Designated Villain: The Romans simply want to send a champion to the games and get the glory. When the Gauls find out about the games, they send their own champion, under the pretense that they are allowed to go as Romans because Gaul is part of the Roman World (despite the village obviously resisting the occupation). Asterix even gives his reward to the Roman champion of a nearby camp as a Throw the Dog a Bone moment.
2008 Film
Critic-Proof: The film grossed 6.7 million cinema admissions in its run despite being critically savaged, though it still was significantly less than the 14.5 million of Asterix & Obelix: Mission Cleopatra.