Is Vanessa really a Asshole VictimAlpha Bitch who had a sick sadistic thrill out of bullying Allison and Miyuki and cost several people their lives with her dangerous actions or Is she just your typical Insecure and Fragile Jerk with a Heart of Gold since she seemed to show genuine concern for Miyuki when she went missing and probably some genuine remorse deep down for her actions which may Imply she was just trying to look cool and fit In with everyone else at school like any other teenager?
Did Toshio only mean to menace Rose by "playing" with her, or was he making a genuine attempt at friendship?
Did Kayako specifically let Allison live for so long so that the curse could spread to America?
Big-Lipped Alligator Moment: In The Grudge 2, Lacey visits a friend who had become reclusive as the curse afflicts the apartment complex. Instead of responding to Lacey, she starts drinking from a quart of milk, vomits it back into the container and then starts drinking it all over again. It's random as Hell, isn't the least bit scary, is Squicky bordering on hilarious and doesn't really serve a purpose.
Enforced Method Acting: In The Grudge 2, Arielle Kebbel, who played Allison, had not seen Takako Fuji in her Kayako make up prior to shooting the scene in the closet. So when Fuji appeared as Kayako, Kebbel's terrified scream was her genuine reaction to the actress' appearance. Afterward, Fuji was so concerned, that she asked Kebbel if she was all right.
Allison's plotline in the second movie can feel subordinate to the other two storylines, but her Moe status and the way she resists the curse for so long while becoming an utterly Broken Bird in the process make her a character who fans feel invested in.
Naoko is often singled out as the bright spot of the otherwise unpopular third movie for being a White Mage with an interesting connection to the ghost family and for having the desire to help people in danger even when she could avoid the danger and let them die.
Fan-Preferred Cut Content: Many fans of the second movie think that the alternate version of the final attack on Allison and Jake should have been kept in the final cut. The alternate ending's popularity comes from how it provides some hope for Allison to survive rather than having her fall victim to the ghosts onscreen, while at the same time being even scarier than the theatrical version of the scene.
Fanon Discontinuity: The fact that the first two movies have alternate endings, with it being implied to Karen that the curse may have ended, and the film ending before Allison is taken by the curse which contradict the following movies allow a slight ray of hope for any fans suffering too much from Too Bleak, Stopped Caring.
Fridge Logic: Where on Earth did Naoko get hold of Kayako's blood from? (Unless it's just a substance that represents it, or something.)
Seeing how Kayako is covered in blood, it's only a matter of getting close enough without being killed.
Hilarious in Hindsight: Lacey showing off her cheerleading uniform can feel this way given her later role as a cheerleader in Fired Up!.
I Am Not Shazam: There is a surprising amount of people who apparently don't know Kayako's name and instead refer to her as "The Grudge" or "The Grudge Girl".
It's the Same, Now It Sucks!: Aubrey's plotline in The Grudge 2 is often accused of this, just being a retread of Karen's investigation from the first film.
This may also be the reason why the death of Mrs. Davies was cut from the second movie - although pretty shocking in nature, it is visually a little too similar to the death of Yoko from the first movie.
Ho Yay: There seems to be some very subtext-y moments between Allison and Vanessa in the second movie when Vanessa compliments Allison's legs, touches her sensually, and lingers in her underwear in the locker room, unlike the other girls, specifically for Allison.
The way Kayako seems to be all over her (usually female) victims when she kills them (Karen and Dr. Sullivan, for example - the way she clings to Karen's corpse after she kills her).
Misblamed: Some detractors of the first film dismissed the jawless Yoko scene as being an example of Americans making the movie gorier than the Japanese version just for the sake of it... apparently unaware that it was directed by the same man who did the original Ju-on, and the scene itself is a recreation of a scene from Ju-on: The Curse in which the same thing happens to Kanna.
Kayako herself - albeit before her death. (Most obviously in a certain deleted scene from the first movie.) She's still cute after her death, although in a rather different and disturbing sort of way.
Several of the human characters in 2.
Lacey, given her caring Cool Big Sis moments while comforting a frightened Jake and excitement after being accepted onto the cheerleading team.
Allison, due to her being a kind wallflower with an innocent face who just wants to have friends and ends up suffering some of the worst Break the Cutie and The Woobie misfortune in the franchise as a result.
Aubrey, due to how she spends so much of the movie distraught and vulnerable but still determined to stop the curse, and is unhappy in her position as The Un-Favorite to her sister Karen but still shows a lot of concern and affection for Karen.
Narm: Face it, the bickering couple scene in The Grudge 2 is just funny. Even the murder.
The creepiness of Lisa seeing Toshio for the first time in The Grudge 3 is somewhat lessened by the fact that Shimba Tsuchiya is clearly too old and too tall to be playing Toshio, who was only eight years old at the time of his death.
We all know the noise that Kayako makes is incredibly scary. The noise the principal makes in The Grudge 2? Just so funny.
Nausea Fuel: The "milk" scene from the second movie: Lacey's friend Sally, having apparently been possessed by Toshio's cat, mindlessly drinks about half a large bottle of milk, before vomiting it right back into the bottle... and proceeding to drink it again.
Paranoia Fuel: Kayako and Toshio can appear from and emerge from anywhere.
Sequelitis: The Grudge 3 was not very well-received for several reasons: Takashi Shimizu not being the director (although he did act as an executive producer), at least one possible plot hole, the Bloodier and Gorier nature, lacking the Anachronic Order of the previous titles in favour of a more linear narrative, Aiko Horiuchi replacingTakako Fuji as Kayako, and Shimba Tsuchiya being clearly too old to play the eight-year-old Toshio. It isn't lacking in genuine scares, however, and it does have its supporters.
Squick: Jake's death from Part 3 qualifies; although no blood is spilled, the idea of having damn near every bone in your body broken in a furious rage is definitely unsettling if you mull it over too long.
Surprisingly Improved Sequel: Many feel the US remake of the third Japanese film is better. Considering the same director had a second shot at the story, he probably found ways to improve it.
Too Bleak, Stopped Caring: There really is nothing you can do to stop Kayako, so it leads to some to stop sympathizing with and rooting for the characters since Karen's and Naoko's attempts failed miserably only managing to make things worse. The movies even show that there's no way to even avoid the Curse, let alone with how any contact in regards to it will lead the characters to die. There's also the Fridge Horror that Kayako has now been freed from the house, leading to areas like the International High School and the Chicago Apartments to become new havens for the curse. The Inferred Holocaust also applies that everyone within those places will soon end up six feet under and puppets of the curse, especially the implications at the end of the third movie's Ambiguous Ending that Naoko has spawned a new Grudge curse and Kayako/Naoko will soon come after and kill Lisa and Rose.
Tough Act to Follow: Although Aiko Horiuchi's performance as Kayako is legitimately creepy and unsettling, she had the dubious honour of taking over the role from Takako Fuji, who had played the role from the very beginning of the Ju-on franchise and was considered iconic in the role.
The Woobie: A good chunk of characters experience traumatic ghost attacks and the loss of loved ones, especially Allison, Jake, Aubrey and Rose.
