VIDEOS:
Eclipsa, Queen of Darkness
When a young Moon unthaws her from the crystal prison and the audience meets her for the first time, the first thing Eclipsa asks for is a chocolate bar from the vending machine that happens to be behind them. She is then sympathetic to Moon losing her mother and being torn between two suitors, and offers to teach her the magic she needs, but for a price. Even then though, she makes it clear this magical contract isn't to be taken lightly. All of this provides hints that she may not be as bad as the rumors about her would have you believe.
Example of:
Establishing Character Moment