is he doing it just because it's the right thing to do, because of the iconic lesson that the death of hisstill unseen and unnamed and only indirectly alluded toUncle Ben taught him, or because he really just wants to be like the Avengers whom he idolizes, especially Iron Man? This is muddled by the collateral damage and civilian endangerment he causes, unlike most other versions of Spidey, and while Iron Man calls him out on it, he's only told to become a better hero. And in a pivotal moment, this is what motivates him instead of the responsibility theme, though a third interpretation exists where "being a better hero" and "being responsible" are one and the same.
    • Toomes, as part of his Motive Rant, talks about the rich and powerful taking what they want and not caring about the little guy. At the beginning of the movie he experiences this first hand when he was financially hurt and treated with a complete lack of respect when the Department of Damage Control took over his contract. He uses this experience to justify his decision to become a Chitauri tech arms dealer. After years of "business is good", however, he no longer appears to be a "blue collar little guy" anymore given his expensive multi-story house in the suburbs and the Jaguar car he is now driving. His Motive Rant of being "a little guy stepped on by the rich and powerful" while still justified and true to his experiences over times becomes less of a Freudian Excuse and more of a denial/justification that he's actually Just a Gangster. His angry reaction to finding out Peter is on the plane he's trying to rob: because of how persistent Peter is, or because he knows he may actually have to kill him?
    • Is Tony Stark really becoming a more responsible superhero and adult by mentoring Peter and becoming a Parental Substitute or is he merely repeating the exact same way his father Howard treated him, such as dealing with Peter through intermediaries (Happy Hogan, the remote Iron Man Suit), not really responding to Peter's calls or explaining fully his plans for him, and more or less compensating and making up for his treatment by grand gifts such as giving Peter the spider-suit and then letting him keep it, then making him an Avenger by giving him a better suit. Also, from the way Tony Stark dismissively mocks Vulture and/or the petty criminals he supplies as "below his pay grade" and then snarks patronizingly at Peter at the end for choosing to be a Working-Class Hero, including citing the same phrase, does the film suggest that deep down Tony is a class snob or was he being sincere about Peter being "mature" by turning him down and confirming Peter's suspicions that the genuine offer was a test? This way, Peter can walk out feeling that his mentor validated his decision and doesn't have to feel conflicted about turning him down.
    • Are Tony’s Working-Class Hero and "pay grade" comments meant to be taken as dismissive and patronizing, a relatively innocuous and genuine observation about the threat, or an example of how badly he underestimates Toomes? This is especially likely given that the Vulture really is a few steps below any of the threats we see the Avengers called on to handle but on the other hand, the Vulture is near the level of say, Vanko in Iron Man 2 or Stane in Iron Man, and dismissing and underestimating people is what led to Killian and the Mandarin's war in Iron Man 3. Vanko for instance threatened an expo in Queens, whereas the Vulture and his operation have spread out from New York suburbs to Maryland and beyond, despite not having the backing of Hammer, and Tony needed War Machine to take down Vanko whereas Spider-Man actually did take out Vulture on his own.
    • Is Tony's claim that Captain America went easy on Spider-Man really the truth, or just a Gaslighting trick used by a Mentor Archetype to rein in his plucky over-eager student so as to ensure his authority is not challenged? After all, Tony has well-known Control Freak and manipulative tendencies, and he misled Peter about the airport battle (saying that Steve went rogue rather than the full details of the Sokovia Accords) and in the end, passed off Peter's rejection of the Avengers as a Secret Test of Character on Peter's suggestion. Or, is it a combination of both (he knew that Cap went easy on Peter, but made sure to point that out in order to control his protege)?
    • Did Toomes refuse to give up Peter's identity because he understood that the boy didn't deserve to die by the hands of Gargan and his thugs, or out of gratitude for saving his and his daughter's lives and knowing that Liz would likely never forgive him if he did, or does he just want to kill Peter himself? Word of God suggests it's a combination of the first two options. Was Toomes really willing to kill Peter's family, or was it an idle threat? Considering he's somewhat reluctant to even kill Peter himself, who is a clear and present danger to his operation, it might seem slightly out of character for him to kill people only tangentially related to his foe. Was Toomes's Accidental Murder of a rogue subordinate actually an accident? Or did did he just act like it was in order to put the remaining members of his gang at ease?
      • It's highly doubtful, but there's also the possibility that Toomes might have been trying to do them a favor. Gargan has a big mouth and talks tough, but he and friends would stand absolutely no chance against Spider-Man, and Peter wouldn't hesitate to take the gloves off if they threatened May or any of his friends.
      • An additional possiblity is that Toomes could be worried about his daughter becoming collateral damage. If Gargan and co went after Peter and his friends, Liz could easily get caught in the crossfire and/or used as a hostage.
    • Does Liz sincerely reciprocate Peter's crush on her, or is she just trying to be a friend to someone she suspects of having serious issues? A deleted scene featured her giving Peter a clearly romantic kiss, and Toomes offhandedly mentions that she does like him, suggesting the former.
    • Is Michelle a genuine Holier Than Thou Deadpan Snarker Jerkass, or is she just trying and failing to be funny? Some of her actions and the way she says certain lines suggest that Michelle may just be trying to initiate Snark-to-Snark Combat in a good-humored way but is so dry and awkward that it fails and she comes across as mean, in an almost ambiguous disorder kind of way (which may even explain why she reads more than she interacts with people). Drawing that picture of Peter and pulling a funny face while he's in detention (which she doesn't have, no less)...? Alternatively, is her behavior toward Peter rooted in an attraction to him that she doesn't know how to appropriately act on? The following film confirms all of these interpretations: MJ really does like to be Brutally Honest, but it comes at the cost of her not knowing how to get close to people and results in her being the outcast she is; and she genuinely has no idea how to put herself out there and confess her romantic feelings for Peter.
    • Karen. Is she genuinely a more gentle and attentive voice than JARVIS or FRIDAY? Or does she actually retain the snark of the two, but it takes the form of a condescending tone that treats Peter like a precocious baby? Her dialogue and Jennifer Connelly's delivery gives credence to both interpretations.
    • Was Peter rejecting Tony Stark's offer of joining the Avengers at the end of Homecoming a sign of his maturity that he's accepted he's not ready yet for the Avengers, or does he actually come around to agree with Vulture's criticism that Iron Man doesn't truly care for the little guy? When Peter rejects joining the Avengers, he uses the same "defending the little guy" line that partially echoes Toomes' rant to him at the warehouse. Perhaps Spider-Man's decision at the end stems from him internalizing Tony's observation that he should be better than Iron Man by at least partially accepting and assimilating his enemy's criticism of his mentor, and seeing him Warts and All, which was also made by his Aunt May who noted earlier that she found Tony a shady figure, similar to how T'Challa also accepts Erik Killmonger's ideas but rejects his methods at the end of Black Panther (2018).
    • Did Tony actually tell Peter that Captain America "went crazy"? Or that was merely Peter's interpretation of what Tony said?
  • Base-Breaking Character:
    • Spider-Man himself can't seem to escape this. Those who love him say that his journey to become a superhero is depicted as realistically as possible, his Mentor/Student relationship with Iron Man is adorable, as well as Tom Holland himself pulling off the Adorkable teenager that Peter Parker is. Those who dislike this version of Spider-Man, however, cite that his relationship with Tony means he lacks what made Spider-Man such a novelty when he was introduced: A teenager with superpowers acting on his own as a solo hero instead of a sidekick to a more well known hero like the many others his age were at the time. Some go as far as to even call him "Iron Man Jr" instead of Spider-Man due to the majority of his character, tech, and even villains having Stark-related origins.
