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A SubTrope of CoversAlwaysLie where a character who you'd think was a main character does not get developed nearly as much as their counterparts. They're on all the advertisements, they get a witty one-liner in the trailer, but when the release date comes, they almost fade into the background. Basically, they were DemotedToExtra before the story even came out.
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A SubTrope of CoversAlwaysLie and NeverTrustATrailer where a character who you'd think was a main character does not get developed nearly as much as their counterparts. They're on all the advertisements, they get a witty one-liner in the trailer, but when the release date comes, they almost fade into the background. Basically, they were DemotedToExtra before the story even came out.
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** Chloe Cerise is prominently featured in most opening of ''Pokemon Journeys'', implying that she forms a PowerTrio with Ash and Goh. However, Chloe's screentime is so low, there are even debates over if she really counts as a main character or not (she appears in less than half of all the episodes of ''Journeys'').
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* Entires from the ''Anime/DoraemonFilmSeries'':
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* Entires Entries from the ''Anime/DoraemonFilmSeries'':
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** Variant in ''Anime/DoraemonNobitaAndTheSteelTroops''. The new supoorting character, Lilulu, ''isn't'' an extra and plays an important role in the film, but the posters and cover art of the original manga shows her wearing a sleeveless tank-top and miniskirt, and outfit she does wear in the film and manga... only for it to be destroyed by a PortalSlam-induced explosion. For majority of her screentime Lilulu instead wears a T-shirt (manga, original film) or dress (remake) loaned to her by Shizuka.
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** Variant in ''Anime/DoraemonNobitaAndTheSteelTroops''. The new supoorting supporting character, Lilulu, ''isn't'' an extra and plays an important role in the film, but the posters and cover art of the original manga shows her wearing a sleeveless tank-top and miniskirt, and an outfit she does wear in the film and manga... only for it to be destroyed by a PortalSlam-induced explosion. For majority of her screentime screen-time Lilulu instead wears a T-shirt (manga, original film) or dress (remake) loaned to her by Shizuka.
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* Entires from the ''Anime/DoraemonFilmSeries'':
** Variant in ''Anime/DoraemonNobitaAndTheSteelTroops''. The new supoorting character, Lilulu, ''isn't'' an extra and plays an important role in the film, but the posters and cover art of the original manga shows her wearing a sleeveless tank-top and miniskirt, and outfit she does wear in the film and manga... only for it to be destroyed by a PortalSlam-induced explosion. For majority of her screentime Lilulu instead wears a T-shirt (manga, original film) or dress (remake) loaned to her by Shizuka.
*** For a straighter example, Doraemon's sister Dorami was featured on the 2011 remake's poster. She's in the whole movie for only one scene.
** Covers and promotional materials from ''Anime/DoraemonNobitaAndTheTinLabyrinth'' tends to emphasize Hotel Burinkin's [[SentientVehicle Clockwork Convertible]] presence in the story (the manga art even shows the convertible in an action scene, helping the gang take down enemy robots) when in the story the convertible only serves as a transport to the Hotel in a handful of scenes. Particularly jarring, since the earlier adventure, ''Anime/DoraemonNobitaAndTheCastleOfTheUnderseaDevil'', features a different animated vehicle named Buggy who appears in various promotional artwork, but ''is'' a legit supporting character of the film.
** The Sower's giant form from ''Anime/DoraemonNobitaAndTheSpiralCity'' was featured prominently on posters and promotional materials, despite appearing in only two scenes with really minimal screentime; the Sower's final appearance was entirely in humanoid form (AFormYouAreComfortableWith in order to converse with Nobita) and said character was entirely absent in the final act.
** Robby the Robot from ''Anime/DoraemonNobitaAndTheRobotKingdom'' appears on the poster and various promotional materials, when his role is a SacrificialLamb in the opening scene and doesn't appear after the halfway point.
** Variant in ''Anime/DoraemonNobitaAndTheSteelTroops''. The new supoorting character, Lilulu, ''isn't'' an extra and plays an important role in the film, but the posters and cover art of the original manga shows her wearing a sleeveless tank-top and miniskirt, and outfit she does wear in the film and manga... only for it to be destroyed by a PortalSlam-induced explosion. For majority of her screentime Lilulu instead wears a T-shirt (manga, original film) or dress (remake) loaned to her by Shizuka.
*** For a straighter example, Doraemon's sister Dorami was featured on the 2011 remake's poster. She's in the whole movie for only one scene.
** Covers and promotional materials from ''Anime/DoraemonNobitaAndTheTinLabyrinth'' tends to emphasize Hotel Burinkin's [[SentientVehicle Clockwork Convertible]] presence in the story (the manga art even shows the convertible in an action scene, helping the gang take down enemy robots) when in the story the convertible only serves as a transport to the Hotel in a handful of scenes. Particularly jarring, since the earlier adventure, ''Anime/DoraemonNobitaAndTheCastleOfTheUnderseaDevil'', features a different animated vehicle named Buggy who appears in various promotional artwork, but ''is'' a legit supporting character of the film.
** The Sower's giant form from ''Anime/DoraemonNobitaAndTheSpiralCity'' was featured prominently on posters and promotional materials, despite appearing in only two scenes with really minimal screentime; the Sower's final appearance was entirely in humanoid form (AFormYouAreComfortableWith in order to converse with Nobita) and said character was entirely absent in the final act.
** Robby the Robot from ''Anime/DoraemonNobitaAndTheRobotKingdom'' appears on the poster and various promotional materials, when his role is a SacrificialLamb in the opening scene and doesn't appear after the halfway point.
