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This page covers Usagi Tsukino, The Protagonist of Sailor Moon.


Usagi Tsukino/Serena — Sailor Moon

https://static.tvtropes.org/pmwiki/pub/images/sailor_moon_season_iii.png
Click to see Usagi Tsukino.
Click to see Princess Serenity.
Click to see Neo Queen Serenity in Crystal.

Voiced by: Kotono Mitsuishi (Japanese original/Crystal), Kae Araki (Japanese, eps. 44-50), Tracey Moore (eps 1-11, 15, 21), Terri Hawkes (eps 12-14, 16-20, 22-89, and movies) (DiC), Linda Ballantyne (Cloverway), Stephanie Sheh (Viz) (English) Foreign VAs
Portrayed in PGSM by: Miyu Sawai
Portrayed in the musicals by: Anza Oyama, Fumina Hara, Miyuki Kanbe, Marina Kuroki, Satomi Ōkubo, Hotaru Nomoto

"I am the sailor suited Pretty Guardian who fights for love and for justice — I am Sailor Moon! In the name of the moon, I'll punish you!"

The Protagonist of the series. Usagi is an ordinary junior high school student who discovers one day, thanks to the appearance of her Mentor Mascot Luna, that she is a warrior destined to protect Earth from the evils that threaten to destroy it. It is later revealed that she is the reincarnation of Princess Serenity from centuries past, and that she will one day become Neo-Queen Serenity and rule the world. Though initially frightened by this responsibility, Usagi grows over the course of the series from a spoiled crybaby unsure of herself and her abilities into a brave fighter for love and justice (though she never quite gives up her goofy ways).


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    #-B 
  • Accidental Murder: There are instances in which Sailor Moon unintentionally leads enemies to their deaths. For example, in Sailor Moon S, she unintentionally causes Viluy's death, by using Rainbow Moon Heartache against her bracelet. Viluy then commands the nanobots controlled by said bracelet to dissolve Sailor Moon, and the nanobots malfuncion, dissolving Viluy instead.
  • A-Cup Angst: Has this reaction to Green Esmeraude calling her and the other Sailor Guardians "skinny, pimply schoolgirls with flat chests and flat butts". A Droid also casts an illusion which draws attention to this. And of course there's the infamous Makoto breast boast... It's mostly played for laughs, but Usagi does seem to have a complex about this.

  • Adaptational Dumbass: In the manga, Usagi was able to figure out Mamoru was Tuxedo Kamen on her own. In the 90's anime however, she doesn't realize it until he transforms right in front of her.
  • Adaptational Villainy: In the manga, Princess Serenity was a sweet girl who fell off the Despair Event Horizon after Endymion was killed and the Moon Kingdom was destroyed. In the live-action, Princess Serenity as Princess Sailor Moon is a Yandere for Endymion and the big Plot Twist is that it was her, not Metaria, who destroyed the Moon and Earth Kingdoms with the Silver Crystal. Even worse, she does it again.
  • Adaptation Dye-Job: In the manga, Usagi/Sailor Moon's hair is most often pale blonde and changes to silver-white as her past incarnation Princess Serenity and future self Neo-Queen Serenity. In The '90s anime, it's always golden blonde. Crystal zig-zags on this, depicting her with blonde hair as Princess Serenity, but platinum blonde in the future as Neo-Queen Serenity.
  • Adaptational Wimp: In the 90s anime.
  • Affectionate Nickname: Earns several of these throughout the series, such as "Usako" (little bunny) from Mamoru and "Koneko-chan" (My (little) kitten) from Haruka.
  • Afraid of Doctors: Dentists, to be exact. She and Chibi-Usa are both terrified of them and think that the only dentist in town is sadistic.
  • Agony of the Feet:
    • On the very first episode of the anime, Usagi's brother Shingo comes home to find her banging on the front door after getting kicked out of the house again. He then proceeds to make fun of her on his way inside, and when she tries to "Sailor V Kick" him in retaliation, he slams the door shut, causing her to kick the door full force and make a very funny face.
    • While attending at a traditional tea ceremony, Chibi-Usa and Usagi's feet fall asleep from assuming the wariza sitting posture for longer than they can bear. This elicits a few snickers from Usagi when she sees Chibi-Usa struggling to maintain her composure. Cue Chibi-Usa silently punching Usagi's feet from behind, sparking a war of back-and-forth foot-punching.
    • In the SuperS film, Usagi stomps the foot of an evil villainess who wanted to combat her with "a dance fight".
    • When she initially confronts Nehellenia to save Mamuro, Usagi is subjected by her under a blizzard within a waste land, while also stripping her feet naked leading her to get frostbites as seen in the 5th episode of Sailor Stars. When she overcomes one of Nehellenia's Illusion, she casts thorn vines on the staircase, which are leading to her castle. Usagi has no choice, but to endure marching through it with clenched teeth.
  • All Girls Want Bad Boys: The '90s anime plays with this dynamic, with Mamoru given a motorcycle and an Age Lift from high-schooler to college student while dating a middle-schooler. He's a snarky jerk to Usagi for a long time, but they don't progress beyond Belligerent Sexual Tension until he shapes up.
  • Alliterative Family: The original English dubs call her Serena and her brother Sammy.
  • All-Loving Heroine: Known as "The Messiah of Peace".
  • All Work vs. All Play: She has this relationship with both Ami and Rei. Ami is an honors student who takes her studying very seriously and Rei is a Workaholic, while Usagi herself is often lazy and tends to not take things seriously. Same goes with her brother Shingo who gets good grades and does what he's told, in contrast to his sister who is Book Dumb and whiny.
  • Always Late: Usagi is often notoriously late for school, so much so that running late is her Establishing Character Moment. Instances where she gets to school on time or early, such as in the manga, after remembering she was Princess Serenity, or in the original anime's "Usagi's Disaster: Beware the Clock of Confusion" when she and others are suffering from magical Clock Tampering, are treated as O.O.C. Is Serious Business.
  • Ambiguously Bi: While she's boy-crazy and is very much in love with Mamoru (also not helped by the "destined lovers" fact surrounding them), she seems to be attracted to other girls as well if the following are any indication. She followed Rei home the first time she saw her because she was entranced with her beauty, hearts in her eyes the entire time, and goes along with Haruka's flirting even after learning she's a woman. It's still left ambiguous whether she's bisexual or not, since she never gushes about girls as much as she does about boys.
  • Amusing Injuries: Much of the humor comes from this, with Usagi and Rei being the most frequent victims.
    • There's a slapstick routine involving Usagi trying to "Sailor V kick" Shingo for irritating her just after she got booted from the house for failing a test. Usagi misses and kicks the closed door, then clutches her foot in pain and melodramatically wails to be let in.
    • In Act 1 of both the manga and Sailor Moon Crystal, Usagi first meets her cat familiar via stepping on the cat's spine, tripping and faceplanting on the sidewalk. Luna returns the favor by maniacally scratching Usagi's face, (the marks from which disappear after a single scene) then leaping away none the worse for wear.
    • In episode 104 of the original anime, Usagi's feet fall asleep during a tea ceremony and Chibi-usa punches her in the foot to deliberately trigger Seiza Squirm. One word: ouch.
  • Animal Motifs:
    • Rabbit. Many east Asian cultures see the Man in the Moon as a rabbit, so the animal has a long association with lunar motifs. Oddly enough, she hates carrots, but this may be Truth in Television since carrots are actually bad for rabbits in real life (and the fact that carrots are a Stock "Yuck!" for Japanese children might also have something to do with it). Probably started because her name also means Rabbit. Also her family names makes it a pun on Rabbit of the Moon, the Japanese equivalent of the man in the moon. See Meaningful Name for a break down.
    • Butterflies as Super Sailor Moon.
  • Anti-Role Model: Played with. While she is a good person at heart, she is also lazy, whiny, hedonistic, irresponsible, and immature, demonstrating the most flawed aspects of the average person. This has been lampshaded on multiple occasions (mostly by Luna).
  • Asleep in Class: She regularly naps during her school lectures due to never having a proper amount of sleep beforehand. She often gets reprimanded by Miss Haruna for this, getting sent to the hallway as punishment.
  • Athletically Challenged: Due to her clumsiness, she lacks coordination when it comes to sports, such as ice skating, volleyball, or softball, often to Epic Fail levels. The only sport she may be good at is... frisbee.
  • Attention Deficit... Ooh, Shiny!: In the anime, when she gets distracted very easily from important tasks.
  • Attractive Bent-Gender: In Chapter 5 of the manga, Usagi uses her disguise pen to turn into a groom. And she/he is hot.
  • Author Avatar: Naoko Takeuchi has stated that Usagi was modeled after herself.
  • Aw, Look! They Really Do Love Each Other:
    • In the original anime, Usagi and Rei are usually at ends with each other, but the series makes it clear that Rei is the closest friend to Usagi among the Guardians.
    • Despite their constant bickering and fights with one another it's made clear, multiple times, that Usagi and Chibi-Usa do indeed love one another with Usagi going full Mama Bear if anyone even thinks about hurting her. Their tearful goodbye at the end of R really makes it stand out especially this line in the Viz English dub:
      Chibi-Usa: I love you, Mommy.
    • Usagi and Shingo have this going on. Like most siblings, their Sibling Rivalry and familial love go hand in hand. When Shingo's having a problem with his best friend, Usagi's the only one there for him, and when she goes missing, he makes every effort to find her and regrets how he acted earlier.
  • Babies Ever After: Well, Chibi-Usa is her and Mamoru's Kid from the Future, so it's pretty much a Foregone Conclusion that they'll have a child someday. In the last pages of the manga, which show Usagi and Mamoru's wedding, Usagi is very heavily implied to already be pregnant with Chibi-Usa.
  • Badass Adorable: The cute and lovable leader of the Sailor Guardians.
  • Beam-O-War: Often fights the Big Bad this way. One battle that stands out was when she fought the Snow Queen in her second movie.
  • The Beautiful Elite: During the Silver Millenium and Crystal Tokyo.
  • Belligerent Sexual Tension: With Mamoru in the first season. Usagi and Mamoru initially meet when she hits Mamoru in the head with a test paper, leading to Mamoru insulting her test score and Usagi screaming at how much she hates him. This progressed in both to rather heated meetings, though it became quickly clear the characters were developing an attraction to each other. This was drawn out much longer in the anime, and each encounter even had its own theme music. In both mediums, however, Usagi and Mamoru eventually realized they were not only Sailor Moon and Tuxedo Mask, who share a more tender and heroic relationship in combat, but also learn they were lovers in the distant past as Princess Serenity and Prince Endymion. Unlike a great deal of these examples, the tension is actually resolved rather early in the series and the drama with the pair after that comes from outside forces trying to force them apart. Played with in the fifth season of the anime, where Seiya (who is on the receiving end) assumes this is what Usagi does when she's attracted to someone before realizing she's not interested in him.
  • Benevolent Mage Ruler: As Neo Queen Serenity.
  • Berserk Button: Usagi is a Nice Girl, but she does have a few of these: being called a "bun head" (at least initially), being mocked for her intelligence, and when someone hits on Mamoru (or when she thinks they are).
  • Berserker Tears: When Rubeus kidnaps her friends since her transformation broach was taken by Chibi-Usa, she bursts into tears and is on the verge of furiously slapping Chibi-Usa before Mamoru held her back.
  • Betty and Veronica: The Betty to Rei's Veronica for Mamoru's Archie, only in the first anime. She wins.
  • Beware the Nice Ones:
    • In the manga, where Usagi will really punish you in the name of the moon for your evil deeds — with lethal magical force. Even in the anime, where she'll usually offer villains a chance to repent and be healed, she's more than willing to use deadly force if the situation calls for it.
    • The episode "Sailor Venus' Past! Minako's Tragic Love" shows this as well — when Usagi learns that Minako had her heart broken when her friend and her crush fell in love with each other, she's so angry that when the friend (who has become the Monster of the Week) attacks them, she has absolutely no intention to heal her, and is perfectly willing to just kill her. It takes Minako pleading with her to cause her to relent, and even then she's reluctant to do so. The message is clear — you do not upset her friends.
  • Beware the Silly Ones: Especially in the first anime. Usagi is a ditzy schoolgirl who cries, whines and eats a lot. But she's also a powerful Magical Girl who will fight with teeth, nails and magic to protect those she cares for.
  • Big Damn Heroes:
    • Just after Eudial takes Neptune's Pure Heart Talisman and aims her gun at Uranus, Usagi appears in a doorway, and lunges forward, hitting Eudial and causing her to practically try to hold on to the edge of the dark cathedral pit, until she jumps onto a bell that goes down the pit. Sadly, this still doesn't stop Uranus from removing her own Talisman.
    • In episode 8 of Crystal, Moon, Mercury, Mars and Jupiter show up in time to aid Venus against Kunzite. Then in episode 18, she arrives at Calaveras' public channelling in time to rescue Sailor Venus from her.