    • Flash Thompson. Outside of the controversy resulting from the race change and casting, the character's Adaptational Personality Change from a Jerk Jock bully to a Rich Bitch academic rival to Peter has been controversial. Some feel that it is an interesting change that reflects the social hierarchy seen in today's high schools and that the character remains true to the spirit of the comic version. Others are annoyed that the creators changed so many of his traits and removed his redeeming qualities such as his admiration of Spider-Man and feel that it makes him an In Name Only character with no depth. It probably doesn't help that the Flash seen in the The Amazing Spider-Man Series is much closer to the comics and considered an Ensemble Dark Horse with both fans and detractors of that series.
    • Michelle. Many fans liked Zendaya's performance and found her commentary hilarious. Others dislike the character because she was an Advertised Extra featured so prominently in promotional materials, but her actual role in the film consists of popping up in a few scenes with a Holier Than Thou attitude to make a parting snarky comment that doesn't feel too dissimilar to Flash's bullying. Also there's the issue as to whether she's MJ or will take on the role of MJ which mostly longtime fans of the comics dislike considering she has very little in common with the canonical character. For fans of the original character, who feel she was never properly portrayed in previous films, they feel this was a wasted opportunity from Marvel.
    • Karen, the spider suit's A.I. is either considered a neat addition or an unnecessary one. Numerous people dislike the fact that the suit has its own A.I. since to them it basically makes him "Iron Man 2.0". However, other people began to like Karen for her human-like behavior, particularly during her and Peter's bonding while stuck in Damage Control's Vault and her encouragement toward Peter to make a move on Liz.
    • Tony Stark/Iron Man. A common criticism of the MCU-Spidey movies is that Peter is to depended of Tony and that Tony is directly or indirectly responsible for the villains' Start of Darkness, like with the Vulture in this movie. They also accuse Tony of taking on Uncle Ben's role as Parental Substitute as well as being only forced into the marketing of the movie to sell tickets despite not having a large role. Fans like that Tony's role as The Mentor helps to cement Peter's role in the MCU as a logical consequence of Captain America: Civil War and also point out that Tony's role in the movie isn't that big and that Peter and Toomes have a more personal connection than Toomes and Stark.
  • Broken Base: In spite of (or perhaps because of) being the most highly requested character to join the MCU, the news that Spider-Man's next film would be a Marvel Studios co-production raised a bunch of debate points for fans in regards to his implementation.
    • The fact that Tony Stark is the one making Spider-Man's suit upgrades — an element which was already a bit divisive following Civil War — has caused a bit of a stir among the fans. Some don't like it, as they feel it cheapens Peter's status as an independent Teen Genius who was never anyone's sidekick in the comics, and they feel that the story's focus on Iron Man comes at Peter's expense. Others defend the idea as being consistent with the idea that Peter is operating on limited resources (as seen in Civil War with his initial costume), and note that Peter originally came up with most of the suit's functions and innovations himself (such as the webbing and the adjusting eye lenses), whereas Stark just made them smaller and with more efficient material, and it's also refreshing in emphasizing a new tactical side to Spider-Man's crimefighting rather than the brawling and swinging approach shown in previous films which just focused on Peter's superpowers rather than his battle smarts.
    • Iron Man being involved in the film at all. Some love the fact that he has a supporting role to help showcase the connectivity between the Marvel Cinematic Universe and show that the characters are indeed interacting between films, again after Phase 2 was criticized for featuring very little of this. Also, it's the first time that a Spider-Man film features a second superhero. Others are more split, feeling that Marvel is shoehorning Iron Man in too much to bank on his Wolverine Publicity and that Spider-Man should be allowed to stand on his own in his first solo film in the MCU, and doing otherwise takes that away from him.
    • The influence of the MCU, in general, has come to split some audiences over the degree of its presence. There are those who welcome the crossover elements as they consider this to be the main selling point of being in the MCU to start, seeing Spider-Man interact with the other characters of the larger Marvel universe. However, there are those who feel the film over relies on its connections to the larger MCU to the expense of Spider-Man's original cast and story. A particular point of contention is how Vulture, once a traditional Spider-Man villain, has more or less become a repurposed Iron Man villain.
    • A contingent of the film's critics feel that the refusal to at least briefly mention Uncle Ben and the lesson and overall motivation Peter got from his death removes substance from Peter's character; at worst, the film giving him Destructive Saviour tendencies in his eagerness to prove himself to Tony Stark and the Avengers may feel out of character from his appearance in Civil War, given what (we assumed) happened offscreen. While Stark urges him to be a better hero in response, the connection of the power/responsibility theme to Peter's greatest failure, causing Uncle Ben's death, is missed. Others are just glad to have an arc for the character that doesn't fall back on that part of the backstory, making the film feel fresher compared to the previous Amazing reboot.
    • The famous scene where Peter gets trapped under rubble, a scene clearly inspired by If This Be My Destiny, one of the most famous storylines in Spider-Man history. The division is between people who think it's an amazing scene, probably the best in the entire film, and those who think it completely felt flat on its face. Fans commend it for the reference to the comics and for Holland's acting, who totally sold Peter's state of mind in that scene: a 15 year old child who thinks is going to die and panics accordingly. Detractors, however, think that the scene wasn't thematically earned, and failed to capture what made the scene great in the comics (this last part ties in directly with the previous entry about the absence of the power/responsibility theme—Peter originally lifted the rubble to reach Aunt May's lifesaving medication, thinking that he couldn't fail her like he did Uncle Ben—since they think the whole "If you're nothing without the suit, then you shouldn't have it" line doesn't fit the concept of Spider-Man, whether from the comics or from Homecoming itself, and thus is not deemed a good thematic substitute).
  • Captain Obvious Reveal: Michelle being nicknamed "MJ", marking her as a partial expy of Mary Jane "MJ" Watson. The movie pretty unsubtly telegraphs Michelle as the Veronica to Liz's Betty, and it gives her a small dose of Mary Jane's Troubled, but Cute/Deadpan Snarker personality from the comics. If anything, it's more of a surprise the first time another character calls her "Michelle", since so many people walked into the theater assuming that Zendaya's character was Mary Jane.
  • Common Knowledge: Fans who like the film claim that Homecoming is faithful to Spider-Man in terms of high school setting, Peter's life as a teenager, and for featuring Liz Allan as Peter's first Love Interest and girlfriend:
    • In fact, Peter Parker being seen as a high school or teenage hero as a corporate trend dates to the late 1990s and early 2000s. For instance, the first animated adaptation to portray Peter Parker in a high school setting was The Spectacular Spider-Man since the previous animated adaptation portrayed him in college. Even the Raimi Trilogy, barring the first half of Spider-Man 1, showed him as a college student for the majority of the trilogy. In the comics, Peter graduated from high school in Issue #28. Even then, most of his early stories (and most of Spider-Man stories after that) focused on him working at the Daily Bugle rather than in a high school or college environment.
    • In the comics, Liz Allan was Peter's first crush, but she and Peter never once dated in the 616 continuity. Peter's first girlfriend and major relationship was with Betty Brant, a relationship which has never once shown in the movies by comparison. Likewise, Ned Leeds (who in the movie is based on Ganke Lee from Miles Morales) was never a friend of Peter's and he and Peter were in fact rivals for Betty's affections and only became more friendly in later issues, but the close bond Peter has with Ned in this movie is pretty much an invention of the movie's. Essentially, a good part of the film's portrayal of Peter in high school was more or less original to the film.
  • Crosses the Line Twice: The Vulture disintegrating one of his underlings? Horrifying. The Vulture deadpanning, ""I thought that was the anti-gravity gun", then shaking the underling's powdered remains out of his glove? Freaking hilarious.
