Setting up a rhyme, then not delivering the line.
- You shouldn't visit this site
If you've drunk beer
But if you're sober then visit
The unabridged version IN THIS PLACE.
http://tvtropes.org/pmwiki/pmwiki.php/Laconic/SubvertedRhymeEveryOccasion
FollowingLaconic / Subverted Rhyme Every Occasion
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