  • The Big Damn Kiss:
    • Crystal Act 8 features Usagi finally kissing Mamoru after he saves her from an untimely death. This kiss is featured in the manga, but it's made more epic in the anime. There's even sparkles.
    • Not a romantic one, but Season 3 of Crystal gives us one between Haruka and Usagi.
  • Big Eater: This is one of her best known traits. She's very much a glutton, and can put away a lot of food in a short amount of time.
  • Big Good: She's The Leader of the group as well as The Hero, and ultimately other Guardians recognize her as such as well.
  • Big "NO!": She does this a lot, but here are a few major examples:
    • Delivers one in the last episodes of the first and last seasons when all her friends seemingly die.
    • In the first episode of the second season, R, Usagi screams this as Luna restores her memories so that she can become Sailor Moon again to fight the new threat of the Makai Tree Aliens.
    • In one episode of Sailor Moon S, we see the light go out in Sailor Uranus' eyes after a long and labored speech about needing Sailor Moon to complete their mission. Usagi gives a particularly heart-wrenching scream.
  • Big Sister Bully: Downplayed. While she's a Nice Girl, she does have her occasional moments of being one to both Chibi-Usa and Shingo. That being said, she clearly loves them dearly.
  • Big Sister Instinct: Though she picks on and argues with Chibi-Usa and Shingo at times, you do not want to threaten them.
  • Birds of a Feather: She and Makoto bond well after they become friends and have quite a bit in common, like a mutual love for food, some boy-crazy cloudcuckoolanderish tendencies… They even seem to be okay with the fact that they both have a crush on Motoki.
  • A Birthday, Not a Break: On Usagi's 15th birthday, the glass slippers Mamoru got her had a Daimon Egg implanted in it, Kaolinite steals Usagi's Cosmic Heart Compact, Tuxedo Mask gets frozen in crystal by Kaolinite, and Minako briefly puts on a (questionably convincing) Sailor Moon cosplay in an attempt to fool their enemies.
  • Blank White Eyes: In Sailor Moon Crystal, she exhibits these briefly while suffering Agony of the Feet, after her "Sailor V Kick" meant for her Annoying Younger Sibling Shingo instead hits their shutting front door.
  • Blatant Lies: Does this in Act 3 of Crystal. When identified by Rei, she denies it.
  • Blonde, Brunette, Redhead: The blonde to Umino's brunet and Naru's redhead.
  • Body to Jewel: In the manga and Crystal, the Silver Crystal forms from Usagi's tears.
  • Book Dumb: She struggles with bad grades, falls Asleep in Class and is almost always Late for School as a Running Gag. Another recurring gag is how she still can't write kanji and can only write in hiragana despite her age (Japanese children start learning how to write kanji in their first year of elementary school).
  • Brainless Beauty: She is a Book Dumb Idiot Hero who just so happens to be the 'Pretty Guardian Sailor Moon'.
  • Bratty Teenage Daughter: Downplayed. She's a sweet person, but she can be whiny, boy-crazy, and mildly childish. She outgrows it, and while she never loses some of the milder elements, she eventually turns out to be the embodiment of pure heartedness and self sacrifice.
  • Break the Cutie: She gets broken multiple times, but especially in Sailor Stars.
  • Bring My Brown Pants: In episode 184 of Sailor Moon, the girls are freaked out after hearing a noise in the hallway in Usagi's house and Mako scares them by telling them about the horrible gory monster that was there. Seiya then tells them that he'll attack it on the count of three, but they all jump and trip on each other... only to find out that the figure was just Chibi-Chibi.
    Usagi: Chibi-Chibi?
    Rei: You really scared us.
    Usagi: Another mess to clean up.
  • Broken Bird:
  • Brought Down to Normal: Happens a lot in different versions of the franchise with her devices getting stolen, damaged or destroyed, though she always gets better. In Crystal at the end of the Dark Kingdom arc, her brooch is shattered while defeating Metalia, making her unable to be Sailor Moon until she gets a new one.
  • Brown Note: In the very first episode (both 90's anime & Crystal) her crying causes people to fall unconscious and deals property damage.
  • Bully Hunter: Like the other Guardians, she often goes out of her way to defend those getting picked on. In the first episode, she told off a bunch of little brats for assaulting Luna. And this was before becoming Sailor Moon.
  • Bunny-Ears Lawyer: The obvious pun aside, she can be pretty much like this. Even after she becomes Neo-Queen Serenity, in the far future, she's still the same ditzy Usagi-chan we know and love, which Mamoru (Minako in the anime) remarks upon after reading a badly-written letter from her that came back to the past with Chibi-Usa (tail end of the Black Moon arc in the manga, about one-third into the S season in the anime):
    She really is future Usako/Usagi-chan...
  • Butterfly of Transformation: Her third season's mid-season power-up via the holy grail evokes a butterfly imagery, from her outfit's bow becoming more elaborate like a butterfly's wings, butterfly wings appearing in her Rainbow Moon Heartache Stock Footage attack, plus myriad of butterflies accompanying said attack.
  • Butt-Monkey: Some tendency toward this, namely in the anime.
  • By the Power of Grayskull!: "Moon Prism Power, Make Up!", "Moon Crystal Power, Make Up!", "Moon Cosmic Power, Make Up!", "Crisis, Make Up!", "Moon Crisis, Make Up!", "Moon Eternal, Make Up!(Anime)/Silver Moon Crystal Power, Make Up!(Manga)"

    C-E 
  • Can't Hold His Liquor: Being a 14-year-old girl, she can't hold liquor and Hilarity Ensues when she is given a glass.
  • Can't Take Criticism: It's not easy for her to accept getting called out on for making an irresponsible choice. This often leads to a Minor Insult Meltdown on her behalf.
  • Cartwright Curse: Anyone who genuinely falls in love with Usagi tends to die. Mamoru/Endymion a number of times (though he always gets better), Prince Demande, and even Seiya is killed in the manga... Seems the only people who ever got spared for liking Usagi even the slightest bit were Umino, who later moved on to Usagi's best friend in the first anime, and Ail (but in his case, his sister/love interest commits a Heroic Sacrifice in order to save him, so he very nearly missed the mark there...).
  • Chained Heat: An attack by a Daimon handcuffs Sailor Moon and Sailor Uranus together for an episode. This serves as a plot device since they'd been at odds since they ran into each other and have avoided contact. Being stuck together helps each to understand how the other thinks.
  • Character Development:
    • In the manga, she starts doing better at school after the first arc, having realized that a few grades are trivial compared to the world nearly ending and being forced to kill her love. Her parents even comment on it and are proud of her.
    • After her memories are restored in the first anime, she starts dealing with PTSD about seeing her friends die in front of her. This starts affecting her powers badly. She's finally forced to admit that she wanted her normal life back and decides to take up the fight again to save her friends.
  • The Chessmaster: Implied, not with Usagi, but with Neo-Queen Serenity. It is heavily implied that Neo-Queen Serenity arranged for Chibi-Usa to be trained in the past and to "forge important bonds", which she eventually did with Hotaru, for the sake of setting things in motion for Pharaoh 90 and the Death Busters to be defeated without sacrificing innocents lives.
  • The Chew Toy: She's often prone to Amusing Injuries due to her own clumsiness.
  • Childish Older Sibling: She is regularly Book Dumb and prone to childlike behavior, while her little brother Shingo is much more studious and mature.
  • The Chosen Zero: Luna selects Usagi Tsukino to be Sailor Moon, the first of the Sailor Guardians, largely because of Usagi's kindness to her in saving her from some little kids that were tormenting her. She then goes on to repeatedly lament her choice after getting to know Usagi and learning that she is bad at her studies, prone to goofing off, incredibly clumsy, quite ditzy, a chronic oversleeper, kind of cowardly, and a massive crybaby. The rest of the Sailor Guardians are equally critical of Usagi's faults (in spite of sharing some of them themselves). Then they discover she's actually the reincarnation of Moon Princess Serenity; the critique doubles, as now they can lament about how she fails to live up to the grace, poise, and majesty of her past incarnation. The trope then zigzags in that she does legitimately mature over the course of the story; she will canonically grow out of these faults to become a much-beloved god-queen.
  • Classical Anti-Hero: Moreso in the Nineties anime; she is lazy, clumsy, cowardly, crybaby, ditzy, and Book Dumb; but she is essentially a girl of good heart and Incorruptible Pure Pureness.
  • Clingy Jealous Girl: Toward Mamoru, often. More as a sign of childishness than serious clinginess, and she develops past it in the manga.
  • Clothes Make the Legend: Her sailor suit in all of her forms of Sailor Moon is quite iconic.
  • Cloudcuckoolander: The kid's thought patterns can sometimes be very, very weird. Especially in the first anime.
  • Color-Coded Secret Identity: Usagi's first school uniform looks very similar to the outfit she wears as Sailor Moon. They both have a white shirt/bodysuit with a blue sailor collar, a red bow on the chest, and a blue pleated skirt.
  • Comic Books Are Real: Sailor Moon and Sailor Venus are the only Sailor Guardians who are explicitly shown having a franchise. One occasion, has disguised Sailor Venus saving Usagi's secret identity as Sailor Moon by passing her as a crybaby fan who owned a fake Cosmic Heart Compact.
  • Cowardly Lion: One of the best examples of Usagi's Character Development in the series is watching how she handles the dangerous situations around her. While she might still be afraid of the monsters she fights ultimately Usagi becomes strong enough to fight for her friends and the earth when push comes to shove. Usagi even lampshades this in R right before she goes off to face Rubeus as she notes that the old her would have probably wailed and cried about not wanting to do something so dangerous.
  • Crash-Into Hello:
    • She meets Mamoru in this fashion innumerable times; in Stars, this starts over again, this time with Seiya.
    • This is how Chibi-Usa is introduced. She literally falls from the sky when Usagi and Mamoru are on a date, lands on Usagi, and ends up accidentally kissing Mamoru. Hilarity Ensues.
  • Crouching Moron, Hidden Badass: If you give her a reason to stop complaining and fight you, she will. Especially in the manga where she Took a Level in Badass.
  • Crush Blush: In Crystal, when Usagi accidentally sits next to Mamoru on the bus, she attempts to hide that she's doing this... by holding Luna up in front of her face.
  • Cuckoosnarker: Usagi is a Kindhearted Simpleton, but she surprisingly has her snarky side to her, especially when Rei is involved.
  • Cute, but Cacophonic:
    • She and Chibi-Usa are able to scream loud enough to stun a monster — and Usagi has it as a weapon in the SNES fighting games. The game usage is probably a Mythology Gag, referencing her first fight as Sailor Moon, in which Usagi actually manages to stun a youma and its mind-controlled horde of drained humans with her crying.
    • It is said that, when they (Moon and Chibi Moon) are transformed, their screams are amplified by the red hairclips they have on their odango and turned into supersonic waves, which is how they manage to cause so much damage. However, it does require a cry loud enough to activate this "weapon", apparently.
  • Cute Clumsy Girl: Very much so, since she is prone to tripping. In the manga and Crystal, she first meets her cat familiar Luna by tripping over her and faceplanting while running Late for School.
  • The Cutie: Easily the most innocent and happy-go-lucky Guardians. She's unfailingly optimistic and forgiving to anyone and everyone.
  • Daddy's Girl: Kenji-papa is quite protective of her.
  • Dance of Romance: In Crystal Act 4, Tuxedo Mask asks Usagi to dance, and the two of them share a romantic moment laden with sparkling shoujo bubbles.
  • Death Is Cheap: One of Sailor Moon's powers is explicitly resurrection, so expect main characters to die at least once per storyline. This is more prevalent in the manga than in the anime; in the latter, Sailor Moon cannot really control this power, so the Guardians tend to die a lot less often.
  • Declaration of Protection: Gives one to Crystal Tokyo, despite Wiseman having everything to win by that point.
  • Depending on the Writer: She can be a powerful Action Girl in some episodes, whereas in other episodes (particularly in season 1), she can be quite inept in battle, with her final blow on the enemy being her only useful superpower. The latter is less frequent in later seasons but still occasionally pops up.
  • Despair Event Horizon: Comes close to a few of these. Fortunately, her friends and teammates are there to pull her through.
  • Determinator: Grows into an off-and-on version of this. When she's dug in, she will not give up, but it often takes a significant amount of flakiness, cowardice and complaining before she gets in the game.
  • Disappointing Older Sibling: Part of the reason Shingo acts like an Annoying Younger Sibling to her is that he's disappointed in how klutzy and Book Dumb she is.
  • Disproportionate Retribution: She slaps Mamoru in the face simply because the latter didn't know her birthday. Turns out this was because she never told him, and she also didn't know his birthday. She does apologize to Mamoru for slapping him, though.
  • The Ditz: Usagi's ditzy personality is tied together with the rest of her character, especially in the first anime.
  • Does Not Like Spam: Her official profile states that her least favorite food is carrots, which is rather ironic considering that her name means "rabbit" and she's closely associated with them. Could be Truth in Television as carrots are not very good for rabbits, though this might also indicate her childishness since carrots are a Stock "Yuck!" for Japanese children.