  • Diagnosed by the Audience: Tinkerer is a savant with technology, has an awkward yet polite speech pattern, mostly quiet, he swiped alien technology to examine (before joining Vulture) and often corrects people with phrasing. He also looked through Vulture's phone despite being told not to and describes himself as "curious by nature". All of this suggests that Mason is somewhere on the Autism spectrum.
  • Draco in Leather Pants:
    • Tony Stark continues to have a number of fans who gloss over some of his questionable actions or his Poor Communication Kills mentoring strategy that drives Peter into making rash decisions.
    • Adrian Toomes has developed a fanbase which overlooks the fact that he sells crazy dangerous weapons to street-level criminals, and steals the hardware to do this from an organization which is supposed to prevent this very thing, all because Damage Control negated his salvage contact. Even if he was in bad financial shape at the time, and had justifiable grievances, he certainly isn't anymore given the luxury that he lives in, and the fact that despite having a family, he still takes crazy jobs despite the FBI, Iron Man, and a young superhero on his tail.
  • Ensemble Dark Horse:
    • Peter's gym teacher, thanks to his funny lines and being portrayed by internet darling Hannibal Buress.
    • Mac Gargan only appears in two scenes, but his potential to become Scorpion and his excellent portrayal as a psychopath has earned him many fans. It's helped by the fact that he's played by Michael Mando.
    • Aaron Davis likewise has a similar amount of screen time, but he manages to have a pair of memorable and funny appearances, and a handful of Miles Morales fans especially like that his presence and one of his lines confirm that the future Spider-Man exists in the MCU. The fact that Donald Glover already has a built-in fanbase of his own certainly doesn't hurt.
  • Epileptic Trees:
    • Some fans have theorized that Angourie Rice's character is actually Gwen Stacy, due to them wearing the same clothing and having the same hair color. However, a call sheet listed her as playing Betty Brant, putting this line of speculation into question (unless the leaked document was deliberately designed to throw people off). And evidently it was... Until it wasn't and it turned out that she was Betty Brant all along.
    • Quite a lot of fans think Mary Jane Watson is being saved for a sequel. This is supported by Kevin Feige who confirmed Michelle isn't Mary Jane and that "MJ" is just a nickname, with some fancasts suggesting Natalia Dyer, Madison Davenport and Katherine McNamara as hopefully candidates for the role. However, others point out that Feige's quote saying that Michelle isn't Mary Jane doesn't necessarily mean that Mary Jane will appear later, but suggests that Michelle is a new character who will serve the role Mary Jane had in the comics... meaning that Mary Jane is Adapted Out of the MCU.
    • Many fans think Norman Osborn will be introduced as the new cornerstone of all of Spider-Man's rogues going forward. There are even theories about his costume's details. Keep in mind that this is the only Spider-Man film continuity where Oscorp hasn't appeared from the get -go. It's gotten to the point that some fully expect Norman to be the Big Bad of the sequel (all but completely ignoring Mac Gargan), theorize about how appearances of the character will be executed in future MCU movies, and guessing what his methods for combating all of the heroes in the MCU will be. Again, it should be emphasized that there was nothing that hinted at Norman in Homecoming.
    • Michelle is descended from Gabe Jones, and is keeping an eye on Peter to help her S.H.I.E.L.D. agent parents. Proponents cite Principal Morita being an Identical Grandson of another Howling Commando being possibly meant as a hint to look for more, her constantly being around Peter despite her disdain for everything about him with little explanation, and the oddity of her having a last name that gives her the nickname MJ even while Word of God swears up and down she's not the MCU version of Mary Jane.
    • Who did Tony Stark sell Avengers Tower to? There's absolutely no hint about it in the movie itself, and it seems to be set up as an obvious Sequel Hook. Norman Osborn, of course, is seen as the most common guess, but a significant number of fans (perhaps jokingly) suggested that the Baxter family purchased it for renovation, which will eventually lead the Fantastic Four to it use later — in spite of the fact that the rights to those characters belonged to another studio at the time. The theory gained a massive amount of plausibility following Disney's move to acquire 21st Century Fox, which will include the Fantastic Four film rights after Disney is able to sort out a minor dispute with Constantin Film (the producer or co-producer for all of the other Fantastic Four adaptations). There's even a theory that Marvel Studios producer Kevin Feige somehow knew of the Fox deal in advance and that he deliberately gave the writers an out as set-up for the eventual reboot.
    • Peter finds an Ultron Sentry's head in Damage Control's possession, whose eyes are glowing red. This spawned fan theories that Ultron is in fact still alive and biding his time to strike again.
  • Escapist Character: Spider-Man was always a qualified example but this version of the character is the most escapist yet:
    • Unlike other movie Spider-Men who start out as aloof because Loners Are Freaks, this one is more social, having a best friend and confidante in Ned Leeds (who willingly becomes his sidekick and second-in-command), someone like Michelle who is even more asocial and unpopular than he is at school, and a far less hostile school life (where Flash Thompson doesn't physically pick on him anymore). And where Aunt May in the comics and earlier movies was The Millstone, this Aunt May is Younger and Hipper and genuinely cool and funny.
    • Even in the comics in the original days, Spider-Man struggled to get the respect and attention of other superheroes. The Fantastic Four saw him as a weirdo with Reed Richards marking him as future-supervillain material after they politely rejected his bid to be a member of the Fantastic Four in one of his earlier comics, but here Peter becomes the Mentor's New Hope for Tony Stark who makes his upgrades, becomes his sponsor and patron and despite some rough moments offered a teenage Spider-Man a spot on the Avengers and in either case cemented Spider-Man's future in the superhero community.
  • Evil Is Cool: As with Captain America: Civil War and Guardians of the Galaxy Vol. 2 before, this movie is considered to be a break of Marvel's streak of unengaging villains. The Vulture is considered by many to be one of the best MCU villains to date, by some even considered the best movie villain. Michael Keaton also does a terrific job portraying the character. It is considered the best version of the character, superior to his simplistic comics version, mainly for the impressive modernized makeover of the costume, and for showing that he has concern for his employees and family, and also making him a cool Robin Hood and Walter White-like villain.
  • Fandom Rivalry:
    • With Black Panther (2018). Fans were already irritated that Black Panther got pushed back for another Spider-Man reboot (especially since Black Panther will be the first Black superhero to headline a Marvel movie in twenty years,note  while the white Spider-Man has already headlined two major film series in the same span of time) and that irritation only increased when both Black Panther and Spider-Man proved to be the breakout stars of Captain America: Civil War. This lessened to a degree after Black Panther was later moved back up a few months. And because both were so well-received, post-Black Panther's release it led to many arguments over whether Toomes or Killmonger was a better villain.
    • It is has a rivalry with Captain Marvel fans, since her movie's release date was pushed back to accommodate Homecoming. Similar to the Black Panther (2018) issue, the fact that the MCU's first female leading character has been pushed back to accommodate existing white male leads has pissed off a lot of fans.
    • Following the movie's release and overall critical acclaim, there's a rivalry between fans of Spider-Man Trilogy and Homecoming. Homecoming fans insist that it's a better installment, with a great villain, not Strangled by the Red String via the divisive romance with Trilogy's Mary Jane, and has the advantage of putting Peter in a Shared Universe. Fans of the trilogy insist that the Raimi films are a better adaptation, with a Spider-Man who is very much his own hero rather than a sidekick to Mr. Stark. The series also includes J. K. Simmons as J. Jonah Jameson, a more accurate to the comics version of Aunt May, Uncle Ben as Peter's true Mentor, and also much higher stakesnote  Not only that, fans of the Sam Raimi films are also quick to point out that the original film helped kick start the Superhero genre going strong today.
