Basic Trope: The rich woman who embodies many negative personality stereotypes about both the upper class and the female sex.
- Straight: Alexis, a Bitch in Sheep's Clothing who comes from a long line of aristocrats in all but title, talks down to everyone around her, is focused on gaining and showing off her wealth, and has no empathy for the problems of those who are less privileged than herself.
- Exaggerated:
- As above, and she has also gotten away with murder—in a case that went to trial—by means of Screw the Rules, I Have Money!.
- Alexis is a Distaff Counterpart to A Nazi by Any Other Name or Winston Churchill, seems very nice, friendly, nonjudgmental, rich and elegant, hard to believe that she could be mean, let alone a complete genocidal monster. She's elected into power through charisma and everyone thinks she'll make the world a better place, then Nightmare Fuel ensues as she proceeds to make Dolores Umbridge look like Mother Theresa.
- Alexis originally appears to be a saintly, yet spoiled woman from a royal family, who would help even people she utterly despises, and she also is part of the Fiction 500. When out of the public sight however, she is a bloodthirsty Evil Overlord who murders her victims For the Evulz on a constant basis after torturing and raping them, be they men, women, kids, seniors, or even dogs, cats and other animals...
- Downplayed: Alexis is spoiled, constantly demanding things and complaining when she doesn't get what she wants, but she shows compassion for other people and tends to be more patient when waiting for somebody to come instead of something.
- Justified:
- She lives in a time and place where the class struggle between rich and poor demands this. If a member of the ruling class didn't act like this, they would be perceived as weak.
- Alexis is a Corrupt Corporate Executive.
- Alexis got rich as a mobster's wife or as a Queenpin. Money didn't make her a bitch, she has always been a bitch to begin with and now she has money too.
- Alexis's parents spoiled her, so she thinks she's better than everyone else and is entitled to whatever she wants.
- Inverted:
- The Spoiled Sweet rich girl who is friendly to all.
- Alexis is poor, but very nice.
- Alexis is poor and a very unpleasant and rude person.
- Subverted: Alexis seems to be a Rich Bitch at first, but is really a Jerk with a Heart of Gold.
- Double Subverted: She was merely pretending to be nice for PR reasons, her actual tendencies actually are towards rudeness, making her a Bitch in Sheep's Clothing.
- Parodied: Alexis was perfectly nice before she bought a winning lottery ticket, but even before cashing her ticket, she goes from, well, "zero to bitchy in 60 seconds."
- Zig Zagged: It varies whether every rich character is mean and those who are depicted negatively may or may not have redeeming qualities.
- Averted:
- Alexis is rich, but doesn't have a particularly negative personality.
- Alexis is a total bitch but doesn't have a particularly large sum of money to her name.
- Enforced: The creators make a wealthy character unpleasant because they have a beef against the wealthy or because they know that the "uppity and selfish socialite" is an target of derision.
- Lampshaded: "Could you just go away? My jewels can't shine in all their perfect glory when insignificant people are around. Thank you."
- Invoked: The Gold Digger acts like a Rich Bitch in order to blend in with the unpleasant rich harpies her Meal Ticket acquaints with, and just so they don't suspect her poor upbringing and her past as a lowly prostitute.
- Exploited: A con artist looks out for spoiled, nasty women - they have money to be taken from them, and the heroes are less likely to report or investigate the crime as they'll just see it as her comeuppance.
- Defied:
- Unlike most other women around her, Alexis is quite Genre Savvy and she knows that treating the less fortunate with contempt will only make her the primary target for revenge later. And even though she doesn't have any real consideration for poor people, she treats them with enough respect to be seen as redeemable.
- As a child, Alexis' parents refused to spoil her, in order to prevent her from developing into one of these.
- Discussed: "Whoa, the senator's daughter blew a fuse when the waiter didn't get her order just the way she wanted it. What a surprise."
- Conversed: "The rich people on all these TV shows are total bitches and assholes, but is that really what the rich are like? It's something of an open question."
- Deconstructed:
- Alexis decides to try her hand at being a businesswoman rather than a socialite, but discovers that it's not contemptuousness but efficiency that makes a great executive, corrupt or otherwise.
- Alexis's Bitch in Sheep's Clothing attitude causes her to become Lonely at the Top since nobody wants to talk to her.
- Reconstructed: But even so, she's the CEO's wife, so the other executives have to deal with the situation without firing her or doing anything else that would hurt her feelings.
- Played for Horror: Alexis is the Corrupt Corporate Executive and the Evil Overlord of a Peace & Love Incorporated, and she has been using her Evil Colonialist tendencies to turn the whole planet into an apocalypse.
"You there, peasant, could you go and look Rich Bitch for me, and find out who named it? I wish to punish them."