  • Domino Mask: Originally wore a mask similar to Sailor V's in the manga, but discarded it so often that it eventually disappeared from her character design entirely.
  • Doomed Hometown: Princess Serenity's home, the Moon Kingdom, was destroyed by the Dark Kingdom.
  • Dope Slap: She accidentally gave one to Shingo as she tried to take away his Chanela, though she was remorseful over it. In another episode, she gave one to Mamoru over forgetting her birthday (she failed to realize she never told him). Again, she is remorseful for it.
  • Dreadful Musician: In one episode of the anime when she tries (and fails) to play the violin.
  • Driven to Suicide: In the manga, her past self committed suicide after Endymion was killed. This is carried over into Crystal and, once dragged to the Dark Kingdom, is forced to fight a possessed Mamoru, cuts him down and then turns the blade onto herself. Don't worry, she gets better.
  • Dude Magnet: Mamoru besides, also several other fall in love with her.
  • Dude, Where's My Respect?: Despite defeating various monsters, she gets little to no respect from Rei, Luna and Chibi-Usa, the latter of whom she risks her own life trying to save multiple times. At least all three of them treat her better as time goes on.
  • Dull Eyes of Unhappiness: It happens to her several times.
    • After Rei fights a youma in the finale of the first season and is killed, after all the other inner scouts have died fighting, Usagi's eyes become blank and she shuts down.
    • She also gets blank eyes when she turns into Princess Serenity for the first time.
    • Around half of Super S, Usagi gets these eyes again when her Dream Mirror is shattered in pieces.
    • This also happens to Usagi when the Silver Crystal is shattered on reentry at the end of the Sailor Moon R movie but it could be because she's dead. It's about like it is with the before mentioned Dream Mirror.
  • Dumbass Has a Point: She is known for her ditzy and scatter-brained nature, but she does give valuable lessons and advice to her teammates and even her enemies, to which they actually agree with her on.
  • Dumb Blonde: She's Book Dumb and can be a Cloudcuckoolander. Yeah, she probably fits.
  • Dumb Is Good: Not the sharpest knife in the drawer, but is one of the sweetest people to befriend.
  • Dumb Muscle: She is a powerful Action Girl who is rather slow on the uptake.
  • Edible Ammunition: In the final season she once used a Pizza for her "Moon Tiara Action" attack due to the fact that her final outfit lacked a Tiara.
  • Empty Eyes: After the climax of Sailor Moon S, Usagi emerges from her battle against Pharaoh 90 with blank, horrified eyes.
  • Establishing Character Moment: Her first scene is her sleeping in late, nearly forgetting her lunch, and running to school while still half asleep. That's it. That's all you need to know about Usagi.
  • Eternal Love: With Mamoru. They were lovers in a past life in ancient times, had a Reincarnation Romance in modern time, and will still be together in the thirtieth century with a daughter.
  • Even the Girls Want Her: Especially in the manga. Haruka even manages to kiss her in it.
  • Expressive Hair: Infamously known as "Dumpling Head" ("Bun Head" if you're watching the Viz subs).
  • Expy Coexistence: She was originally created as an Expy of Minako, who Takeuchi originally created for a one-shot that would later become Codename: Sailor V. Minako herself would later join the team as Sailor Venus. Since the two of them were already very similar in appearance and personality, the 90s anime would later Flanderize Minako's sillier traits as a way to distinguish the two.
  • Eyelid Pull Taunt: Her and Rei's relationship is largely giving each other red-eye.

    F-H 
  • The Face: As the heart and the leader of the team, she's the one who holds the group together. Most of the others just don't have her way with people when she first meets them or are too committed to their duties to fill the role.
  • Fairytale Wedding Dress:
    • An episode of the original anime centered around these dresses. A wedding dress contest plays a part in Nephrite's scheme of the week, with Usagi using the Disguise Pen to turn herself into a beautiful bride in one of these.
    • Spoiler in the final chapter of the manga, Usagi gets to wear one for real at her wedding to Mamoru.
  • Faux Action Girl: Perhaps due to her status as one of anime's most iconic characters, it is sometimes overlooked that Usagi's combat performance in season 1 of the original series is flat out abysmal. Although there are episodes where she was legitimately capable in fights by herself, a good chunk of the time, she needs to be rescued by Tuxedo Mask or her fellow sailor guardians in other fights, sometimes on multiple occasions in the same episode. And it's not just due to her inexperience either, as this continues well over 20 episodes into the show. Though this can make sense when one remembers that she is the only Sailor Guardian who never was one in her previous lifetime while all the others actually were and would have past life experience guiding them subconsciously.
  • Family Eye Resemblance: In SuperS, Queen Nehelenia is terrified by Usagi/Sailor Moon's sad eyes because Queen Serenity had the same sad eyes when the latter sealed the evil queen.
  • Fangirl: In Pretty Guardian Sailor Moon, she and the others are fangirls of Aino Minako, an Idol Singer who also turns out to be Sailor Venus.
  • Fear of Thunder: One episode of Sailor Moon R reveals this, and it negatively impacts her harshly. Usagi's daughter Chibi-Usa also has a fear of thunder too.
  • Feather Motif:
    • Eternal Sailor Moon, her attacks of Starlight Honeymoon Therapy Kiss and Silver Moon Crystal Power Kiss which invoke purification with a blast of white sparkly feathers.
    • Her Moon Crystal Power transformation in the R season also invokes this when she sprouts angel wings during the transformation.
  • Femininity Failure: In one late episode of the first season, Usagi joins a club designed to help create "princesses", thinking that she could be more lady-like after the revelation that she was Princess Serenity. She flops with flying colors, the only thing she was good at was Frisbee throwing.
  • Fire-Forged Friends: With Rei. Rei was outright mean to Usagi at times and they always teased or mocked each other, then the whole love triangle between them and Mamoru/Tuxedo Mask started. By the end of the first season they become really close in guardian-related issues. When Rei dies in the second to final episode of the first arc, Sailor Moon goes Heroic BSoD, after everyone's revived and they go through more adventures, Rei is almost always the first one to shout Usagi's name and stand up for her when she needs it, and Usagi returns the favor as much as she can.
  • First Friend: To all the Inner Guardians, who had no real friends before meeting her, especially Ami, the first one she meets. On the other hand, Usagi herself already had other friends before meeting the Guardians, although they were Demoted to Extra after the first season, once she starts hanging out with the Guardians all the time.
  • First Girl After All: According to the R movie, Promise of the Rose, Usagi and Mamoru count as this in their lives on Earth because Usagi actually'' met Mamoru when they were both little kids. The day Ikuko gave birth to Usagi's little brother Shingo, a no-older-than-5 Usagi brought red roses as a gift and later snuck around nearby hospital rooms, with one of the roses in her hand. She then entered the one where a no-older-than-ten Mamoru was hospitalized, still grieving over the deaths of his parents and his Trauma-Induced Amnesia, and after a short talk she gave him the rose to make him feel better...
  • Fisher Queen: As Neo-Queen Serenity.
  • Foil:
    • To Rei, in the '90s anime. While Usagi is lazy, Rei is a complete workaholic. Usagi struggles in her role as a Guardian, while Rei instantly takes to it. While Usagi initially rejects leadership, Rei covets Usagi’s position, and needs to feel control of everything. Usagi sucks at sports (except for Frisbee), while Rei’s athleticism is commented upon (and is only second to Makoto in a strength test shown in opening of the S movie). Usagi has relatively few talents, and Rei has a wide range of talents (singing, organizing a school festival, composing music, modelling, skiing, fire-reading, and ESP among others). Usagi readily admits her shortcomings, while Rei pretends she is infallible. Usagi is openly affectionate, and believes in relying on friends to help you through problems, while Rei is reluctant to show affection, often tries to do everything herself, and keeps her problems to herself.
    • To Minako in the manga. Both are blonde, bubbly love addicts that aren't academically inclined. However, while Usagi's ditziness is, to some extent, genuine, Minako is actually a genius who quickly masters whatever she tries her hand at, and has a wide range of skills and accomplishments to her name that no other teenager would be able to claim. She simply cannot be bothered with schoolwork. While Usagi initially spends her first few days as a Guardian running from her enemies, Minako faces the enemies head-on. While Usagi refuses to let go of her love and her friends, Minako isn't as fortunate and is forced to kill her love interest and let her perfectly good social life waste away as she keeps working as a Sailor Guardian. For this reason, while Usagi's cheer and optimism are genuine, Minako puts on a brave face out of refusal to show weakness. While Usagi cries and whines when she has problems, Minako just gets pissed, and resolves to come out on top. Usagi was born having all the power she needed as Sailor Moon, while Minako has to grind to become the unbelievably skilled warrior that she is.
  • The Fool: Rei usually picks on her for this.
  • Foolish Sibling, Responsible Sibling: The Foolish to Shingo's Responsible, though she of course still ends up rescuing him a few times in the anime.
  • Forgotten Phlebotinum:
    • In the first act/episode, Sailor Moon's red orbs adorning her odango blink, beep and act as super hearing devices projecting the sound of her friend Naru's cries for help.
    • Sailor Moon can also use her domino mask as a Spider-Sense to see that Naru is in trouble. Despite how obviously useful this is, neither ability appears again.
    • The manga justifies this, as Usagi was horrified by what she saw in the mask, and in a number of post transformation panels, she can be seen holding the mask as if discarding it, showing she still had the mask but preferred not to wear it. After her transformation and outfit are upgraded thoughout the first arc, it stops appearing, aside from a single use in the second arc, where she uses another new power with it to see what people have been replaced with droids.
    • Episode 5 of the anime showed Usagi using a skill called "Moon Tiara Stardust" that recycled the stock animation of her normal attack, but the effect allowed her to heal children possessed by the monster of the day. This power only showed up once, and by the time she was needed to heal humans again, she used the newly-acquired Moon Stick (which unlike "Moon Tiara Stardust" did actually show up in the manga.)
    • She can bring the dead back to life or heal and turn a reformed enemy into a human if they wish, so they can have a normal life. The former may cost Usagi's life in turn if she overuses the Silver Crystal, but the latter is no effort at all. When Wiseman fatally injures Saphir in the anime, Sailor Moon is too distraught to consider using the Silver Crystal to heal him. It's unclear if he was too far gone for her to help. She and Tuxedo Kamen hold him in his last moments, begging him to hang on for Petz's sake
    • Most infamously, the Silver Crystal in Sailor Moon S. In the beginning of the season, Usagi worries that it is losing its power when her attack weakens and her transformation undoes itself, but after it is revitalized by Usagi and Mamoru's love, it's never brought up again. Which is puzzling because after Hotaru was revealed to be possessed by Mistress 9 the whole, the true threat, it would have been logical for Sailor Moon to use the Silver Crystal to purge Mistress 9 from her body since purging evil from a person or place has been a power of Sailor Moon's since the beginning and it's a power that doesn't drain her of her energy, so it would stand to reason that this would be able to save the world and defeat the enemy without sacrificing Hotaru. Instead, the Silver Crystal isn't even mentioned as a possible option in defeating the Death Busters or saving Hotaru. Even more frustrating, after Sailor Saturn awakens, she rejects Sailor Moon's assistance because without the Holy Grail, she couldn't become Super Sailor Moon which she claims would've been useful to her. This, again, ignores the Silver Crystal which was stated to have the capacity to destroy an entire planet (the same capability as Saturn's power) or heal it, and was much more powerful than the Holy Grail.
  • For Great Justice: "I am the Pretty Guardian who fights for love and for justice!"
  • Four-Girl Ensemble: Part of one along with Naru, Yumiko and Kuri before the other Sailors show up, Usagi being the sweet-naive one.
  • Four-Temperament Ensemble: The sanguine in her family.
  • The Friend Nobody Likes: Downplayed. While the Inner Guardians don't hate her, they are constantly annoyed with Usagi's laziness, clumsiness, whininess, incompetence, and refusal to take things seriously. Although it's interesting that Minako shares much of these traits (given that Usagi is her expy) but isn't treated the same way...
  • Friendly Rivalry: With Shingo and Chibi-Usa. Most of their bickering is simply good old friendly teasing. Also with Rei during their personal feuds.
  • Friend to All Children: With a few exceptions (such as the children who tormented Luna in the first episode), she's shown to be very helpful to children. Her and Mamoru once took care of a baby and Usagi was immediately attached to the child — in return, the baby loved Usagi back. In fact, she announces This Is Unforgivable! to any villain who would ever think of harming an innocent child.
  • Full-Frontal Assault: At the end of Sailor Stars, she takes the form of a naked angel for her final battle with Sailor Galaxia.
  • Gamer Chick: She loves video games and spends entirely too much time at the Crown Arcade. In her case, however, she's a spectacularly bad player.
  • Gaussian Girl:
    • Appears this way in all versions where Mamoru first dreams of her as the princess.