    • With The Amazing Spider-Man Series fans who are annoyed that their series got shafted for this film and were also hoping for their series to be integrated with the MCU instead of rebooted.note  However, the fandoms of all three live-action Spider-Men got along better after all three teamed-up in Spider-Man: No Way Home, giving Andrew Garfield the opportunity to play Peter Parker once again, making up for what some fans of him saw as a forced sudden ending thanks to rebooting.
    • There's also an inner-fandom rivalry between competing directors in the MCU. Some fans argue that the Spider-Man in Captain America: Civil War was visually far more powerful, athletic, and competent than the one seen in Homecoming. As such many feel that the Russos understand Spider-Man better than Jon Watts, who they argue nerfed Spider-Man and used many Retcon and violation of Show, Don't Tell (i.e. the opening cell phone montage, Iron Man's "Cap was holding back" in the airport battle comment) for the sake of Conflict Ball. Across Homecoming Peter kept stumbling around Queens and making mistakes on account of Queens having small buildings, when he used his swinging abilities effectively in the airport fight (which considering it's an open tarmac has the same problems of low-ceiling terrains), and the film likewise more or less dialed down the Spider-Sense which the Russos insist will be present in Avengers: Infinity War. Likewise, it was the Russos who, on very short-noticenote , agreed on the casting of Tom Holland, the casting of Marisa Tomei as Aunt May, and also the setting of Peter and May as living in an apartment in Queens as a Setting Update, and as such they played a major part in defining Homecoming.
  • Fan Nickname: Iron Man's heavy involvement in the film and his Wolverine Publicity in the promotional materials, especially after his prominence on the final poster, has caused some fans, both joking and serious, to call the movie Iron Man: Homecoming, Spider-Man: Homecoming Starring Iron Man, Iron Man 4, or Iron Man 7.note 
  • Franchise Original Sin:
    • Spider-Man is shown as a novice super hero, who makes mistakes and falls into Destructive Saviour mode, but who has a Big Good supervising him so that he grows up to his full potential and may join the Avengers when he grows up. A similar plot was used in Ultimate Spider-Man (with The Ultimates, that universe's version of the Avengers, and Nick Fury instead of Tony Stark). However, that plot worked fine in the comics because, as a long-runner, it could show Spider-Man doing his things on his own for the immediate plots, with the adult superheroes showing up every now and then to advance the long-term plots. The limited time of films to narrate their stories forced to have Tony Stark around Spider-Man most of the time to build up that dynamic, and many people saw him as a mere sidekick of Iron Man as a result.
    • Both this movie and its sequel have been criticized for upping Peter's socioeconomic class from working class to middle or upper middle class. Peter hasn't actually been portrayed as working class on screen since the Sam Raimi Spider-Man Trilogy. It was less noticeable in The Amazing Spider-Man because Peter's villains were a billionaire CEO and a world-renowned scientist and Peter was pretty much on his own, whereas in the MCU Spider-Man movies, Peter's villains are working class people who were screwed over by the same billionaire, whose also happens to have given Peter his suit and pretty much all the other technology he uses.
  • Friendly Fandoms: With The Nice Guys thanks to Angourie Rice playing Betty Brant and Shane Black having written and directed Iron Man 3.
  • Genius Bonus:
    • At one point while in DC, Michelle makes a comment about the Washington Monument being built by slaves. When Mr. Harrington tries to assure her that it wasn't, a park guide gives him a "so-so/kinda" gesture, which is actually the closest right answer we have. While there is no concrete evidence of slaves on-site, the monument took 40 years to complete, and was being built before, during, and after the American Civil War. Many of the quarries used slave labor, and many donations for the project came from plantations and slave states.
    • The physics problem that Peter answers correctly (thereby embarrassing Flash) deals with determining linear acceleration during a pendulum swing. Of course, Peter of all people would know that answer right off the top of his head.
  • Harsher in Hindsight:
    • During the quiz on the bus on the way to Washington, one of the questions is about the moons of Saturn. Come Avengers: Infinity War: Spider-Man dies on Planet Titan, named after one of the moons of Saturn.
    • Harrington's saying that he couldn't bear to lose a student on a school trip again becomes this after Endgame confirms that many students, including Ned, died on a field trip thanks to Thanos' snap.
    • Ned's completely hyped about being "the guy in the chair". Months later, The Punisher (2017) was released and deconstructs the trope with David Lieberman.
    • There's Ned's insistence that the world, or at least Peter's closest associates, should know he's really Spider-Man, especially seeing as this is a world that isn't exactly packing secret identities for the heroes. Peter repeatedly turns it down despite wanting to go big as an Avenger, citing the dangers involved with this. As Spider-Man: No Way Home shows, Peter's identity being publicly known to the world at large combined with the Frame-Up by Mysterio from the film in-between basically ruins Peter's life, making him Properly Paranoid two movies in advance. Not only that, but Peter's identity becoming public also fingers Ned as a known associate, thus wrecking any chances for him to get into MIT as well.
    • Just the fact that two of Toomes' thugs can sneak into Peter's school, with Herman in particular carrying a gun, as school shootings haven't exactly been on a decline in the following years.
    • Tony's refusal to let Peter hug him becomes heartbreaking with the ending of Avengers: Infinity War where hugging Peter was the only thing he could do for the boy.
    • Similar to the above, there's the part where he tells Peter, "And if you died... I feel like that's on me." In Infinity War, Tony has to watch as Peter disintegrates in his arms.
    • Peter's rejection of Tony's offer to become an Avenger becomes significantly darker to see after What If...? shows an alternate timeline where Peter holds onto the guilt of not accepting it in wake of a global Zombie Apocalypse.
    • After saving Peter, Tony comments that it's never too early to start thinking about college and mentions he could help get him into MIT, which Peter responds by insisting he doesn't need to go to college. Combine that with Peter's desire to fully join the Avengers and how he even tells Ned he is prepared to become a high school dropout, this film becomes much harder to watch when in Spider-Man: No Way Home, Peter is forced to erase all memory of his civilian identity, meaning he can't go to MIT with Ned and Michelle, and he has to drop out of high school to get his own place and study to get his GED.
  • Heartwarming in Hindsight:
    • Michelle by the end of the movie admits that she does have friends: everyone on the decathlon team, Peter, and Ned. When they go on a class trip in the sequel, she's toned down her snark quite a bit and enjoys spending time with everyone.
    • Peter for much of this movie is worried about impressing "Mr. Stark" and becoming a legitimate hero. As of Endgame, he is not only an Avenger but also helped save the world. As Happy puts it, Peter has made Tony more than proud, while Nick Fury treats him as a hero.
    • Michelle teasing Peter about how he always seems to disappear at the end of the movie becomes this when she reveals in Far From Home that she figured out he was Spider-Man a long time ago, since he's terrible at keeping his identity a secret. Rather than use it as more snark ammo, she waited for the right time to tell him she knew, when they had a private moment and right when he admitted he had feelings for her.
  • He Really Can Act: Tom Holland's performance when Spider-Man gets trapped underneath tons of rubble by Vulture has been praised as one of the movie's highlights.
  • Hilarious in Hindsight:
    • Shocker is a bald Scary Black Man with a Power Fist... in a movie released about the same time as Doomfist was officially revealed for Overwatch.
    • The Washington Monument closed on August 17, 2017 to fix and upgrade its elevator system. When the movie came out, people were joking about Ned causing the accident in the elevator which has been having ongoing issues since it reopened after suffering earthquake damage in 2011.
    • The fact that Peter is a big Star Wars fan in this continuity gets really funny with the fact that in Chaos Walking (2021), Tom Holland will co-star with Daisy Ridley, who plays Rey, the main protagonist of the Star Wars sequel trilogy.
