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1->''"Everything in the world is about sex except sex. Sex is about power."''
2-->-- '''Creator/OscarWilde''' (apocryphal, [[https://quoteinvestigator.com/2018/06/05/sex-power/ first attested in 1995]])
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4Love is a complicated emotion, but we've been able to categorize it into different forms. One form of love, for example, concerns itself primarily with the sex drive. It's a superficial sort of love that many people experience prior to developing genuine affection for another person. While this type of love is [[SexIsEvil usually portrayed in a negative light]], it isn't necessarily a bad thing. This love could be called "puppy love" in some situations, while in others it could merely be called lust. This feeling is experienced upon seeing beauty and feeling pleasure from the sight of it.
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6The Power of Lust, then, concerns itself with superficial characteristics, like outer beauty and athleticism. This is the inspirational force that comes from wanting to impress a pretty lady or handsome man. It may lead to a one-night stand, but it could alternatively lead to an actually romantic relationship. If lovers maintain a romantic relationship by "[[SexualEuphemism using the Power of Lust]]", then they may soon break off their relationship, as it isn't powerful enough on its own for lasting relationships. The Power of Lust is usually felt by [[AllMenArePerverts male characters]], and can often be PlayedForLaughs. Generally, women [[AllWomenArePrudes won't be subject]] to this trope unless AllWomenAreLustful.
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8The inspirational force described by this trope is the form of love ''before'' it does or can become romantic. It also concerns sexuality and the sex drive. Joe Schmoe and Big Bertha don't need to know each other or to be total strangers in order for this trope to be in play.
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10If the characters are already in a romantic relationship, then this trope may or may not be in play. It ultimately depends on context. Basically, if one of the lovers is trying to ''impress'' the other, then it's probably the Power of Lust, but if one of the lovers is trying to ''save the other's life'', then it's probably ThePowerOfLove. Generally, the two tropes cannot overlap.
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12Depending on [[SlidingScaleOfIdealismVersusCynicism how cynical]] the work is, this trope could be more or less powerful than the powers of [[ThePowerOfLove love]], [[ThePowerOfFriendship friendship]], and [[ThePowerOfHate hate]]. It may be part of a [[VirginPower virgin's power]] to overcome the Power of Lust whereas others are always tempted.
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14SexMagic is most likely powered by this, and LevelUpAtIntimacy5 is specific to game mechanics and may involve this and/or ThePowerOfLove.
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16Compare and contrast ThePowerOfLove and ThePowerOfFriendship. Contrast with ThePowerOfHate, which is the complete opposite of this, and DistractedByTheSexy and IHaveBoobsYouMustObey. See also {{Lust}} for the [[SevenDeadlySins deadly sin]] of the desire for pleasure, and IntimateHealing when it can only be done through sexual activities rather than merely intimate ones.
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18[[AC:Note to Editors:]] Recall Administrivia/NoLewdnessNoPrudishness when adding examples, please. Also, please don't be a Administrivia/BluenoseBowdlerizer and refrain from adding your own euphemisms for sex or potholing to {{Unusual|Euphemism}} or SexualEuphemism.
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20----
21
22!!Examples:
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24[[foldercontrol]]
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26[[folder:Anime & Manga]]
27* The entire plot of ''Manga/AhMyBuddha'' focuses around Ikkou Satonaka, a Buddhist monk-in-training who can unleash an incredible dormant power to exorcise demons when he sees nudity. Cue the whole cast of female characters exposing their breasts when the situation becomes dire. Though Ikkou is reluctant to continue his training, the grandmaster monks in the Buddhist community encourage him after they learn of his powers.
28* Suzu of ''Manga/AyakashiTriangle'' has spiritual powers that are [[PsychoactivePowers awakened by her personal desires]]. Rather comically, the most effective form seems to her sexual lust for Matsuri, as shown when she got a HeroicSecondWind [[ClingyJealousGirl to make sure Reo wasn't the only one]] in a suggestive situation with him.
29-->'''Shirogane''': [[LovableSexManiac Reo is an unprecedented pervert]]... but Suzu’s overwhelming shamelessness [[AlwaysSomeoneBetter goes far beyond that]]!
30* In ''Manga/{{Gantz}}'', Kei Kurono doesn't know how to activate his power suit's abilities. When he gets bullied in the anime, he thinks of Kei Kishimoto's breasts and gets turned on. It's only then that his suit activates and he knocks the bully's teeth out.
31* Tadao Yokoshima from ''Manga/GhostSweeperMikami'' has always been [[AllMenArePerverts driven for girls]] and that's the main reason why he works for [[{{Stripperiffic}} Reiko Mikami]] despite her abuse and the low payments. But later it's discovered that he has spiritual abilities that are powered by lust. They're seen for first time early on in the manga, and in one chapter/episode of the series, in which he serves as "spirit battery" for [[TheRival Emi Ogasawara]]. He eventually develops this power and becomes a proper ghost sweeper, even rivaling in power with Mikami herself.