    • When Usagi and Mamoru first really look at each other, it suddenly becomes a mutual Held Gaze in soft focus, with a few Love Bubbles appearing as they stare at each other. The filter dissipates as Usagi realizes the moment's awkwardness.
  • Generic Cuteness: Usagi is regularly the target of fat jokes and Rei occasionally makes fun of her appearance. Especially jarring in that the series uses Only Six Faces. This also holds true for her weight, even though when you look at her it's hard to tell that she's supposedly a little overweight.
  • Genius Ditz: Even when she acts like a ditz, she does have one field of brilliance: friendships and people's feelings.
  • Genki Girl: Often goes crazy in a variety of situations.
  • Get A Hold Of Yourself Man: Winds up on the receiving end of this 3 times in the anime, always following an emotional outburst. First one is from Rei for complaining that she wanted to give up being a Guardian after seeing Mamoru wounded and captured, second one from Ami (of all people!) for offering up the Silver Crystal so that the rest of the Guardians wouldn’t have to sacrifice their lives, and the third one from Haruka for being in denial that Haruka and Michiru were supposedly turning against them.
  • Girlish Pigtails: She has her famous combo of odango hair and pigtails, being rather childish in attitude.
  • Girls Love Stuffed Animals: In the live-action, Luna takes the form of Usagi's stuffed cat toy until she gets a human form.
  • Girly Girl with a Tomboy Streak: Usagi is a Love Freak with very long Girlish Pigtails, is ditzy, romantic, emotional, cries a lot, and is terrible at sports. She just has a few traits, like being a Big Eater, liking comic books and video games(also and a terrible gamer), that make her less ladylike than her friend Naru early on in the series.Usagi's tomboy tendencies are to improve school performance which are unbearable at the beginning of the story.
  • Girly Run: In Act 1 of Sailor Moon Crystal, Sailor Moon makes her public debut while yelling at Monster of the Week Morga assertively, but then enters the scene with arms upraised and unsteady gait, along with the Slo Mo effect usually reserved for an Unflinching Walk. It underscores that, while Usagi's heart's in the right place, she's really green at the Magical Girl Warrior thing. While her running in-series improves to match her growing up, the opening to Season 3 falls back to this trope.
  • Gleeful and Grumpy Pairing: With Shingo. She is a ditzy and fun-loving Genki Girl in contrast to her more serious and moody brother. She also has this relationship with Rei, who has a Hair-Trigger Temper.
  • Goggles Do Something Unusual: (Manga only) Her mask lets her see disguised enemies and those who are in danger. She doesn't like it though and takes it off until it stops appearing.
  • Go-Go Enslavement: Prince Demande kidnaps Usagi and dresses her in something less revealing than her Sailor Guardian Uniform: — a white flowy dress with gold at the bust. It still counts, since Demande is trying to make Moon look more like her future self Neo Queen Serenity upon whom he has a very creepy crush and it has a very low cleavage. And both in the manga and Sailor Moon Crystal, he gets away with giving her a Forceful Kiss (in the anime, Demande almost smooches poor Usagi by force but Mamoru's Big Damn Heroes stops this).
  • Gold and White Are Divine: She wears mostly (as Sailor Moon) or completely in white (as Serenity). In the Silver Millennium, her mother was worshipped as a goddess, and in modern times she is a Physical Goddess.
  • Good Is Not Soft: She's one of the kindest, sweetest and most compassionate people around, but try to harm her friends and her love and you're in for a world of pain. Even more so in the manga, where she is less forgiving of her enemies when she feels they have crossed a line.
  • Green-Eyed Monster: She can be rather moody whenever somebody takes an interest in Mamoru.
  • Green Rocks: Her crystal seems to gain whatever properties are necessary for a particular arc's plot. It can defeat evil beings, except for when it only seals them away or heals them! It can grant its user's dying wish, except when using it doesn't cause death! It's useful for saving cities of the future, initiating Transformation Sequences, and also apparently could serve as a great power battery for Big Bads! It even plays music! And yet, it wasn't even mentioned as a possible means to resolve the conflict of the third season with the Death Busters and Mistress 9, even though it had solved similar problems in previous seasons.
  • Hair Color Spoiler: The princess is revealed to be Usagi... after several earlier episodes had shown Tuxedo Mask having dreams about a woman in a princess dress and the exact same odango hairstyle as Usagi.
  • Hair of Gold, Heart of Gold: In the anime. She stays quite naïve and innocent throughout the series, and as a princess, she's pretty much Purity Personified.
  • Hair-Trigger Temper: Not to Rei's degree, but she goes from calm to extremely mad with minimal provocation. This may be contributed from her hyperactivity.
  • Harp of Femininity: Had one as Princess Sailor Moon. Her Princess Sword could transform into the Princess Harp, which she used for healing magic.
  • Hates Being Alone: Usagi appears to have an innate fear of being alone and losing everyone she ever cares about. Which isn't so surprising when you consider that, in most continuities, Usagi ends up losing her Guardians and Mamoru to the Dark Kingdom's forces and is forced to fight alone for a while. Part of the reason that Usagi sheds tears for Nehellenia in the 90's anime and even almost allows Nehellenia to kill her is because she admits she wouldn't be able to handle the idea of spending an eternity alone like Nehellenia did.
  • Healing Hands: Can heal others with her Moon Healing Escalation, though she needs her crystal or wand to do it.
  • The Heart: She's the female centerpiece of the series and the glue that holds everyone together. Especially emphasized in the live-action series, in which a group of four loners (Ami, Rei, Makoto, and Minako) all become true friends through Usagi's love and affection.
    • Sailor Moon R: The Movie also emphasizes that all of the Sailor Guardians, Mamoru, and even the villain would have been lonely and friendless without Usagi.
  • Heart Beat-Down: Many of her attacks involve love and hearts; one attack even consists of blasting enemies in the face with a gigantic glass heart. This trait would pass down to Chibi-Usa.
  • Heart Light: Her final form consists of her having wings and a Glowing lotus symbol on her chest.
  • The Hedonist: The only things on her mind are junk food, video games, and boys.
  • Held Gaze: After sniping at each other without really meeting eyes, Usagi pulls her test paper away from her face to further chastise Mamoru for mocking her low score, only to gasp as they both stare open mouthed, the scene turns mutually Gaussian and Love Bubbles appear. Usagi breaks the gaze and makes an awkward retreat, acutely aware that she finds the nameless boy attractive.
  • Henshin Hero: One of the best-known Magical Girl-based examples of the trope.
  • Hereditary Hairstyle:
    • Queen Serenity, her mother in her past incarnation, has Usagi's exact hairstyle.
    • Her daughter has a very similar hairstyle too.
  • Heroes' Frontier Step: She is introduced as a clumsy slacker, but reveals her kind nature by saving Luna from being tormented by a group of children.
  • Heroes Prefer Swords:
    • In the anime, Sailor Moon wields one when fighting Galaxia as the last hero standing.
    • In the live-action series Princess Sailor Moon has a sword.
  • Heroic BSoD:
    • Usagi hits this pretty hard in the first season. The first time is when she's slammed with a rapid fire set of information — that annoying Mamoru's her love interest Tuxedo Kamen, she's the long-lost Moon Princess Princess Serenity, they got the Silver Crystal and... oh, yeah, the Dark Kingdom has Mamoru, who, last she saw, was dying. She starts crying that she doesn't want to do this anymore and just be a normal girl, even willing to just go ahead and fork over the Crystal before a desperate Rei has to slap some sense into her. She does it again in the finale as the girls drop like flies, ultimately leading to her wishing that she could be a normal girl after finishing off Beryl.
    • Usagi has another one at the final arc of Stars. She watches her best friends and guardians die in one fell swoop, Rei dying in her arms. While she's still reeling from that, she looks up and sees that her love, Mamoru, had his Star Seed removed a long time ago, and she had no idea that he'd been attacked and dead all season long. To say that she's having a rough day is putting it mildly. And that's not even the end of her bad day.
  • Heroic Self-Deprecation: Highlighted in the third season of the anime, when Haruka and Michiru begin hurling this at Usagi.
  • Heroic Willpower: When the chips are really down, she can show this — until then, she's a bit limp. An example is her fight against Rubeus in the '90s anime, where she stands up under super-enhanced gravity using nothing but determination.
  • The Heroine: The one and only Sailor Moon.
  • Hero with a Unique Name: The only Sailor Guardian who is not named after a planet in the Solar System and instead named after Earth's moon.
  • Heterosexual Life-Partners: With Naru, at least until the Sailor Guardians start showing up.
  • Hidden Depths: She's not as stupid as she appears at first, and is quite good with people's feelings — notably, she's the only one who saw through Minako's happy act.
  • The High Queen: As Neo-Queen Serenity in Crystal Tokyo.
  • Holding Hands: In Usagi's second recurring dream of a romance between a prince and princess, her view of the dream princess changes to a first-person perspective, in which she sees herself running while holding tight to the sword-wielding prince.
  • Holy Hand Grenade: A lot of her attacks are a blast of pure light of love and justice, yet she's usually the one who vaporizes the Monster of the Week.
  • Honor Before Reason: She fights for what she feels is right, namely love and justice, even if she doesn't always think things through.
  • Hopeless with Tech: Usagi has trouble using a computer early on in both the manga and the first anime. This was justified back in the early 90's, when the series originally began, because personal computers were new technology that Usagi and everyone else were still learning to use. But in Crystal (which is set in The New '10s), it's absolutely comical, as Usagi (airheaded though she might be) is a teenage girl who (like her peers, and like much of the audience) has been around technology all her life.
  • Hot-Blooded: She's a Nice Girl, but she often can be quite moody, overemotional, and temperamental, especially when it comes to Mamoru.
  • How Do I Shot Web?: During her first fight, she has no idea how to use her powers until Luna tells her what to do.
  • Hypocrite:
    • She can be a Clingy Jealous Girl toward Mamoru and hates when other women get close to him, but she is not always faithful herself, judging by the way she stares at other boys. Apparently, only one of them needs to be 100% devoted. This is mostly in the first anime.
    • In one episode, she slaps Mamoru for forgetting her birthday even though she never told him, but she doesn't know his birthday either.

    I-L 
  • Ideal Hero: Cements herself in this role at the end of the manga when she doesn't destroy the Cauldron and gives Sailor Cosmos the hope to win her battle back in the future. Notably, she's the one Sailor Soldier who continued to hold Sailor Venus as a role model (partly because she was the first to see through her facade and not holding her as too good), and the side stories show that they sometime go around superheroing together with Sailor Moon as the sidekick.
  • Idiot Hero: A rare female example, being depicted as Book Dumb and a bit of a Cloudcuckoolander at times, but especially in the early series since she matures and becomes a true hero later on. She isn't quite so bad in the manga though, the original anime tended to exaggerate many characters.
  • I Just Want to Be Normal: Doesn't want to be Sailor Moon if she can help it, at first. As the series progresses, she begins to take more pride in her role as a Guardian. The reasons do change as the series progresses. At first, she just doesn't want to have to put herself in danger (her crybaby persona). As the series progresses, though, her resentment comes because of what the responsibility of being Sailor Moon has done to her and those around her (sort of like a Magical Girl version of Spider-Man).
  • I Just Want to Have Friends: Usagi is Type A. She developed her relationships with relative ease due to discovering a shared history through Reincarnation, and Because Destiny Says So. Since multiple True Companions are also her reincarnated Hero Secret Service, she's essentially the center of their social circle.
  • "I Know You're in There Somewhere" Fight: Insanely good at winning those, in the anime.
  • I'm Okay!: In the Act 1 Cold Open of Sailor Moon Crystal, this is subverted, after her extended Pratfall Staircase Tumble down her household stairs and an Off Screen Crash.
    Ikuko: Are you alright?
    Usagi: [yelling offscreen] I'm not alright! [enters rubbing rear] Ouuuuuch.
  • Implausible Hair Color: Her parents have black hair and blue hair respectively, but she is a blonde. At least her brother's hair color matches hers in the manga and Crystal.
  • Incest Subtext: Chibi-Usa has a Freudian relationship with her, and when Shingo sees her as Sailor Moon, he gets a bit of a crush on her because he has no idea that Sailor Moon is his own sister.
  • Incorruptible Pure Pureness: Manages to resist getting turned evil and maintains her cheery personality despite having a bigger Trauma Conga Line than most magical girls from Deconstruction animes.
  • Informed Ability: Many character bios says her favorite subject is Home Economics, in spite of how awful she was and how much she seemed to hate it in episode 16.
  • Informed Flaw: In the anime she claims she's chubby and flat-chested, and bothered about this. She looks exactly like every other female character in terms of body model. Takeuchi herself wrote in her notes to the anime artists that Usagi should look slightly chubbier than the other Sailors, but this design choice was mostly ignored.
  • Innocent Blue Eyes: Her eyes represent her good personality traits, like kindness and loyalty.
  • Innocently Insensitive: Due to her naivety, she has a habit of unintentionally offending others. In one episode, when Miss Haruna is hospitalized for being put into comatose, Usagi fails to understand the seriousness of the situation and tells the others that this is a good thing for her.