    • Adrian Toomes's complaint that the Shocker sounds too much like a pro-wrestling name is now downright hysterical given that Quentin Beck's appearance in Spider-Man: Far From Home, since his vigilante alias just so happens to coincide with a real-life pro-wrestler's ring name. Not to mention that there is a real-life Mexican pro-wrestler named Shocker.
    • Peter meets with Aaron Davis, played by Donald Glover, in a parking garage, much like the one where Glover later set the music video for his song "This Is America".
    • The scene where Adrian Toomes is making fun of Shocker by saying "...calling yourself Shocker, I'm the Shocker, I shock people." sounds ironically close to the exact same memes the public would say to make fun of Morbius years later.
  • Hype Backlash: A loud part of the fandom proclaiming Homecoming to be the "definitive" Spider-Man movie often overtakes anything the comic fans who wanted Marvel to do a Truer to the Text version might say, and there's a certain irony with the "definitive" Spider-Man film being the film least like the comics, leading to some backlash.
  • I Knew It!:
    • Fans correctly guessed that Kenneth Choi would be playing an Identical Grandson to Jim Morita in Captain America: The First Avenger shortly after he was cast in the film, rather than a new, unrelated character.
    • Many people pretty much called it when it was announced that Michael Keaton would indeed play the villain: Adrian Toomes / Vulture. As mentioned above, people figured that it would be done as an Actor Allusion to his already-meta role in Birdman or (The Unexpected Virtue of Ignorance).
    • Many fans figured there would be a Captain America cameo, noting how Cap has made an appearance in at least one MCU film every year since 2011note , with the chances of one being in Guardians of the Galaxy vol. 2 or Thor: Ragnarok unlikely due to both mainly taking place off Earth, leaving Homecoming as the most likely chance for an appearance. This ended up being confirmed when later trailers showed a scene with Peter's class watching a fitness video hosted by Cap.
  • Jerkass Woobie:
    • Adrian Toomes is a criminal, but he resorted to a life of crime because his construction company, and the lives of his employees, were ruined thanks to a deal Tony Stark cut with the government that caused them to lose their city contract after Toomes had already purchased his construction equipment. It speaks volumes that he's considered to be one of the most sympathetic villains in the entire setting in spite of the fact that he's willing to potentially kill a teenager with superpowers.
    • Aaron Davis is technically a criminal as a drug dealer. In the comics he's also a supervillain. But he is grateful to Spider-Man for saving his life at the beginning of the movie and helps him on hearing that a local deli was destroyed. He's also worried that the weapons being sold could endanger his nephew.
    • Happy took a pretty big Jerkass Ball for most of the movie until the ending. But since he's almost killed in his previous appearance in Iron Man 3, it's not hard to understand why he's annoyed that Tony still does as he please such as when he told Peter of Happy's personal story about asking for promotion as if it was an offhanded joke. As Happy pointed out, it was a private conversation and he doesn't like joking about it. Furthermore, babysitting an overly enthusiastic superpowered Kid Hero isn't exactly a pleasant job for a Muggle like him and it is probably a job Tony gave him without asking his consent or properly discussing with him first.
  • Magnificent Bastard: Adrian Toomes was once a hard-working man who made a living salvaging Chitauri technology from The Incident. After having his occupation taken by Damage Control, he became a career criminal, taking the moniker of the Vulture, and turning what was left of his salvaging company into an underground arms dealership that would steal and weaponize said technology to sell to criminals. Toomes made sure not to leave any evidence to track his operations, while also ensuring they weren't so big that the Avengers would view them as a threat; this process results in Toomes' criminal business lasting for eight years without any problems. However, when he faces a challenge in Spider-Man, Toomes takes to personally fighting the hero on several occasions, with Spider-Man barely surviving each time. He is also able to uncover Spider-Man's civilian identity simply by analyzing Peter's behavior, and finds an opportunity to intimidate Peter from interfering with his operations. When this fails he sends The Shocker to delay Peter from foiling his latest heist, and once again personally fights the hero during his caper. Although threatening to kill Peter and his loved ones, it's shown that Toomes greatly respects him, showing gratitude for saving his daughter's life, as well as his own, by not selling out his Secret Identity in prison, cementing Toomes as one of his most honorable yet cunning foes.
  • Memetic Mutation:
    • Putting pictures of Marisa Tomei side by side with either Aunt May from the comics, or Rosemary Harris or Sally Field in the role. Typically the effect is exaggerated by using a picture from the height of Tomei's career (and hence how some people still tend to picture her) in the '90s, rather than a more recent one, or straight up using a picture of her from The Wrestler, in which Tomei played a stripper.
    • It's not uncommon to find photos of Spider-Man with his head Photoshopped into a prom photo, since the movie's title is named after a festive high school event.
    • Soon after Civil War, Marvel started to announce the cast for the film, with new actors being added at a daily rate, and nearly every single one of them getting a special announcement. This led to some fans sardonically saying that "I, too, am part of the cast of Spider-Man: Homecoming."
    • "Wait a minute... You guys aren't the real Avengers!" note 
    • From the trailer, there are fanmade edits or fanart related with at least with these two exchanges:
    • As soon as the official poster for the movie was shown, people immediately began to mock it endlessly—be it fan editing it with more characters or making comments on it.
    • Captain America and patience.note 
    • "But I'm nothing without [X]!" "If you're nothing without [X], then you shouldn't have it." note 
    • "So. You got detention." Explanation 
    • "Don't make me come down there, you punk!" Explanation 
    • Joking about absolutely any character in a superhero movie being played by Zendaya.
    • "So [X] is Uncle Ben?" Explanation 
    • I'm stuffExplanation 
  • Moe: Tom Holland's Peter Parker is simply adorable.
  • More Popular Replacement: Ned Leeds is seen as this filling the role of Peter’s best friend. Both versions of Harry have been viewed as Unintentionally Unsympathetic, with Raimi-verse Harry being seen as taking advantage of Peter and not being a good boyfriend to MJ, while Webb-verse Harry came off as creepy and entitled to some. Ned’s friendship is viewed as a lot more genuine, even wanting to help Peter in his crime fighting and attempts to impress Liz, all wrapped up in an adorkable personality.
  • My Real Daddy: As much as many people credit Homecoming for returning Spider-Man to his roots and praising the MCU with saving the character, Kevin Feige himself and many others note that a lot of what people liked about this film can be credited to Sony more than MCU:
    • Kevin Feige admitted that it was Sony, especially producer Amy Pascal and the screenwriters who conceived Vulture's very well received motivation, his class-angst driven antagonism towards Tony Stark, which they modeled on Akira Kurosawa's High and Low which he admitted was a movie he hadn't seen before their collaboration, and the key dynamic of Homecoming (Peter-Tony-Adrian) was to a large extent Sony's major contribution.
    • The idea of Setting Update and Race Lift of the cast (such as Liz, Ned Leeds among others), was something that Sony had entertained in The Spectacular Spider-Man by Greg Weisman which most fans consider the most faithful adaptation of Spider-Man (at least in his classic teenage incarnation). That show was made before Disney bought Marvel and got cancelled because of that purchase. Likewise, a good number of the reimagining were done by the Russos, namely Peter and Aunt May living in an apartment, the casting of both, the design of the costume and the fact that Tony Stark was Peter's mentor. Jon Watts pushed for Nick Fury to play that role in his film as in Ultimate Marvel (which he would follow on in Far From Home).
    • The casting of Tom Holland and Spider-Man was pushed for by Sony. Originally Feige and the MCU were okay with importing Andrew Garfield into the MCU, and even Feige hesitated about casting Holland until Sony, and the Russos who agreed with them, settled for him. Likewise, Homecoming is still a Sony film and production. Most of the profits go to Sony as part of the deal with Marvel (they get more money in the team-up and crosover films).
