Awesome / The Apprentice

US series

• The 1st Season, where after the Epic Fail in Versacorp for the first four weeks, the four remaining members managed to stage a comeback ending with all of them in the final five, and two members in the finale.
  • Also with Amy in general despite missing out in the finale with a horrible interview process, she had an amazing record of 10-1 in tasks.
• The NYPD ad done by Mosaic in Season 2 of the US series. Given it was done by a team led by a then-23-year old then-recent Harvard Graduate who would become President of Trump Productions for several years before becoming a radio talk show host and commentator in his own right showed his potential.
• In Season 2 Trump was supposed to fire Sandy when her team failed the Pepsi task. However, she was not too happy about Andy and Jennifer M. ganging up on her. Defending herself, she clashes with both of them and the debate champion, Andy couldn't say a word to fight back until Donald stops them and fires Andy in the process.
  • At the finale Andy's quote after watching his video of his firing "I think they should join the Contender than the Apprentice."
• Marlee Matlin's team fundraising nearly one million dollars in a SINGLE TASK. Augmented when Trump added the last little bit to make it an even million.
  • In that same week, the opposing team manager, John Rich realised that his team would be operating at a severe disadvantage (Jose Canseco had quit the show after learning that his father was close to death, Richard Hatch admitted up-front he wouldn't be able to bring in any big donors, Meat Loaf had undergone several major blow-ups and wasn't focused on the task, while Gary Busey... was just Gary Busey), and turned one of his prized guitars into an artwork piece that sold for nearly half a million dollars. Had he not done that, his team would have made barely a sixth of the money that Matlin's team did.
    • And culminated with an agreement, in which both team leaders, thinking they far outstripped their opponent, agreed to let the other keep their earnings for their own charities. Class acts, the both of them.
• George Takei's behavior after the men team's loss in week three of the US show's 12th season (5th Celebrity Apprentice season) - namely, his acknowledgment of the team's flaws and the acknowledgment that he, as Project Manager, was ultimately responsible, even though he must have known full well that it would put him on the firing line - and indeed, he does get fired at the end of the episode. Too often in this show, a ton of blame-shifting goes on in the boardroom; it was refreshing to see someone not throw his teammates under the bus at the first opportunity (not even the two people he brought into the boardroom got thrown under the bus!)
• In the first-ever Celebrity Apprentice episode the men's project manager, Stephen Baldwin was arguing with Piers Morgan over how much to sell their hot dogs for; Baldwin thought $10 each the most they could get away with, while Morgan argued that by offering photographs with the celebrities they could push it up to $100. At which point Gene Simmons rendered the entire discussion irrelevant by casually pulling out his phone and getting fellow KISS member Paul Stanley to agree to buy a hot dog for $5,000, and pointed out to his team-mates that was how they would win the task.
  • This quickly became the template for winning challenges related to selling items, reaching its apotheosis (or nadir, depending on your point of view) several seasons later when Trace Atkins flatly refused to open his team's shop for anyone BUT well-heeled celebrity clients who were coming to buy a sandwich (or whatever) for thousands of dollars.
  • Schwarzenegger's response to Trump attacking him over the show's ratings.

UK series

• Ruth Badger in Series 2: in week 9 she closed 5 of the 6 deals her team made while letting out flats - almost as many as the other team, who also made 6 deals.
• This scene in Series 3, with Tre:
  Tre: Talk to me as a colleague. Don't talk to me like I'm a child. Don't talk to me like you're my boss. We're all working in this together...
  Rory: I am your boss.
  Tre: No you're not my boss. You're my project manager.
  Rory: I AM. Your boss.
  Tre: You're nothing to me.
• In Series 4, Sir Alan's dismissal of Jenny Celerier halfway through the boardroom session:
  No. You know what? It seems to me that you hang on every word that I say, and then turn it on your colleagues. You have changed your story on the kosher argument, and then tried to place the blame on your teammate who you was running around with. No good. No good. Sorry, same old story. Jenny, you're fired. Goodbye! (Jenny leaves, and her team-mates momentarily look relieved) Right, who's next?
• In the interview stage of Series 6, Lord Sugar started talking about the questionable claims that Stuart Baggs had been making, and Stuart naturally denied having claimed anything false. Only for Sugar to come right back by saying that "My four advisers told me that... you're full of shit, and you have been throughout this entire process." Stuart mumbled a few things in an effort to try and salvage the situation, but Sugar immediately shut him down and fired him on the spot.
• Team Venture's performances in weeks eight and nine of the UK Seventh Series. In the first of those, Helen's pitching to La Radoute brought in more than 200,000 Euros worth of orders, smashing the previous record set one series before. The following week, Helen was Project Manager in the biscuit manufacturing task, and with the aid of an aggressive pitch by Jim, the team notched up orders worth £1.6 Million.
• Nick sticking up for Jason and chewing out Luisa in Series 9:
  Nick: I'll tell you what happened, 'cause I was there. Luisa nipped at his heels like a little terrier, nipping the heels of a bewildered sheep, and you drove him into a corner. It was the most disgraceful display of bad manners I've seen in many a long day.
• Tom Pellereau's reaction as he left the building, after being told he'd won the seventh UK series.
• Sofiane selling an item for much more than it was worth on the first task of Season 12.
• In Season 13, week 8: The previous week, James lost the task as project manager because of a variety of factors. This week, team Graphene is selecting their project manager, and James is present.
  You'd think: He'd stand back and let someone else take this one, given what happened last time.
  Instead: He volunteers to be the project manager again. The team accepts, and despite a blunder related to prices, they win. Even Lord Sugar thought James' decision was brave.
• Lord Sugar's decision to make two investments instead of one in the Season 13 finale.
• Week 5 of the 1st season of Junior Apprentice (Young Apprentice), where after a 3 week loss, Instinct won with 39,785.09 pounds in product sales, more than the grand prize of this season.
• In Week 2 of Series 14, the girls' team are pitching their comic to WHSmith. Jackie makes it clear that she is not interested in a small order, and instead pushes them to buy copies for all their stores worldwide. It worked - they got 10,000 orders from that pitch. While they would have won even without any orders from that pitch, this made it a massive Curb-Stomp Battle.
• Series 15: There was a e-bike task that saw teams create their own bikes and sell them to retailers. How much did the winning team make in sales? Over £1,000,000! One of the said team suggested it was the biggest win ever on the show.
• Series 18: Nexus, during the Formula E task, produced poor branding for their team, mainly water themes (it was supposed to be the oceans) associated with an electric car, but Tre in particular managed to salvage it by selling their brand's ethos to potential sponsors, allowing the team to secure a win that beat the above mentioned task's record.