  • In-Series Nickname: She's called "Odango Atama" (meaning "Dumpling Head", changed to "Meatball Head" in the original dub) in reference to her hairstyle.
  • Insult Backfire: One Monster of the Week uses people's insecurities against them, leading Sailor Mercury to despair and almost making her attack her friends. Sailor Moon, though? Not only does she completely dismiss all the insults the monster hurls at hernote , no, when the monster says that she's weird, she grins happily and takes it as a praise.
  • In the Name of the Moon: Trope Namer. "I am the Pretty Guardian who fights for love and for justice! I am Sailor Moon! And now, In the Name of the Moon, I will punish you!"
  • Invisible to Normals: Nobody notices that Usagi looks exactly like Sailor Moon. Could be justified in that in the manga, very few pedestrians have seen both Usagi and Sailor Moon, and the ones who have, like Naru, were usually out cold in one way or another. The live-action gets around this by making the girls' distinct hairstyles only part of their guardian uniforms. When not transformed they all have straight dark brown / black hair like normal Japanese girls.
  • Irony: At the conclusion of the battle with Death Busters and Pharaoh 90, Haruka and Michiru declare that Usagi's idealistic ways and desire to save the world without sacrificing Hotaru proves that she's unfit to be queen, and yet it is heavily implied that Neo-Queen Serenity herself was the one to set things in motion when she told Chibi-Usa to train in the past and befriend an "important person" who would later turn out to be Hotaru, thereby leading to the events of the season to play out the way they did with no one being sacrificed as Hotaru's bond with Chibi-Usa was an important factor in her overpowering Mistress 9, awakening as Sailor Saturn, and destroying Pharaoh 90 with Super Sailor Moon once and for all.
  • I Was Having Such a Nice Dream: Happens to her more than once. In the Cold Open of Crystal Act 1, both Usagi and the audience are cheated out her dream's romantic climax, as a prince and princess embrace, the music swells, they lean in for a kiss, and... Fade to White as Usagi's alarm clock goes off.
  • Joshikousei: Usagi and all of the other Sailor Soldiers are the Trope Codifier.
  • Kamehame Hadoken: Whenever she uses the Silver Crystal.
  • Karmic Jackpot: Usagi is often derided for being idealistic beyond reason, even in the face of absolute despair that would break the spirit of many a warrior, pushing them towards morally ambiguous choices for the greater good. However, given this show's position on the Sliding Scale of Idealism Versus Cynicism, Usagi gets justified time and again in her actions because she manages to achieve the absolute best results:
    • In the Sailor Moon R movie, that one rose kid Usagi had given Mamoru... which Mamoru gave to Fiore ended up paying back in spades, as it was the only thing that actually broke the Xenian flower's hold on Fiore's mind, once he realized it actually was a present from Sailor Moon all along, triggering a full-blown Heel Realization.
    • In Sailor Moon S, she gives the MacGuffin to The Dragon who is possessing an innocent girl, albeit one proven to be an extremely dangerous warrior, the portent of ruin, Sailor Saturn, even after many warnings not to. The Big Bad gets summoned, and as all hope seems to be lost... Sailor Saturn manages to break through and win the "I Know You're in There Somewhere" Fight, utterly destroying The Dragon from the inside. With her thanks to Sailor Moon, she proceeds to invoke an Heroic Sacrifice to save the world.
    • Then, Usagi further manages to top herself. Her staunch conviction that innocent little Hotaru should not die to save the world is so pure, she manages to summon a pure heart crystal strong enough to allow her not only to undergo the transformation she had forsaken by giving away the Grail, but to actually battle the Big Bad and save Sailor Saturn from certain death, allowing her a second chance at life.
    • It takes time, a What the Hell, Hero? moment and a battle, but even the more cynical Outer Guardians come around to see things her way when they realize her methods DID bring the best results and that her kindness and love IS actually a tangible force, sufficient to repel evil: she not only defeated evil, she even made an ally out of the warrior of ruin.
  • Kiddie Kid: At fourteen, she starts out as a carefree crybaby who loves childish things, just wants to have fun and can't keep up with the kind of schoolwork expected of her age. She grows out of it after she spends some time as Sailor Moon.
  • Kid Hero All Grown-Up: Turns from a childish crybaby in junior high, woefully unprepared for her tenure as a Magical Girl, into the elegant, regal, powerful Neo-Queen Serenity of the utopian Crystal Tokyo. Even when she hasn't ascended, Eternal Sailor Moon (high-school age) is way more grown up than her past self. Her future daughter, Chibi-Usa, was especially shocked at the disparity between Usagi and Serenity.
  • Kind Hearted Cat Lover: With Luna as her loving mentor, she's this by default.
  • Kindhearted Simpleton: Not too bright but makes up for it with her good heart.
  • Kneel Before Frodo: After the reveal that Usagi is the reincarnation of Princess Serenity this happens a lot around her Guardians the most prominent moment being the end of the S season after Sailor Moon manages to defeat Uranus and Neptune with the two bowing towards their Princess and apologising for questioning her judgement.
  • Lady and Knight: With Mamoru and in her past life with Prince Endymion.
  • Large Ham: The series is like a World of Ham, but Usagi is one of the hammiest. In the anime this while she was practicing her part for a play, Shingo lampshaded that she was being a real ham actress.
  • Late-Arrival Spoiler: Usagi being the Moon Princess. Immediately after said reveal, the spoiler went public on covers and merchandise. Really, the anime's second closing song "Moon Princess" spoils this one before the reveal.
  • Late for School: She is never on time for school. In fact, being late for school is one of Usagi's trademarks. It even becomes a plot point in the first arc of the manga, when Mamoru got kidnapped by the Dark Kingdom and Usagi awakens as Princess Serenity, she starts to feel less like herself. The fact that she goes to school early is treated as proof that she is acting out of character.
  • Lazy Bum: She'd rather play video games and eat than study for tests. She even lampshades this when she's bewitched by Ramua in the 9th episode of Season 1.
    Usagi: I have a lot of things to accomplish today. First off, I have to get home. Then, eat a pork bun. After that, finish playing my video game, take a bath, and then — OHNO, LOOKWHATTIMEITISALREADY!
  • Legacy Character: Usagi is destined to become the next Queen Serenity, while Chibi-Usa is destined to become the next Sailor Moon.
  • Lethal Chef: Downplayed. What she cooks either looks bad but tastes good, or looks good but Tastes Like Feet.
  • Let's Get Dangerous!: She'll usually drop her buffoonish behavior if someone she cares about gets threatened. This becomes more pronounced as time goes on.
  • Light Feminine and Dark Feminine: Light feminine to Rei's dark feminine.
  • Light Is Good: Purity goes with light in Sailor Moon, and it becomes a common theme (most easily seen in the first anime's Super S season).
  • Lightning Glare: She and Rei do this to each other on occasion. She and Naru also do this in one episode.
  • Like an Old Married Couple: Some of Rei and Usagi's arguments are petty like this in the anime, whether in or out of their superhero roles. Whenever the friend group meets up at Rei's house, there is a 99% chance that Rei will be telling off Usagi for snooping around her bedroom (and, in one instance, Rei tries to wrestle a comic book out of Usagi's hands in fear that Usagi would get tear stains all over the pages) or behaving "too Usagi" and giving her second-hand embarrassment, but it's clear that the two girls are good friends, respect each other and would help each other out, no questions asked.
  • Like Brother and Sister: Though Usagi initially has a crush on Motoki, he sees her as a younger sister. She accepts this after she starts dating Mamoru.
  • Like Parent, Like Child: Usagi seems to take after her father a lot more than her mother, especially in the 90s anime. Both are protective to their loved ones, lean towards the arts (Kenji's a photographer, Usagi likes to draw), and would rather get more sleep, which causes them both to run late in the morning. They're both prone to overreact and are less grounded than the rest of the family, and Usagi is implied to get her cooking skills from him. Meanwhile, Shingo takes more after their mother, since they're the more rational, down-to-earth ones in the family.
  • Like Parent, Like Spouse: It's pointed out that while Usagi's father initially doesn't like Mamoru very much the two of them are strikingly similar.
  • Likes Older Men: This seems to be her preference (much to her father's distress), since she's in an ongoing relationship with Mamoru but has also been attracted to Motoki and Haruka (though the latter turned out to not actually be a man). That being said, contrary to popular perception perpetuated by the anime upping Mamoru's age, it is downplayed, since all of them are only 1-4 years older than her—and she has been attracted to people her own age.
  • Line-of-Sight Name: In Act 1 of the manga and Sailor Moon Crystal, newly-transformed Usagi stammers on introducing herself until her cat Luna Invokes this by meowing at the moon to prompt her.
  • Living Emotional Crutch; Usagi seems to be this for all the Inner Guardians, at least at first, who have tragic backstories and/or were treated as outcasts. With time they recover, but they still remain rather attached to Usagi.
  • Long-Distance Relationship: During the Sailor Stars arc, Mamoru went to America to study, leaving Usagi behind for a large part of the series. (And then it turns out that Mamoru actually was killed by having his Star Seed stolen at the airport.)
  • Look Behind You: She and Chibi-Usa try this on a Snow Dancer chasing them during the second movie. The Snow Dancer falls for it completely, and looks genuinely puzzled when she turns around and they aren't there anymore.
  • Loon with a Heart of Gold: A bit of a Cloudcuckoolander and very caring to everyone.
  • Loser Protagonist: Especially in the anime. When she is not being the Magical Girl who saves everyone, Usagi is a poor student (it's a wonder she made it to high school by the time the Dead Moon Circus arc begins), clumsy and a crybaby.
  • Lovable Coward: Especially in the first season, where she is constantly dodging and getting scared easily by the monsters' attacks.
  • Love Bubbles: A common sight with her, especially when Tuxedo Mask is around. In Act 1 of Crystal, flat, prismatic bubbles appear in frame with Usagi along with a Gaussian filter as she and Mamoru share a sudden, lengthy Held Gaze on first meeting. After awkwardly breaking eye contact, she mentally notes her heart is still pounding.
  • Love Freak: Comes from her gaining power from The Power of Love.
  • Love Makes You Evil: In Pretty Guardian Sailor Moon, Sailor Moon loves Tuxedo Mask so much that she's willing to destroy the world for him. And does. Twice.
  • Luminescent Blush
    • She, Tuxedo Mask and the Inner Guardians find out that the child they've been looking after is Moon and Mask's Kid from the Future. The parents-to-be blush so deeply that steam appears over their heads.
    • In Act 2 of Sailor Moon Crystal, Usagi blushes when she makes a mental note that her new acquaintance Ami is cute, and Ami, having been friendless, blushes whenever Usagi's affectionate, like when she hugs Ami effusively, tells her she's cuter when she smiles, and when she agrees to be friends.
  • Lunacy: One of her powers.
  • Lunarians: Reincarnated princess of a kingdom of Lunarians that was wiped out centuries ago.

    M-P 
  • Magical Girl: One of the most famous and internationally well-known examples.
  • Magical Girl Warrior: Usagi/Sailor Moon is the Trope Codifier.
  • Magnetic Hero:
    • Ami, Rei and Makoto always had the power to be Sailor Guardians, but accepted to fight because Usagi befriended them.
    • Minako became a Sailor Guardian a whole year before the others and initially joined the group because her mission at that point was to be Usagi's bodyguard and Body Double. It didn't take her long before becoming Usagi's best friend without even noticing.
    • Haruka, Michiru and Setsuna started out standoffish and borderline antagonistic. By the time of the final arc/season they were part of the group after being impressed and befriended by Usagi.
  • Mama Bear: Woe betide whoever tries to harm her Kid from the Future. And her true love. And her friends. Especially in the case of Manga Usagi, who's a lot less forgiving than her anime counterpart.
  • Martyr Without a Cause: When up against the DD Girls near the end of the first season, she was quick to offer her life or the Silver Crystal to keep them from killing her friends.
  • Master of Delusion
    • Naru blatantly tells Usagi to be careful before she goes off to fight the Big Bad in R. Usagi tries laughing it off but it's obvious to the viewer that Naru already knows.
    • In Sailor Moon S, Usagi goes for a drive with Haruka and Michiru, has the exact same conversation with them as she had with Uranus and Neptune a few episodes earlier, and even mentally superimposes Uranus's face over Haruka's, realising that they look exactly the same. She forgets all about this a few minutes later and it's a big shock when she eventually discovers that Haruka and Michiru are Uranus and Neptune.
  • The Matchmaker: In the anime, Usagi dresses up as an actual matchmaker to get Rei and Yuuichirou together. It doesn't work. Then, in S, she persuades Naru and Umino to enter a love contest. Finally, fandom ratchets up her "love for all" mentality until she's trying to pair up everyone who has ever talked to her.
  • Meaningful Name:
    • Tsukino Usagi → tsuki no usagi → "rabbit of the moon" → Moon Rabbit.