  • Narm Charm:
    • Similar to the aforementioned poster debacle, the IMAX poster is also pretty messy, if not worse than the standard poster in terms of photoshop overload, but since it's supposed to mimic the style of a yearbook, it manages to work.
    • Toomes giving Schultz the Shocker Gauntlet after killing Brice and saying "Here, you're the Shocker now." It's silly given that — even in universe — Toomes was making fun of the Atrocious Alias. But Michael Keaton's delivery switches it from being silly to managing to further cement his status as a ruthless criminal.
  • Nightmare Fuel:
    • Instant Kill Mode. Tony Stark put this into a suit he designed for a fifteen year old boy. Peter's horrified reaction and instructions to Karen to immediately shut it down when it is activated speaks volumes. Tony locked it away where Peter couldn't access it under normal circumstances, which lets you know how far Tony was planning ahead. By his own admission in Infinity War, Thanos has been inside his head for years. Tony knew that the time was coming when Peter would need Instant Kill Mode, and the final battle in Endgame proved him right. If Peter couldn't bring himself to kill even when the situation called for it, then the suit could do it and Peter would have a psychological out, as it wouldn't be him, it would be the suit doing the killing.
    • Thought Michael Keaton was intimidating as Batman? He's terrifying in when Toomes puts two and two together and deduces that Peter Parker is Spider-Man, particularly when he warns him to stay out of his affairs, or else.
    • The scene where Spidey climbs up the Washington Monument may cause unease to those with acrophobia.
      Karen: What's wrong? You've reached the southwest window. Why are you hesitating?
      Peter: It's fine. It’s just, I've just never been this high before.
      Karen: You have also not reinstalled your parachute, so a fall from this height would most likely be lethal.
    • Toomes killing Jackson Bryce. Sure, it leads to a funny moment when he reveals he thought it was the gravity gun, but the death itself is still a horrific disintegration, and Toomes's reaction to causing it by accident is disturbingly casual.
  • Older Than They Think:
    • Some critics of this film's depiction of Spidey say that him using tech from Tony Stark or at least Stark Industries and pretty much being bailed out by Stark in an action sequence makes him look less self sufficient and competent then he should be, however, Spidey in the comics has frequently used a lot of equipment either entirely developed by or developed with assistance from other notable characters, and he has done many team ups with other heroes that have saved his bacon more then a few times, and both have been the case since the early days of the comics.
    • The dynamic between Peter and Tony especially has some roots in the comics, as they developed a mentor/protegee-relationship in the lead-up to the comic version of Civil War during their time at the New Avengers-team. Not only did they share a close relationship similar to the movies, Tony gifted Peter with a high tech armor, the Iron Spider-suit, in the comics. However, some people still point out that Peter was already an adult and a fleshed-out superhero at that time. Still, the Ultimate Spider-Man-comics showed Tony training Peter for a short time when the latter was still a teen.
    • As mentioned in the Captain America: Civil War page, some fans don't like the idea of a 15-16 year old Spider-Man being a crimefighter, as they think he's way too young to be going up against supervillains and common crooks, with some saying that it doesn't make sense to have a teenager fight an older man like Vulture, despite the fact that in the comics, Peter started fighting crime at just that age, and the Vulture was introduced as one of his earliest villains and was even older than the film's version of the character.
    • Fans have taken an issue that Spidey in the MCU was made into an Adaptational Wimp, citing that he's more badass in the comics and here struggles against villains he should easily beat. Firstly, Homecoming takes place when Peter is just starting out as a new 15-year-old hero and at that point back in the comics Stan Lee wrote Spider-Man as an inexperienced teen still coming to terms with his powers. Furthermore, even Iron Man in his solo movies pre-Avengers had to struggle to earn his victories against Stane, Vanko, and Killian despite his great resources, and struggling to earn your victories is a classic Marvel trope, and if anything it's Vulture who is getting a boost in skill and ability from his comic book counterpart rather than Spider-Man being made weak.
    • Many people point out how Aunt May got younger for every live-action reboot, despite the fact that the cartoons did it first.
    • Ned Leeds being combined with Ganke Lee and given a Race Lift is similar to The Spectacular Spider-Man, which made him Asian and was renamed Ned Lee (although, he was still closer to the comics in his age, personality, role, occupation, and his implied Ship Tease with Betty Brant). This also applies to Liz Allan's Race Lift, as the show made her Hispanic while here, she's African-American. Also related to Liz, the fact that she's related to one of Spider-Man's villains, which comes directly from the comics. However, the movie gives it a spin. While in the comics she's the half-sister of the Molten Man (and later marries Harry Osborn, the second Green Goblin and the son of Norman Osborn), here she's the Vulture's daughter. Something that even long-time Spider-Man fans didn't see coming. Additionally, Liz's Ultimate Marvel counterpart is the biological daughter of that universe's version of the Blob.
    • This actually isn't the first time Jackson Brice was the Shocker — in The Spectacular Spider-Man, Shocker was made into a Composite Character of his Montana identity and Herman Shultz, the latter getting Adapted Out because of it. Here, as a Mythology Gag, Shocker is made into a Decomposite Character with both holding the identity.
    • Speaking of which, this isn’t the first time Liz Allan has been given a Race Lift from her comic counterpart into a brown-skinned brunette. The Spectacular Spider-Man did the same for its version of Liz a few years earlier.
    • Many fans are noting how special it was that Vulture survives and averts Superhero Movie Villains Die. Except this was averted in earlier films too. Sandman was spared by Peter in Spider-Man 3, while the Lizard, Rhino, and Harry Osborn also survived in The Amazing Spider-Man Seriesnote . More importantly, in the MCU itself, Emil Blonsky, Justin Hammer, Loki (thrice), and Helmut Zemo survived in their films too.
    • One complaint about the film is the fact Spidey uses gadgets, but this is nothing new things like web grenades, taser webs, and spider tracers have been around and apart of his arsenal for decades.
    • The downplaying of Uncle Ben in this story which upsets some fans ignores the fact that Uncle Ben wasn't mentioned very often in The Amazing Spider-Man. The idea of Ben's aesop being Spider-Man's creed came much later and was originally just the caption at the end of the origin issue. Likewise, Peter in the early career was The Team Wannabe to the Fantastic Four and saw Reed Richards as a possible parental figure whose respect he craved, which thanks to rights' issues is now substituted with the Avengers and Iron Man instead.
    • Some fans complained about Stark saying he wants Peter to "be better" than he himself is, apparently missing a decade of character development on Tony's part in the MCU and unaware of the fact that he had already said the same thing to Riri Williams when acting as her mentor in the comics.
  • One-Scene Wonder:
    • Gwyneth Paltrow as Pepper Potts, who returns on-screen four years after Iron Man 3.
    • Donald Glover only shows up in two scenes as Aaron Davis, but is genuinely funny and endearing. And a deleted scene has him making a phone call to his popular nephew.
    • The "Yeah Spider-Man" Guy (credited as such) during the ferry scene. Despite having only two lines which are literally "Yeah Spider-Man/ Iron Man," he still is very funny and memorable.
    • Michael Mando as a rather creepy Mac Gargan in the ferry and mid-credits scenes.
  • Only the Creator Does It Right: After the formation of the Marvel Cinematic Universe, many fans clamored for Spider-Man and his franchise rights returning to Marvel believing that Sony were no longer doing justice to him in the Andrew Garfield movies. A sentiment that was widely repeated after the character's well-received supporting role in Captain America: Civil War. The critical acclaim and love for Spider-Man in a Shared Universe has made many fans feel he should never be any other way again.