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* Marvel Comics has been doing this ever since the beginning of the Silver Age. ComicBook/TheIncredibleHulk is one of the founding members of the ComicBook/TheAvengers and he sticks around for a grand total of TWO issues before quitting the team. His presence in the early stories feel more like EarlyInstallmentWeirdness. Ironically, in the movies, the Hulk does become a long-time member.
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* Marvel Comics has been doing this ever since the beginning of the Silver Age. ComicBook/TheIncredibleHulk [[Characters/MarvelComicsBruceBanner The Incredible Hulk]] is one of the founding members of the ComicBook/TheAvengers and he sticks around for a grand total of TWO issues before quitting the team. His presence in the early stories feel more like EarlyInstallmentWeirdness. Ironically, in the movies, the Hulk does become a long-time member.
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* At the height of the popularity of ''ComicBook/BatmanGrantMorrison'', Creator/DCComics announced that [[ComicBook/{{Robin}} Damian Wayne]] would be joining the cast of ''ComicBook/TeenTitans''. His arrival was heavily promoted and multiple variant covers were created for the issue where he joins, but he was only with the team for a grand total of four issues before being PutOnABus.
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* At the height of the popularity of ''ComicBook/BatmanGrantMorrison'', Creator/DCComics announced that [[ComicBook/{{Robin}} [[Characters/RobinDamianWayne Damian Wayne]] would be joining the cast of ''ComicBook/TeenTitans''. His arrival was heavily promoted and multiple variant covers were created for the issue where he joins, but he was only with the team for a grand total of four issues before being PutOnABus.
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** To a lesser extent, some social media ads played up Website/{{YouTube}} star Glozell's character, Grandma Rosiepuff. She only appears in flashback, shouting a few distorted lines before being killed off.
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** To a lesser extent, some social media ads played up Website/{{YouTube}} Platform/{{YouTube}} star Glozell's character, Grandma Rosiepuff. She only appears in flashback, shouting a few distorted lines before being killed off.
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** Let's say basically every time an attraction has a memorable original character that only shows up a few times, expect to see them in almost all the ride promos, and on tons of the merchandise. A good example would be the Hitchhiking Ghosts from ''Franchise/TheHauntedMansion''. They only show up at the end, but their scene is so recognizable that they appear on all of that ride's merchandise.
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** Let's say basically every time an attraction has a memorable original character that only shows up a few times, expect to see them in almost all the ride promos, and on tons of the merchandise. A good example would be the Hitchhiking Ghosts from ''Franchise/TheHauntedMansion''.''Ride/TheHauntedMansion''. They only show up at the end, but their scene is so recognizable that they appear on all of that ride's merchandise.
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** Although ''Ride/TheSimpsonsRide'' is set at Krusty the Clown's theme park, yet he doesn't even appear in the main ride portion of the attraction. To be fair though, he is very prominently featured in the pre-ride videos, and is the last character to talk to you before the ride ends, so there's still no shortage of Krusty to go around.
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** Although ''Ride/TheSimpsonsRide'' is set at Krusty the Clown's theme park, yet he doesn't even appear in the main ride portion of the attraction. To be fair though, he is very prominently featured in the pre-ride videos, and is the last character to talk to you before the ride ends, so there's still no shortage of Krusty to go around.
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* ''Franchise/AceAttorney''
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* ''Franchise/AceAttorney''''Franchise/AceAttorney'':
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* The key art for the first arc of ''Literature/SwordArtOnline'' (the one you're most likely to see associated with the show on streaming services) very prominently features the supporting cast alongside Kirito and Asuna, giving the impression that the show is about them all going on adventures together. While Klein and Agil do pop up every few episodes and participate in the final battle, Silica and Lisbeth only ever appear in their debut episodes aside from some very brief, non-speaking cameos. They do end up integrating into Kirito's regular friend group, but rarely have any prominence even in the later arcs.
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* ''WesternAnimation/{{Foodfight}}'' had a ''very'' bad example of this, which is possibly due to troubled production. The movie was supposed to be used to promote several supermarket food brands, and as such, the cover had Mrs. Buttersworth, Twinkie the Kid, the Vlasic stork, Charlie the Tuna, etc. However, each of these characters were basically extras, only appearing in one or two scenes.
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* ''WesternAnimation/{{Foodfight}}'' had a ''very'' bad example of this, which is possibly due to troubled production. The movie was supposed to be used to promote several supermarket food brands, and as such, the cover had Mrs. Buttersworth, Twinkie the Kid, the Vlasic stork, Charlie the Tuna, etc. However, each of these characters were basically extras, only appearing in one or two scenes. In fact, the ''actual'' featured characters of Dex Dogtective and Sunshine Goodness, who are the typical original characters who almost always star in this kind of crossover, are shoved into the background. At least all the actors billed on the cover really ''do'' play important characters.
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* ''Manga/OshiNoKo'' prominently features Ai Hoshino in promotional materials, but [[SmallRoleBigImpact while she is significant to the plot, she doesn't have much screentime]] due to [[spoiler:being murdered at the end of the first manga volume/anime episode]].
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* The opening of ''Anime/BoogiepopPhantom'' highlights and names three characters: Miyashita Touka, Kirima Nagi and the supporting character Kuroda Shinpei. But given the nature of the show's interconnected anthology stories, they're all supporting characters in a way.
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** ''Anime/DragonBallSuperSuperHero'' focused quite a bit of early marketing on Goku and Vegeta's sparring match, since they're the face of the franchise and all that... but they're barely in the film at all (in fact, their screentime is pretty much dedicated to explaining why they're ''not'' involved in the main plot), and ''Super Hero'' is actually ADayInTheLimelight for Piccolo, and to an extent Gohan and Pan.