    • Her English name "Serena" comes from "Serenity", the name of both her true mother and her own past and future self. It is also a reference to Selene, the Greek goddess of the moon and lover of the prince Endymion.
  • Meet Cute: Usagi and Mamoru meet when she accidentally hits him with a failing test she'd tossed over her shoulder. This repeated several times in the first anime with her hitting him in the head with flung shoes, maintaining the Slap-Slap-Kiss dynamic they had for much of the first series. They even met again at the finale of the first series, after everyone has lost their memories, and yet she meets him again as the same stock footage of the test paper incident plays from the first episode - making this a re-Meet Cute.
  • Memento MacGuffin:
    • Pictured on the main page: The star-shaped music box is a reminder of her link with Endymion and their past life together. At the end of the first season, she takes it out and shows it to him (he was brainwashed and crazy at the time) as a last resort, pleading for him to remember who he was and how they loved each other long ago. It works, but the locket disappears and is never seen again afterwards.
    • The manga has a small pocket watch (which is what was turned into the star locket) that Usagi got from Mamoru. During the revelation of Usagi being the moon princess, it plays backwards as Usagi regains her memories as Princess Serenity.
  • Messianic Archetype: Sailor Moon is the one who can and will save the world.
  • Mind-Control Eyes:
    • It happens to her while under the influence of "Wise Man."
    • Although she isn't technically possessed, Usagi gets these when she turns into Princess Serenity for the first time.
    • Similar to the above, Sailor Moon gets these at the climax of S, when she forcibly manifests her heart crystal and transforms into Super Sailor Moon without the aid of the Grail.
  • Minor Injury Overreaction: Usagi would cry after falling down on the sidewalk, whether it was on her face, knees or butt, in the early seasons of the 90's anime (keep in mind she's 14 years old).
  • Minor Insult Meltdown: Any rude comment from Rei will have her burst into tears.
  • Mistaken for Lesbian: In one episode, Michiru tells Rei that she and Usagi are close, just like her and her girlfriend Haruka.
  • Modest Royalty: Queen Serenity and her daughter have fairly simple dresses as anime royalty goes. Even their jewelry is understated: Neo-Queen Serenity's crown (which is more like a tiara in the manga) isn't excessive and that's about the most ornate thing any of them appears with, minus the scepters, of course.
  • Mood-Swinger: She can act serious one minute... then act silly and childish the next minute.
  • Moon Rabbit: An obvious nod to this legend. Her real name, Tsukino Usagi, is a phonetic pun on the term "Rabbit of the Moon" if split into words ("tsuki no usagi") though the kanji differs slightly. Her hair is intended to look like a rabbit's ears.
  • Moral Myopia: She is possessive over Mamoru and gets defensive when he talks to other girls, but she herself is perfectly willing to hit on other boys behind his back during their relationship. This is often lampshaded by the other Guardians.
  • Motor Mouth: Usagi talks a lot and very quickly. Her mouth tends to get her into a lot of trouble.
  • Mundane Utility: Usagi tends to use the disguise pen for mundane things, such as turning into an adult to sneak into a bar or a camera woman to sneak onto a boat, much to Luna's horror. Strangely, each time she uses it for something mundane it ends up being someplace she needs to get into to stop the baddies, though it's possible she's used it off screen without this happening.
  • My Future Self and Me: In the manga and Sailor Moon Crystal, despite believing it impossible for past and future selves to meet, Sailor Moon and Neo Queen Serenity do manage to briefly meet one another and thank each other for everything.
  • My Significance Sense Is Tingling: The jewels in her buns let her sense when others are in danger. She senses Naru calling for help in the first act. And in the penultimate episode of the first season, she is able to sense when Sailor Mercury dies; she bears witness to the other deaths but this one she wasn't present for.
  • Naughty Is Good: Start of the manga and anime in general. Despite being Book Dumb, lazy, gluttonous, whiny and temperamental, Usagi is nonetheless a compassionate Nice Girl who always goes out of her way to protect the Earth and her loved ones from danger as Sailor Moon.
  • Never Gets Fat: Despite eating a lot and being lazy in general, she still remains slim. Played with in a couple of episodes where it is implied that she has put on a couple of pounds (albeit not enough to classify her as overweight) as a result of her poor diet and exercise.
  • Nice Girl: One of the friendliest, most compassionate heroes. Even Rei says she's this.
  • No Hero to His Valet: Sailor Moon is looked up to and relied on by many people around the world, especially Chibi-Usa before she finds out who Sailor Moon really is. That being said, the Guardians often make her the butt of their jokes, and often criticize Usagi for being lazy, naïve and ditzy.
  • No Indoor Voice: She has a habit of unnecessary yelling, either when upset or excited.
  • Not a Morning Person: She does wake up. Just not in time and not so easily.
  • "Not So Different" Remark:
    • She and Chibi-Usa are more alike than they're willing to admit. At one point in Crystal, the other characters lampshade how similar they are.
    • In Sailor Moon: Another Story, it is noted how Usagi and Sin are this way because both are driven by a need to keep their younger brothers safe.
  • Oblivious Guilt Slinging: Inverted. When Usagi starts spending time with Makoto she is extraordinarily complimentary of all the things Makoto is usually uncertain about, including both her strength and her femininity. So it’s more like Oblivious Confidence Building.
  • Ocular Gushers: They don't call her "Crybaby Usagi" for nothing, especially in the title of the first episode, and if you call her "odango-atama" (roughly translates to "dumpling/bun-head."), which she later embraces as a term of endearment, though only when it comes out of Mamoru's mouth.
  • Odd Friendship: With Ami. They're about as opposite as they come (Usagi's carefree and extroverted, Ami's shy and studious), but Usagi is Ami's first real friend, and as the first two Guardians, their friendship becomes the start of something big.
  • Official Couple: With Mamoru/Tuxedo Mask. They are the main canon romantic pairing of the series and the story generally centers on them.
  • Offscreen Crash: In the Act 1 Cold Open of Sailor Moon Crystal, this marks her impact at the foot of the stairs after an extended pratfall Staircase Tumble, accompanied by a Screen Shake while her mother winces.
  • Older Alter Ego: In early chapters of the manga and the first few episodes of the 90s anime, Usagi sometimes uses her transformation pen to age herself up as a disguise. She stops using it in that way once Ami and Rei join the team.
  • O.O.C. Is Serious Business: In Episode 73, when Chibi-Usa steals her brooch and caused her friends to get kidnapped by Ruebus, the normally goofy and forgiving Usagi becomes seriously enraged at Chibi-Usa and was on the verge of slapping her until Mamoru restrained her. Even Chibi-Usa understood the genuine rage Usagi was feeling at that moment.
  • Opposites Attract: With Mamoru. She's lively, ditzy and ignorant and he's cool, calm and intelligent.
  • Ordinary High-School Student: A high school student who just happens to be a reincarnated princess and a Sailor Guardian.
  • Parasol Parachute: In the first arc, Usagi uses a parasol to gently float down from a 4th floor balcony. As if that isn't bad enough, she had Tuxedo Kamen — a young man — hanging on to her during the descent. This is perhaps justified as the parasol was created as part of a magical disguise, so it could very well be magical itself.
  • Parent-Child Team: With Chibi-Usa whenever they fight side by side.
  • Physical God: In the manga, since to recap, she can undo the mass destruction Metalia wrecked at the end of the first arc, can revive the dead, and destroy entire planets.
  • Pimped-Out Dress: Her Moon princess dress, the disguise wedding dress in one episode, and another disguise dress to get into a party that even came with a Parasol of Prettiness. And when Demande captures her, he sticks her in a gaudy-looking gown for Go-Go Enslavement.
  • The Pin Is Mightier Than the Sword: Has a brooch which serves as both a Transformation Trinket and a holder for her Power Crystal.
  • Pink Girl, Blue Boy:
    • Her aura and parts of her uniform and accessories are often colored pink, while Mamoru/Tuxedo Mask/Endymion is often drawn with blue highlights. The main color contrast between them is white and black, though, so it's downplayed.
    • During the Modesty Towel scene in the Hot Springs Episode, she and Shingo play it straight in their towel colors. In most of the franchise, though, green is Shingo's color of choice.
  • Pink Heroine: All of Usagi's transformation sequences involve pink ribbons swirling around her. Her first, second, and fourth brooches are also heavily pink. Her standard uniform is actually equal parts red and royal blue., though it was often a pink shade of red. Her eternal form also has big pink puffy sleeves. And in the first manga artbook, Usagi is associated with the color pink. Some of her early designs also show her with pink hair. This was subverted as the series went on, as Usagi came to be associated more with white/silver while her future daughter becomes heavily associated with the color pink.
  • Pink Means Feminine: She usually wears red, white, blue, and yellow in her fuku, however her "aura" color appears to be pink, as whenever she's using an attack, pink is usually her main color. Her bow is also pink in the musicals and the live-action drama.
  • Plot-Sensitive Snooping Skills: A particularly egregious case. A number of one-shot characters fail to hide their innermost secrets from her, but she never notices her little brother's crush on Ami in the fourth season Beach Episode.
  • Plucky Girl: Usagi/Sailor Moon could be the Trope Codifier. She is incredibly optimistic, hopeful and determined.
  • Pocket Protector: Is forced to stab a Brainwashed and Crazy Mamoru in the chest, and she's so traumatized that she attempts suicide... except he lived because the sword was stopped by the crystallized forms of the Shitennou, and she did too because the blade hit the pocket watch Mamoru given her.
  • The Pollyanna: To a degree, in the anime.
  • Power Gives You Wings: Usagi's strongest, and final, forms as Eternal Sailor Moon, Neo Queen Serenity, and her bared self that she uses in the final fight against Chaos all share one thing in common: the inclusion of wings.
  • Power Makes Your Hair Grow: In the manga, her hair grows even more after she first transforms into Princess Serenity.
  • Power-Strain Blackout: She usually faints or at least collapses and loses her Super form after using her Rainbow Moon Heartache attack in the S series, although that restriction on her Super form doesn't apply during SuperS, probably because she's using a power source other than the Holy Grail in that series. She also has this problem in the first few episodes of Stars, when she first tries to become Eternal Sailor Moon, and like with SuperS, the problem disappears once that becomes her default form when the Animamates start appearing.
  • Powers via Possession: While trapped in Nemesis without her powers, she gets them back by channeling her future self Neo Queen Serenity, who still sleeps at the Crystal Palace.
  • The Pratfall: In the Act 1 Cold Open of Sailor Moon Crystal, Usagi's status as The Klutz is cemented when she manages to take a Staircase Tumble by losing her footing and falling on her rear down the last eight steps to her house's first floor, finishing with an Off Screen Crash.
  • Precision F-Strike: Not even Sailor Moon herself is safe from Viz's Obligatory Swearing policy, getting in a "You bastard!" shouted at one of the bad guys in episode 74.
  • Pretty in Mink: In a Sick Episode where Usagi is having a fever dream, she's on a date with Mamoru, and she's wearing a Pimped-Out Dress that has a neckline of white fur.
  • Pretty Princess Powerhouse: Went from a crybaby, wimpy schoolgirl to an able fighter in hand-to-hand combat, able to perform acrobatic feats (the least of which is leaping across rooftops), and wields world-destroying/saving power in the form of her Silver Crystal and has successfully prevented The End of the World as We Know It multiple times.
  • Primary-Color Champion: Sailor Moon's uniform consists of red (or pink-red), white and blue.
  • Princess Classic:
    • Exaggerated as Princess Serenity in the 90s anime. Her entire personality seems to revolve around this trope to the point she is the trope. Her and Endymion could easily replace Aurora and Philip up there. Actual royalty? Check. Innocence personified? The only vice she seems to have is a Forbidden Love with Prince Endymion of Earth and that solely exists so Usagi and Mamoru can have a Reincarnation Romance. There's very little chance she would've been punished for breaking the law that Earth and Moon people couldn't interact. She is, of course, pretty with blonde hair almost long enough to reach the ground. Her clothes are Simple, yet Opulent and she has a small crown. While she isn't shy, she seems to be demure, polite, and courteous and is definitely helpless; it's why she has bodyguards and her Prince Charming is knight-themed with a sword. She ends up dying (along with Endymion), but only for plot reasons; she could still be interpreted as Too Good for This Sinful Earth though. Her reincarnation is instead the one who gets the Happily Ever After. She's also a Messianic Archetype due to the anime implying that this is Usagi's most powerful form. It seems like every important battle with the Big Bad of the season has her transform into Serenity to beat them and save the Earth.