  • Questionable Casting: Tony Revolori as Flash Thompson got a bit of this due to his actor being a full two inches shorter than Tom Holland, with the argument being that character's traditional status as the Big Man on Campus and a Jerk Jock might be a bit harder to portray if Peter's taller and more athletic than he is. This was somewhat mitigated when it turned out that their approach on the character would be a bit different this time around. In the end, the approach taken made Flash a Base-Breaking Character, though few criticized Revolori's actual performance.
  • Ron the Death Eater: Though he was bound to get some hate following Civil War, Tony Stark has, by this film, gained a notably large number of detractors that seem to take issue with every thing he does in the film. Some fans take issue with how he's shoehorned as a father-figure and mentor to Peter, largely for the sake of the Shared Universe Worldbuilding, but others take this further by casting aspersions that he's a kind of an abusive bully who browbeats Peter, by giving him an embarrassing nickname and giving the suit's protocols patronizing names like "training wheels" or "baby monitor". In addition, there's the whole Adrian Toomes' Draco in Leather Pants-fandom with many rooting for him against Stark, even though the Department of Damage Control was a government agency and bears most of the responsibility.
  • Rooting for the Empire: With how cool the Vulture is and his sympathetic motives compared to other MCU villains, it's hard to not want him to succeed in his heists. Many people admitted that the Vulture is almost too likable, and that Tony Stark is a serial offender which Toomes lampshades at the end.
  • Salvaged Story:
    • One complaint about Civil War was how Tony effectively drafted Peter (at the age of fifteen) into joining a war he had no personal stakes in. Not only does Homecoming confirm that Tony wouldn't have brought Peter into the fight if he believed Team Cap had intended any serious harm, but the film goes out of the way to depict Tony acting a lot more cautious and protective of him — urging him to stay out of trouble and making it clear that he isn't joining the Avengers, at least not yet.
    • Another complaint about Civil War and Spider-Man is that given his belief that people like him with superpowers are at fault if they do nothing it is out of character for Peter not to be on Captain America's side. This movie fixes this by establishing that Peter was kept in the dark about what the fight was about and Tony just drafted him and told him that Cap "went crazy".
  • Signature Scene: Tony chewing out Peter after the ferry sequence, partly due to the strong acting and drama, and partly due to the memes the scene spawned.
  • Special Effect Failure:
    • The shots of Spider-Man getting grabbed by the anti-gravity gun have somewhat unconvincing CGI.
    • The scene where Tony berates Peter and takes away his suit has probably the worst green-screen and CGI effects in the entire movie. The attempt at sunset lighting is particularly poor in this case.
    • After Spider-Man accidentally webs a guy who he thought was breaking into a car, the backflip he does has some very poor CGI.
    • Much like Captain America: Civil War, the CGI for Spider-Man tends to look incredibly obvious due to the mixture of the red color and the lack of 3-D texturingnote .
  • Spiritual Adaptation:
    • Given that the movie involves the exploits of a young superhero inspired by a wealthy genius superhero that he's fought alongside -- though he wants to prove himself as being heroic on his own -- one could make a case that Spider-Man: Homecoming is the best Robin movie ever made.
    • Like the Jaime Reyes Blue Beetle, Spidey argues with his artificially intelligent suit which he can barely control, and it repeatedly tries to get him to use lethal methods against his will.
    • Coupled with Lost in Imitation, Batman Beyond (since that was a show inspired by the classic Spider-Man comics). The hero is an apprentice to an Old Superhero (Iron Man/Old Bruce) who designs his suit that provides him several upgrades and inner gadgets. He also recruits him by personally visiting his apartment where he lives with his maternal figure (and brings him into his world) and the Hero passes his superhero activities as work for Mr. Stark/Mr. Wayne. He has a Sidekick who serves as confidant (Ned Leeds/Max) and his mentor frequently sends him mixed messages about how they want him to be a superhero but also feel they aren't entirely ready and occasionally ask for the suit back, likewise his villain is a working-class man on the skids in an increasingly gentrified world, analogous to many Batman Beyond villains (such as Shriek, splicers and others) and at the end the hero is offered a spot in the Super Team (Avengers/JLU) but turns it down to remain solo).
  • Spiritual Successor:
    • Producer Kevin Feige has stated that the film's tone is shooting for something akin to a John Hughes movie, only with superheroes.
    • It's also one for The Spectacular Spider-Man on account of its mix of elements from the Ultimate Spider-Man with the original 616 Lee-Ditko era, its focus on Peter balancing his responsibilities as a superhero alongside those of his student days, and likewise anticipating the film by making many of the same Setting Updates and Race Lifts of the cast and crew, including Ned Leeds and Liz Allan.
  • Tainted by the Preview: The second trailer got hit with this after it casually gave away one of the movie's biggest spoilers — that Stark takes the suit from Peter — leading to accusations that it saved fans a trip to the theater. Thankfully, early reactions to the movie indicated that, while this is still a big spoiler, there's more to the plot than what the trailer showed.
  • They Changed It, Now It Sucks!:
    • Ned Leeds's characterization as an Expy of Ganke Lee, Miles Morales' best friend, angered fans who were pushing for Miles Morales as the MCU Spider-Man, who accused Marvel of "stealing" Morales' supporting cast for a rebooted take on the white Spider-Man, feeling it would take away from the latter's unique selling points if and when he shows up. In the meantime, there are other fans who would have preferred it if Leeds wasn't turned into a Composite Character with so little in common with his comic book counterpart.
    • Michelle as a character was hit with this due to the fact that her nickname is "MJ", effectively making her the MCU version of Mary Jane Watson. This has to do with the You Don't Look Like You/Race Lift controversy around casting Zendaya for the role, her personality having nothing in common with the character from the comics or the Sam Raimi's films, being a largely original character who is given the initials of an iconic supporting characternote  for reasons that largely have to do with stroking buzz. This stings her fans greatly since they really wanted a faithful rendition to the character due to the fact that her portrayal in the Sam Raimi films was also a departure from her comic book counterpart and one that her fans generally greatly dislike at thatnote  compounded by the fact that fans are unhappy with the way Marvel's editors at the time had handled her in universally reviled stories like One More Day taking away hopes that at least the movies would be more faithful.
    • The numerous changes to Flash, from his Race Lift to his Adaptational Personality Change (with more than a few touches of Adaptational Jerkass thrown in), has also been hit with this.
    • While fans like the idea of a Spider-Man in a Shared Universe, many don't appreciate how Marvel have placed him more or less as a Heroic Wannabe training to be part of the Avengers and being a sidekick to Tony Stark who designs his original outfit and gives him a bunch of upgrades. This in effect robs MCU Spider-Man of the very qualities that made him unique when he first came out (an independent teenage superhero who was his own man, who made his own stuff and was not anyone's sidekick). As fans note, the original Spider-Man in the Lee-Ditko era invented his own costume, spider signal, web-shooters, and spider tracers whereas in this adaptation, except for the web-fluid, most of that was handed to him (albeit the web-shooters were upgraded versions of his own invention). These fans feel that it transforms Peter into a vicarious entitled Spoiled Brat which many see as out-of-character albeit because the classic Spider-Man never got the real shot at the big leagues in his teenage yearsnote .
    • The gung-ho thug who was the first Shocker was Jackson Brice, who's better known as Montanna from the Enforcers (who are a group of prominent villains who went up against Spider-Man and Daredevil). Here, he's treated as a joke and vaporized after 5 minutes of screentime.
  • They Wasted a Perfectly Good Character:
    • There has been some criticism towards the fact that Aunt May's relationship with Peter isn't as well explored and well-developed as it could have been. Even Marisa Tomei herself has expressed some discomfort at how a few scenes between her character and Peter were deleted. In the comics, Aunt May is Peter's Living Emotional Crutch (especially Teen-Peter), but since the film focuses on Peter latching on to Tony Stark as a Parental Substitute which is the dramatic arc of the entire film, this isn't well explored.
