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Basic Trope: Appeal to Nature used as a sales argument.

  • Straight: The makers of Fruity Booty Smoothies advertise the product as being "made of one-hundred-percent organic fruits, grown in touch with nature for the sake of your health."
  • Exaggerated: The ads go to great lengths to make conventionally grown fruits look like nasty piles of pesticides that will poison you, while organic fruits are portrayed as healing energy bombs.
  • Downplayed:
    • Fruity Booty Smoothies ads merely say that fruits are healthier than processed snacks like crisps/chips.
    • Fruity Booty Smoothies ads just say that their taste is authentic fruit flavour — not artificial flavouring.
  • Justified: Consumers have been demanding health food options but don't expect the food MegaCorp to deliver, so it must wage a major public relations campaign to win over skeptics. Said skeptics are right as far as the substance goes.
  • Inverted:
    • The ads for Fruity Booty Smoothies portray nature as filthy and disgusting and emphasize how they use synthetic pesticides and fertilizer to avoid the problems associated with organic farming.
    • Fruity Booty Smoothies are advertised as being "made of GMO fruits to give them a better taste."
  • Subverted: The ad opens with a shot of beautiful apple trees, but then talks about the taste of the smoothies instead of bragging about how "natural" they are.
  • Double Subverted: "But how do we achieve such a lovely flavour? That's right — we only use organic fruits."
  • Parodied:
    • A MegaCorp sells "all-natural" computers.
    • "Fruity Booty Smoothies — now with organic, all-natural death caps!"
    • Fruity Booty Smoothies are advertised as "made with natural apples, not synthetic apples!"
    • Fruity Booty Smoothies are half added sugar but are still touted as healthy because they contain tiny amounts of organic fruits.
    • Fruity Booty Smoothies are advertised as using "100% real apples — we don't use hypothetical apples!"
  • Zig-Zagged: Some, but not all, Fruity Booty Smoothies ads describe them as "natural". Sometimes it's not even clear whether "natural" is supposed to be a good thing.
  • Averted: Fruity Booty Smoothies aren't made from organic fruits, so the ads instead focus on how good they taste.
  • Enforced: The execs notice the growth of anti-science movements and figure out that their supporters will likely be swayed by Appeal to Nature.
  • Lampshaded: "Fruity Booty Smoothies — because natural is better!"
  • Invoked: A Granola Girl pushes the belief that natural is better.
  • Exploited: A Snake Oil Salesman takes advantage of pro-nature bias to sell ineffective and potentially dangerous "natural herbal remedies".
  • Defied: "No, organic farming won't make Fruity Booty Smoothies any healthier or better tasting. What matters is that they're made from healthy fruits combined into perfect blends of flavours."
  • Discussed: "I chose a Fruity Booty Smoothie because it was natural, so I assumed it'd be good and healthy."
  • Conversed: "Why do all these ads brag about how 'natural' their products are? They know that poison ivy is natural too, right?"
  • Implied: Although Alice buys a Fruity Booty Smoothie rather than a competing product that doesn't go out of its way to tout itself as "all-natural", it's unclear how much that had to do with her decision.
  • Deconstructed: Just because a product is labelled "all-natural" does not mean it is. Alternatively, it contains only chemical compounds found in nature — but not ones a person can consume. Either way, it's false advertising and people suffer from drinking the smoothie.
  • Reconstructed:
    • The company learns from its mistakes and makes another smoothie that fulfills its predecessor's promise.
    • People learn how not to fall for such false advertising.
    • People find better uses for the Fruity Booty Smoothie.
  • Played for Laughs: Ads for such a product are full of narmy declarations delivered completely straight like "Natural means perfect."
  • Played for Drama: People die as a direct result of using "natural" products.

Go enjoy some organic, hypo-allergenic All-Natural Snake Oil here.

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