    • Subverted in the manga and Crystal, especially if your introduction to the character was the 90s anime. While the physical description still applies, her personality is the complete opposite. Princess Serenity here is a lot like Usagi: flighty, reckless, doesn't like school and will actively attempt to avoid her lessons, into boys, and generally lives in a dream world. Her and Endymion's relationship thus ceases to be her only vice, though the likelihood they'd be punished is still low since the "gods forbidding it" was always a paper-thin excuse; it just took on more meaning once Serenity had any semblance of personality stripped from her. She's still helpless and has bodyguards and a knight-themed Prince Charming with a sword, but it's to emphasize how different she is from Sailor Moon, who's a strong fighter in her own right (actually stronger than her boyfriend and bodyguards put together) and how she fights alongside of them instead of being protected by them. She still dies, again for plot reasons, but instead of being Too Good for This Sinful Earth, she's painted as a tragic princess. Also committing suicide isn't very Princess Classic-like. Takeuchi was instead going for a Romeo & Juliet vibe fitting with the manga's maturer tone. Also the manga implied that Endymion and Serenity were having sex, but didn't portray the act as in any way sullying her. As the 90s anime was clearly aimed at grade-schoolers, this part was obviously left out. It is Usagi/Sailor Moon, not Serenity, who is the Messianic Archetype in these versions and Sailor Cosmos is her strongest form (assuming Cosmos is just another form of Moon; if not then Moon's strongest form is Eternal Sailor Moon) while Serenity is her weakest, possibly even weaker than regular, ol' schoolgirl Usagi Tsukino (Usagi's kinda sheltered, but she's not that sheltered).
    • Invoked in a filler episode of the 90s anime when Usagi went to "princess classes" in an attempt to be more like her past self due to feeling inadequate about being the reincarnated Moon Princess they had spent the past few episodes looking for. Of course, it turned out to be a trap set by the villain. She fails and in the process manages to out herself as Sailor Moon to the Monster of the Week (which changed nothing anyway). The entire point of Serenity being a perfect princess in this adaptation was so the contrast between her and Usagi could be milked for all it was worth.
  • Princesses Prefer Pink: It's generally assumed that while Usagi's image is associated with silver and white, all of her powers in the first anime result in huge pink blasts of light (if they aren't moon-shaped or rainbows), including her transformation sequences up until Eternal — she's pink on the inside.
  • Promotion to Parent: Very weird variation, since the child she's taking care of is her own Kid from the Future.
  • Prone to Tears: She's very sensitive and it doesn't take much to make her cry, especially in the first episode of the series.
  • Prophetic Names: "Tsukino Usagi" is a Japanese homophone for "rabbit of the moon" (the Japanese equivalent of the Man in the Moon).
  • Protagonist Power-Up Privileges: Sailor Moon is the first to receive new Special Attacks and Super Modes. In the anime, she is also the only one to reach the Eternal Form.
  • A Protagonist Shall Lead Them: She will become this when she rules as Neo-Queen Serenity.
  • Pseudo-Romantic Friendship: In the 90s anime, Usagi and Rei show a somewhat low-key version of this in those quiet, sweet moments they're not acting like Vitriolic Best Buds, particularly the original and R seasons. True to cultural expectations, these moments are less common (but not completely inexistent) as Usagi's relationship with her boyfriend Mamoru matures... and they reappear when Mamoru falls victim to Bus Crash (unbeknownst to them). This is lampshaded by Michiru who comments to Rei that her relationship with Usagi is just like Michiru's relationship with Haruka.
  • Psychosomatic Superpower Outage: At one point, she loses the ability to use her Moon Tiara Action spell; it's because she subconsciously doesn't want to be Sailor Moon anymore.

    R-S 
  • Really 700 Years Old: In the manga, when the group finally meets Neo-Queen Serenity, she is physically 22 years old, but is really about 923.
  • Red Oni, Blue Oni: In the manga, live-action and Crystal, she is the red oni, while her main foils (Mamoru, Rei, Shingo, etc) are all blue. Not so much in the first anime where most of her foils undergo and Adaptation Personality Change and become more emotional.
  • Refusal of the Call: Usagi just wanted to be normal, only agreed to get powers in order to save her friend Naru, and even got out of having them once when she died at the end of the original anime's first series. She never got out of it in the manga, though she killed herself after being forced to kill her lover; they were both resurrected and she had to fight again immediately afterward.
  • Reincarnation-Identifying Trait: The reincarnation angle was driven into Late-Arrival Spoiler pretty quickly, but one of the early hints that Usagi is a reincarnation of a moon princess was their similar twin-tailed hairstyles.
  • Reincarnation Romance: She and Mamoru are were lovers in their previous lives as Princess Serenity and Prince Endymion.
    Usagi to Mamoru: Even if we're reborn again and again, I know that I'll meet you. And I know for certain that we'll fall in love... all over again.
  • Requisite Royal Regalia:
    • Sailor Moon's first attack is throwing her tiara to target and eliminate the enemy. In Sailor Stars, after she becomes Eternal Sailor Moon and loses her tiara, she throws a pizza instead.
    • As Neo-Queen Serenity, she also has a very regal-looking gown, and her Cutie Moon Rod has become her royal scepter.
  • Resigned to the Call: She goes through this during the first half of the Filler Arc storyline in R. After being resurrected following the fight with Queen Beryl, she's content as a normal school girl until the storyline's Big Bads show up, forcing Luna to restore her memories and powers. Despite this, she's completely hesitant on being Sailor Moon, causing her powers to futz up before blinking out completely. It isn't until she encounters Queen Serenity once more that she's Resigned to the Call.
  • Ridiculously Successful Future Self: Starts as a whiny crybaby struggling in school, ends up becoming the all-powerful ruler of the world.
  • Rude Hero, Nice Sidekick: Inverted. She's the Nice Hero (a compassionate All-Loving Hero) to Chibi-Usa's Rude Sidekick (a rude Bratty Half-Pint who has a knack of belittling Usagi). Chibi-Usa does get better after episode 73, though she still has the habit of messing with Usagi every once in a while.
  • Save the Villain: Towards Galaxia in both versions of Stars. Especially notable for the manga, in which Galaxia was not a victim of Demonic Possession, and Usagi's selfless act of empathy ultimately appeals to her better nature.
  • Savvy Guy, Energetic Girl:
    • The Energetic Girl to Mamoru's Savvy Guy, only in the anime.
    • Also shares this role with her brother Shingo. She is a Genki Girl who can be overemotional, while Shingo is studious and mature by contrast.
  • Say My Name: "MAMO-CHAAAAAAAN!" The characters do this a lot.
  • Screw Yourself: In the manga, though more of a "kiss yourself" in this case. Sailor Cosmos, the future Sailor Moon, kisses the modern-era Sailor Moon.
  • Shell-Shocked Veteran: She is this in the first part of R after Luna restores her memories. Usagi starts having Dull Eyes of Unhappiness about giving up her normal life as a struggling teenager, and seeing the Cardians nearly killing her friends. It affects her powers as well, causing her Moon Tiara Action to fail on her right when she needs it the most. Finally, when one Cardian breaks her brooch and she's drawn into a mystic world, she admits that she doesn't want to be a Guardian anymore but now there isn't a choice since they're all in danger of dying and she's the only one that can save them.
  • Shipper on Deck: Rei/Yuuichirou, Haruka/Michiru, Chibi-Usa/Helios, Motoki/Reika, Ami/Urawa and Naru/Umino fangirl.
  • Ship Tease: She and Mamoru are an Official Couple across all versions, but she's got some teasing with Rei. For that matter, she gets a bit of it with several of the Sailor Guardians. Quite a few enemies get feelings for her, and in the final anime season, she and Seiya get lots of tease in Mamoru's absence.
  • Shut Up, Hannibal!: Delivers one of these to a few villains like Nephrite and Demande.
  • Shy Finger-Twiddling: Does this a lot.
  • Sibling Rivalry: With Shingo in the Dark Kingdom arc, then mostly with Chibi-Usa in later episodes.
  • Sibling Yin-Yang: Usagi is a sweet and cheerful idealist, very outgoing and surrounds herself with friends, but she's also totally unfocused, naïve and a terrible student. Shingo is a sensible kid with top grades, but often moody, snarky and cynical, and he seems to enjoy his own company. About the only common bond they have is a fondness for video games. Both get better, though.
  • Sickeningly Sweethearts: In the opening phases of R, she gets extremely cuddly around Mamoru. Mamoru at first allows it but tries to remain the adult in the relationship, and later breaks up with her for plot reasons.
  • Signature Headgear: Her tiara and her Odangos with jewels in them. Her Super Sailor form adds barrettes, which she had in the manga from the start.
  • Significant Birth Date: Aside from being a Cancer (a sign that the Moon rules), June 30 sounds meaningful because it marks the end of the first half of the year and because it contrasts her best friend being born on New Year's Day.
  • Significant Name Overlap: She shares the same name as her Kid from the Future, Chibi-Usa, whose birth name is really Usagi. In her past life as Princess Serenity, she also shares her name with her mother, Queen Serenity.
  • Skewed Priorities: And that's putting it mildly.
  • The Slacker: She'd rather sleep and eat sweets than do school work.
  • Slapstick: The most frequent victim of this. Over the course of the anime, she's accidentally kicked a closed door, had her face scratched by Luna, had Seiza Squirm invoked on her, and took countless volleyballs to the face, one of which knocked her tooth out.
  • Sleepyhead: She tends to sleep a lot, usually in in class. Her tendency to sleep in is why she is often Late for School.
  • Small Steps Hero: Especially prominent in the Anime (Usagi was willing to get a bit rougher in the Manga), but while Sailor Moon is willing to perform Heroic Sacrifice after Heroic Sacrifice herself, she's loath to see anyone else die to save the world. Despite the would-be sacrifice often being every bit as willing and eager as she usually was, and when she knew full well that Crystal Tokyo depended on her survival.
  • Smart Jerk and Nice Moron: She has this relationship with three people:
  • Smarter Than You Look: She's not the brightest kid around even when she applies herself, but she's not quite as dumb as people make her out to be. At least she passed her school entrance exams.
  • So Beautiful, It's a Curse: She has attracted dark admirers for her beauty as Sailor Moon in the present or as Neo Queen Serenity in the future.
  • The Social Expert: At the start of the series, she lacks both common sense and book smarts, but when it comes to dealing with people, she's a genius. It's the reason why she's the only one with real friends at the beginning, why she doesn't believe the rumors about the other Sailor Guardians before she meets them and why she brings and holds the team together.
  • Solar and Lunar: Has a subtle theme with Mamoru. She's Moon Princess and though he's the Earth Prince, his guardian priest Helios is named after the Sun god and Queen Nehellenia, during her final moments in the manga, refers to Tuxedo Mask as the prince of Earth who was "protected by the Sun".
  • Something about a Rose: In Sailor Moon Crystal, apart from being Usagi's favored Flower Motif, Art Nouveau roses in multiple hues appear during her heroic moments. A spray of red roses caps off her Transformation Sequence, and while she issues her In the Name of the Moon speech, various shades of them frame her hand, pattern the floor and ornament the crescent moon of her backdrop.
  • Something Only They Would Say: In the live action, Tuxedo Mask catches her falling down the stairs and asks if she's an idiot. She automatically retorts with "who are you calling an idiot" before realizing their dialogue mirrors the one between her and Mamoru after the latter saved her from being run over by a car. Cue dramatic unmasking.note 
  • Sonic Stunner: She can turn her shouts into sonic wave blasts that can shatter glass and stun her enemies.
  • So Proud of You: At the end of the Black Moon Clan arc, Neo Queen Serenity does this towards her daughter, reassuring her of her love and place within the Royal Family.
  • Staircase Tumble: Played for Laughs as Usagi, frantic at being Late for School, loses her footing halfway down and performs an extended Pratfall the rest of the way, finishing with an Offscreen Crash.
  • Stalker with a Crush: Downplayed, but in some versions, the first time that Usagi meets Rei, she follows her home on the bus because of how infatuated she is with her looks.
  • Standing in the Hall: She receives this punishment from Miss Haruna for either being Asleep in Class or Late for School. It's even implied that the number of times she gets sent to the hallway is why she is constantly receiving poor grades.
  • Star-Crossed Lovers: With Mamoru/Tuxedo Mask.
  • Stepford Smiler: While she generally is a genuinely cheerful girl, she becomes a Stepford Smiler in Stars, to not let the others know that Mamoru hasn't contacted her after he left abroad. Even worse in the manga, because Galaxia takes Mamoru's Star Seed right in front of her eyes and she spends a good deal of the time blocking the event out of her mind.
  • Stock Shoujo Heroine: The Trope Codifier, especially amongst Magical Girl works. She's a 14-year old girl with long blonde hair in an odango hair style and wears a Sailor Fuku even when she becomes a high schooler. She starts out as a Naïve Everygirl and a bit of a Book Dumb Genki Girl. Usagi notoriously is a Big Eater, especially of sweets, and has troubles with her weight. Usagi is big on The Power of Friendship. Usagi's eventual boyfriend Mamoru has blue (or black) colour scheme, is One Head Taller than her, and is also older than her (In the manga/Crystal, he's a 17-year old in his second year of high school at the start of the series, while in the anime he's an 18-year old in his first year of college).
  • Straw Loser: Compared to the rest of the characters, she is the most lazy, whiny, clumsy, and incompetent. This is lampshaded in several episodes.