    • How some fans feel about Michelle. While the intent was to make her an Early-Bird Cameo for subsequent movies (a plan which they still intend to follow up on), a scene giving the character a bit of depth (aside from the few Hidden Heart of Gold moments peppered into the movie) could have been added to make her more than just a gag character for Homecoming, and perhaps would have prevented her from being as much of a Base-Breaking Character as she is.
    • Some were disappointed at the wasted opportunity that Cindy Moon is in the movie... and there's no indication that she's Silk. Leaving her as a bit part character that's nothing more than an Easter Egg. However, Sony has announced their intentions to make a Silk movie, and some hold on to the hope that it could be tied to the MCU.
    • One disadvantage of the changes made to Flash Thompson is that it's much harder imagining this version of the character enlisting in the Army like his comic book counterpart did, meaning the sequence of events that led to comic Flash becoming Agent Venom are unlikely to ever occur in the MCU. This may not mean the character of Agent Venom is entirely out of the question, but the idea of Flash becoming him would appear to be (on top of all the well-received character development the originally one-dimensional Flash received from that arc).
  • They Wasted a Perfectly Good Plot:
    • Despite Tony Stark being partially responsible for Adrian Toomes becoming a criminal, they never once have any confrontation. It could have been an interesting scene to at least have one scene with Stark and Toomes together. Instead, Toomes is just an Unknown Rival to Stark and Damage Control. With the confirmation that Stark won't be appearing in the Spider-Man sequels, it doesn't look likely they'll ever meet. While this does fit the Unknown Rival and Grass is Greener part well, others feel that the lack of confrontation, or even acknowledgement of Toomes on Tony's part denies the film a meaningful dramatic resolution to its main plot (which is Toomes blaming, rightly or wrongly, Stark for his bankruptcy and loss of income). It would have also allowed Tony to better explain what he meant when he told Peter in the Ferry scene that he wants "you to be better", by explaining how he has to live with the consequences with his actions, even when he intended to do good, which would have also explained Peter turning down the chance to be on the Avengers.
    • A marketing-based variation. How some people felt about the ad campaign giving away not one, but two of the Captain America PSA, as they felt as though they would have been better suited as surprises akin to the character's "cameo" in Thor: The Dark World. Luckily, it turns out that those weren't the only PSAs.
  • Trailer Joke Decay: The "you guys aren't the real Avengers!" gag. Not only has it been used in multiple trailers and TV spots, but the line quickly turned into a meme not long after the first trailer was released. This trope was actually subverted altogether when the actual joke that Peter makes in the movies is much different than this often-advertised gag.
  • Unexpected Character:
    • The Tinkerer is a minor Spider-Man character at best, so his role as Vulture's sidekick in the film comes across as rather surprising.
    • Likewise, the Shocker's involvement in the movie came across as surprising to nearly everyone, as only one questionable rumor actually mentioned the character by name. Not to mention the fact that he's a C-list villain who was primarily known for having an Atrocious Alias.
    • The return of "Happy" Hogan, especially in a Spider-Man movie of all places, came across as a bit of a surprise.
    • While Ned Leeds is a classic Spider-Man character, this version of him appears to have nothing in common with any prior version of him outside of his name and instead seems to be based almost entirely on Spider-Man's friend Ganke from Ultimate Spider-Man. What makes this so unexpected is that Ganke was the best friend of Miles Morales and never even met the Ultimate universe version of Peter Parker before he died.
    • Steve Rogers/Captain America pops up sometime in the film during a Captain America's Fitness Challenge video for Peter's gym class, which appears to have been recorded some time after the events of The Avengers. On the other hand, some people were guessing he'd make a cameo for this, as Cap has made an appearance in an MCU film every year since The First Avenger was released.
    • Given that Damage Control was intended to be a Marvel television series on ABC, it came to the surprise of many fans that it would be appearing in this movie instead.
    • The official cast list revealed a couple of surprise characters, including a pre-Scorpion Mac Gargan and a pre-Prowler Aaron Davis.
    • Due to being such a new (and initially unpopular) character, many fans weren't expecting Cindy Moon to show up even in such a small role.
    • Pepper Potts' cameo near the end of the movie came out of left field. Even the credits on the Homecoming posters covered her appearance up! It even was a surprise for her actress, as Gwyneth Paltrow revealed during her appearance in The Chef Show to co-star Jon Favreau that she wasn't aware they were filming that scene for a Spider-Man-movie as they were also filming for Avengers: Infinity War at the time.
  • Unintentionally Unsympathetic:
    • Michelle is supposed to be seen as a lovable, snarky nerd that the audience is supposed to sympathize with because she doesn't have friends, and she does openly express horror and concern for her decathlon team at the Washington Monument. However, other than that, most of her screen-time consists of her belittling and mocking people with a haughty and condescending attitude for no reason (especially considering that all the students, aside from Flash, are pretty nice people who haven't done anything to deserve it), so it's pretty understandable why she doesn't have any.
    • Tony Stark is shown struggling in his newfound role of being a mentor figure to Peter including looking out for his safety and wanting Peter to be better than him. Unfortunately Stark's personality quirks manifest throughout the movie as we see that he doesn't keep up regular communication with Peter, his face to face discussions are filled with snark, he consistently underestimates Peter's enthusiasm and desire to prove himself, and gives the Spider-suit mentoring protocols patronizing names like "training wheels" and "baby monitor". All of which add up to leave Peter and the audience feeling like Stark doesn't really understand him. Plus making it appear to Peter that he was not taking his claims seriously and didn’t inform Peter that he was passing information to the authorities that can take care of Toomes for him which led to the disaster on the ferry for which Tony puts all the blame on Peter and doesn't acknowledge his own culpability.
  • Win Back the Crowd:
    • The hype around this movie was in jeopardy due to fears that audiences might be getting sick of Spider-Man after five standalone movies in the span of twelve years, and this being the second reboot involving the character so shortly after the previous one. Tom Holland's performance in Civil War remedied that problem easily, and now people are genuinely interested in seeing Spider-Man again.
    • After the divisive reaction to the second trailer, the short clip of the film shown at the MTV Movie Awards received a more positive response and restored a lot of fan's faith in the film. The third trailer and its international variant were also met with more acclaim.
  • The Woobie:
    • Peter's life has become incredibly complicated and busy since Civil War, but he is more than willing to show Tony that he has what it takes to be an Avenger. Unfortunately for Peter though, he is treated as a minor annoyance at best and completely ignored at worst. The only time Tony even talks to him directly is when he messes up. Not to mention that doing the right thing and stopping the Vulture results in him losing Liz.
    • By the end of the movie, Liz is probably more of a woobie than Peter as she is not only abandoned by her date during homecoming dance, but her dad is found out to be a super-villain and she now has to leave her life and friends because she's moving to Oregon.
  • WTH, Costuming Department?:
    • Quite a few fans are angry about the Vulture's outfit differing so drastically from his comic costume. Some fans have even negatively compared it to Sony's Base-Breaking attempts at modernizing Spidey's villains in the previous movies, namely the Green Goblin and the Rhino. Others don't mind, seeing the new, sleeker costume as a more realistic modern take that fits the tone of the MCU well, as opposed to the infamous giant, fluffy, emerald Big Bird suit.
    • When early set pictures of Shocker were released, the fans divided into two camps: The ones who thought it looked like a cheap cosplay, and those who thought the more basic look made sense, since the Shocker is just a self-funded low-level crook who made his own costume, and his costume has often been the subject of in-universe ridicule.
    • This is completely averted for Spidey's own Beta Outfit. Fans have quickly embraced the "sweats and tube socks" costume as one of the best of the MCU.

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