  • Strong Family Resemblance: Queen Serenity, her mother in her past life, looks like a silver-haired, Older and Wiser Usagi.
  • Strong Girl, Smart Guy:
    • She is Book Dumb and an Action Girl. Her love interest Mamoru is book-smart and mostly a Non-Action Guy.
    • She is also the Strong Girl to her brother Shingo's Smart Guy. Usagi is an Action Girl who ends up rescuing her brother a few times, while Shingo gets good grades and makes fun of Usagi for being Book Dumb.
  • Super Gullible: In the first season finale, the DD girls create an illusion of a captured Tuxedo Mask, causing Usagi to run toward it. After the trap is exposed, they create the same illusion again... and Usagi does the same thing.
    Sailor Mars: Yeah, right. Do you really think she's (Sees Sailor Moon running toward the illusion) stupid enough to fall for it AGAIN?
    Sailor Moon: But what if it really is him this time?
  • Super Mode: Twice in the anime, both times they become permanent: Super Sailor Moon is one in S before becoming the Standard in SuperS. Eternal Sailor Moon acts as one during the Nehellenia arc of Sailor Stars before becoming the standard for the rest of the series.
  • Supernaturally Young Parent: Chibi-Usa looks no older than 8 or 10 after she starts becoming Sailor Chibi Moon (she is actually is over 900), while Usagi who is 14. Chibi-Usa is actually Usagi and Mamoru's Kid from the Future.
  • Super-Scream: A less used secondary power, Sailor Moon can cry to the point where it becomes ultrasonic waves, shattering glass, stunning enemies and rendering weaker ones unconscious. Since her odango barrettes glow when she does this, its ambiguous whether the power is hers or a function of her jeweled odango covers.
  • Super-Senses: Sailor Moon's odango covers can amplify her hearing which once caused her to pick up the sound of her friend Naru's cries for help.
  • Sweet Tooth: Especially in the anime. Usagi loves to pig out on cakes.
  • Sympathy for the Devil: More so in the 90's anime, wherein Usagi is a lot more unwilling to kill her opponents then the manga, which show a number of times where Usagi has genuinely cried for enemies that she has fought. The biggest examples in the 90's anime would be when Nephrite dies saving Naru's life, after Demande protects Usagi at the cost of his own life and after hearing Nehellenia's Dark and Troubled Past the last of which makes Usagi so upset she's willing to allow Nehellenia the chance to kill her if it will make her feel better.

    T-Y 
  • Take a Third Option: In the anime, she always uses The Power of Love and The Power of Friendship as an alternative. In the manga, not so much.
  • Taking the Bullet: She does this twice to protect Chibi-Usa: once to save her from a plant this way in the R movie, and once as Neo-Queen Serenity to protect her from from the Black Moon Clan, which leaves her so injured that she has to be frozen in crystal to keep her alive.
  • Technical Pacifist: In the anime, she refuses to fight to kill when her enemy is an actual person. In the last season, she refuses to fight both Nehelenia early on, and later refuses to fight Galaxia/Chaos even after being handed the Sword of Sealing by the Light of Hope. The craziest thing? Both times, it works. Though she did end up killing a few more-or-less human enemies through the 90s anime. It was unintentional in a few cases, but not all of them.
  • Technician Versus Performer: In terms of the approach they take to being a Guardian, Usagi is the Performer to Minako's Technician. Usagi initially slacked off on her training and shirked her Guardian duties when emotionally distressed. She refuses to let go of anyone she cares about, regardless of what that could possibly mean for the world. However, her compassion, idealism and determination to protect her loved ones endears her to the people around her and helps her achieve feats of unbelievable power. While Minako doesn't lack the passion for improvisational ability, she's had to sacrifice the people she loved and allow her old friends to abandon her. However, she trains her ass off, personally trains the other Inner Guardians (albeit in a covert manner), and her sheer badassery is the result.
  • Temporal Sickness: When Usagi and the Outer Sailors were standing in an elevator-like time portal in the manga, Usagi suddenly starts banging on the glass and complaining that she was going to puke. She never actually does though. And of course, Haruka has to go and make fun of her.
    Haruka: Not even Super Sailor Moon can battle the forces of gravity.
  • Tender Tears: Since Usagi is a cry baby most of the time her tearful jigs tend to be Played for Laughs. However, whenever something happens that is genuinely sad or moving, Usagi will cry these types of tears. It helps show how big hearted she really is especially if the tears that fall are for villains.
  • Terrible Artist: Much to her chagrin.
  • Theme Naming: Tsukino (Usagi) = Moon. "Tsukino Usagi" is a homophone for "Rabbit of the Moon" in Japanese. (While the kanji of her name literally translates into "moon field rabbit," no is also a particle that works much like the English "of.") The "rabbit" refers to a Japanese folktale which states that a rabbit lives on the moon pounding mochi.)
  • This Is Unforgivable!: Often used in her In the Name of the Moon speech.
  • This Loser Is You: She's gentle, compassionate, selfless and friendly. She's also clumsy, lazy, childish and spoiled. And her friends and love interest, much as they love her, aren't shy about lampshading the trope frequently. Of course, with her being an Author Avatar, Naoko Takeuchi might actually be saying "This loser is me."
  • Threesome Subtext: Usagi fantasizes about Usagi + Tuxedo Kamen + Moonlight Knight, as well as Usagi + Tuxedo Kamen + Motoki.
  • Toast of Tardiness: She's constantly Late for School, and she runs to school with toast in her mouth more than once.
  • Too Hungry to Be Polite: She often gobbles down her food with her mouth open. During her "Princess Training", she loudly slurps her soup rather than eating it delicately like the other students.
  • Tough Love:
    • In Episode 18, after learning that her little brother Shingo had upset one of his classmates, she knocks some sense into him in order to make him apologize. She even threatens to tell their parents on him if he doesn't apologize. It works, as Shingo goes to Mika's house to apologize to her, though he was unable to talk to her due to her being cursed by Nephrite's magic.
    • As Neo-Queen Serenity, she pulled this off on Chibi-Usa on a few occasions to help her grow more independent. Chibi-Usa initially mistook it for neglect when given False Memories by Wiseman, but she later finds out the truth.
  • Tomboy and Girly Girl: Starts the series as the Tomboy to Naru's Girly Girl, despite not being that boyish and more of a Girly Girl with a Tomboy Streak.
  • Took a Level in Badass: Several, actually, both in the anime and in the manga.
  • Took a Level in Jerkass: In the Black Moon arc of the manga and Crystal, particularly toward Mamoru and Chibi-usa. She gets better by the end thanks to Character Development.
  • Trademark Favorite Food: Sweets. Especially cakes and ice cream.
  • Trauma Button: First anime only. If her friends are in mortal danger or appear dead, she goes into Heroic BSoD or forcibly shakes them to not risk their lives for any reason whatsoever. This is because she witnessed the DD Girls slaughtering them all, and the Guardians refused to let Usagi help them in the fight or bargain for their lives. She surrenders to Fiore in the R movie when they're captured and tortured in front of her, saying she can't go through that again. In the first episode of S, she nearly has a breakdown when it seems Rei has died, begging her Please Wake Up, and shook Minako when the latter said she wanted to have a pure heart worthy for the villains to take.
  • Trauma Conga Line: In the manga, she's had her love interest turned evil and had to kill him in the first arc, and in the last one, had to watch him and the rest of her teammates get killed by Sailor Galaxia. Then after that have to destroy the bracelet puppeted bodies Galaxia stuffed said teammates starseeds in. In the anime, said love interest was Brainwashed and Crazy and she only got to him after her friends were killed, and then HE died and so did she in the end. In the last one she believed said love interest was too busy overseas when he was actually dead, saw several of her teammates die at the hands of Galaxia, learned about the boyfriend's death, and was very traumatised by the cruel gambit that two teammates pulled to try to take down Galaxia (including the deaths of her remaining 'mates), only for them to fail and die too. Galaxia did not pull any punches in her attempt to break her in any continuity, yikes.
  • Tsundere: A downplayed Type B. She's a really sweet and friendly girl, but when she has to deal with Mamoru, she reveals a short-tempered side, especially before she started dating him.
  • Universally Beloved Leader: Neo-Queen Serenity is this in Crystal Tokyo. She took the position of queen of the world at the insistence of most of the population of Earth and proceeded to usher in an era of unparalleled peace and prosperity.
  • Unsuspectingly Soused: Usagi has a bad habit of mistaking wine for juice and can become plastered/tipsy/inebriated/buzzed/sloshed/shitfaced with little effort.
  • Use Your Head: Her grab attacks in SNES fighting games are headbutts.
  • Victim of the Week: In the 90s anime, not even Usagi was immune to this. In the third season Kaolinite targets her in civilian form for her pure heart crystal; in the fourth Hawk's Eye targets her for her Dream Mirror, and one of Palla Palla's schemes almost makes her this again (both times in civilian form too); in the fifth and final season, Sailor Aluminum Siren discovers that she has a real Star Seed and targets her, and although her plan fails, Sailor Lead Crow learns of Sailor Moon's civilian identity through Siren's notes and successfully takes her Star Seed. Usagi is only saved by Sailor Tin Nyanko backstabing Lead Crow and by Princess Kakyuu appearing at the right time.
  • Violently Protective Girlfriend: She will do anything to save her boyfriend.
  • Vitriolic Best Buds:
    • With Rei in the anime. Exemplified best in Sailor Stars. Despite all their bickering throughout the series, it's Rei who Usagi rushes to when the Inner Guardians are about to die.
    • She and Luna form a strong bond over the course of the series, but Luna is frequently frustrated with Usagi and both deliver Amusing Injuries to each other.
    • Usagi and Chibi-Usa often fight over any little thing and complain about each other's faults, nut the two do love each other very much. They both are genuinely sad when ever Chibi-Usa has to return home, Usagi will do anything to protect her, and Chibi-Usa draws a picture of Usagi secretly naming it "the person I admire most".
    • Her relationship with Shingo, just like most siblings. They bicker and annoy each other on a regular basis, but when things get serious, they worry about each other and will do whatever they can for one another. Usagi runs to his rescue when a youma knocks him and his friend Mika out, showing murderous intent. The original anime plays this trope up. Their arguments appear more in that series, but so does their close and caring relationship.
  • Vocal Evolution: Kotono Mitsuishi's re-appearance as Usagi in Sailor Moon Crystal sees her use a high-pitched younger voice that recalls her role as Suite Pretty Cure ♪'s Hummy.
  • Vocal Dissonance: Linda Ballantyne's voice as her in the Cloverway dub makes her sound too mature, making her sound too much of an adult for an enthusiastic Genki Girl.
  • Voluntary Shapeshifting: Usagi is able to disguise herself as anything she chooses thanks to the Disguise Pen.
  • Wacky Parent, Serious Child: The Wacky Parent to Chibi-Usa's Serious Child, though Chibi-Usa is technically Usagi's future daughter.
  • Weight Woe: She goes through this crisis in episode 4 when she believes she has gained weight on her scale, so she decides to quit foods for a couple of days. Needless to say, she becomes rather malnourished as a result.
  • What the Hell, Hero?: In Sailor Moon R, she does this to Chibi-Usa, coming close to beating the girl after the latter foolishly stole Usagi's brooch in an attempt to take her Silver Crystal back to the future, leading to the other Sailors to get captured by Rubeus when they tried to interfere and save her. Mamoru has to hold Usagi back from doing so.
  • Wide-Eyed Idealist: Usagi is very naïve and idealistic by nature, so much that she seems to be a dreamer with her head in the clouds. This is mostly in the 90's anime, though.
  • Will Not Be a Victim: After her everything the Black Moon Clan put her through, she has had enough and fights back.
  • Wingding Eyes: Happens on occasions, most noticeable with the heart eyes Usagi displays when meeting Tuxedo Mask, and then again when seeing Rei for the first time.
  • Working Through the Cold: In an episode where all the Guardians except Venus have the flu, she still fights, though she's almost too weak to defeat the monster.
  • World-Healing Wave: At the end of the first season, she uses her crystal reverse the damage by the Dark Kingdom and revives herself and her companions. When she ascends as Neo-Queen Serenity, she does it again after some apparent world freeze/disaster.
  • World's Most Beautiful Woman: As Princess Serenity and Neo-Queen Serenity.
  • World's Strongest Woman: As Eternal Sailor Moon, she manages to claim this title from Sailor Galaxia after beating her.
  • Would Hurt a Child: She had no qualms against trying to slap Chibi-Usa after realizing the latter had stolen her Transformation Trinket which resulted in her friends getting captured, though is restrained by Mamoru before she could do so. On other occasions, she had no problem against spanking Chibi-Usa, though justified for latter's Bratty Half-Pint attitude.
  • You Are Not Alone: In times of despair, she is typically on the receiving end of this to give her the strength to defeat the final villain, but she dishes it out just as much. Before her, none of the other Guardians had friends, so she is the reason they are not alone.
  • You're Insane!: To Demande regarding his plan to rewrite history.

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