32* ''Manga/GTOTheEarlyYears'': Exploited by HotTeacher Nao Kadena to get the male students to study hard (offering them sex if they're able to get a perfect score; of course, none of them are ''that'' good, but she does give a consolation prize of MarshmallowHell to the top scorer). She motivates the female students by showing them the hot guys who go to prestigious universities.
33* ''Literature/HighSchoolDXD'': Issei Hyodo dreams of one day becoming the "Harem King." He's always been a pervert obsessed with breasts. Eventually, he dies and a beautiful devil named Rias resurrects him, turning him into a devil in order to make him her "[[ChessMotif Pawn]]." He then learns he possesses the power of a legendary dragon. He still has trouble accessing this power and is driven to do so by the prospect of groping Rias's breasts. Whenever Ria's breasts are involved, he explodes with near-infinite power.
34* Houli Dent from ''Manga/HowToTreatALadyKnightRight'' is a shameless AmazonChaser who can go Super Saiyan if he touches a woman's abs. [[spoiler:It's revealed in the final arc that he has this ability because his love of abs lets him tap into the power of Asmodeus, the demon prince of lust.]]
35* In ''Manga/TheLegendaryHeroIsDead'', the protagonist Touka's extreme fetish for thighs allows him to get out of the stickiest situation, even allowing him to summon powerful apparitions (in the shape of thighs).
36* In ''Manga/MyHeroAcademia'', Mineta's realization that he wants to be a hero so he can feel up a woman is what spurs him to beat Midnight and pass his final exam.
37* ''Manga/OnePiece'':
38** Sanji is a ChivalrousPervert, and part of his schtick is that he becomes enraged and empowered whenever a beautiful woman is in danger. For example, this happens in the Thriller Bark arc after he senses that Nami is in danger and bursts into flames upon becoming enraged and charges to her location at high speed.
39** In another instance, during the Punk Hazard arc, while he, Zoro, Brook, and Kinemon try to escape an encroaching cloud of poison gas, Sanji can't run any faster than he's normally capable of while [[FreakyFridayFlip in Nami's body]]. However, the mere act of [[ManIFeelLikeAWoman groping Nami's breast]] gives Sanji an abnormally ''huge'' speed boost.
40--->'''Zoro:''' What's that nonsense power?!
41** Hilariously subverted in the Alabasta Arc. The Straw Hats are riding a gigantic crab across the desert to the capital, but there's a river in the way- and the crab's species can't swim. Since the crab is a pervert with a love of dancing girls, Chopper tries to invoke this trope by having Nami reveal her skimpy dancer's outfit. The crab goes heart-eyed, zooms across the water...and sinks like a rock at the half way point.
42* ''Literature/SoICantPlayH'': Ryosuke's provisional contract with Lisara requires him to [[EnergyDonation resupply her with a portion of his own]] LifeEnergy whenever she depletes her mana. But his life energy barely registers at 15,000, so he gives her his [[DeusSexMachina "ero energy"]] instead. It's near limitless because he's almost always thinking about sex, especially in regard to Lisara.
43* In the final episode of ''Anime/SpaceDandy'', Dandy sets off to [[spoiler:save the universe]] in the way only he can, but he's having trouble flying towards an anomaly that is causing it all. He glances at a monitor where all his friends are watching him, and upon seeing Honey's fine booty and thong, gets the determination to push forward.
44* In ''Anime/StrikeWitches'', Yoshika experiences massive boosts in her magic power when she is aroused by groping breasts. Usually Lynette's.
45[[/folder]]
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47[[folder:Comic Books]]
48* In ''ComicBook/PenthouseComix'', Doc Dare gains enhanced strength, endurance, durability, and speed every time she has an orgasm as the result of exposure to a Super Serum.
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50
51[[folder:Fan Works]]
52* In ''Fanfic/AdviceAndTrust'', Kaworu notes that strong emotions help him drown out The Call (his subconscious desire to cause [[TheEndOfTheWorldAsWeKnowIt Third Impact]]). [[HormoneAddledTeenager Given that his physical body is that of a teenage boy]], the most reliable method early on is his lust for Rei (before being replaced by ThePowerOfLove).
53* ''Fanfic/AHerosWrath'': Those attuned to Lust Mantra (Midnight and [[spoiler:Nejire]]) are made more powerful when being overcome with feelings of {{Lust}}. This can range as a lust for sex, power or battle. When active, [[LivingAphrodisiac Lust Mantra can have a psychological effect on those around them]], [[{{Pun}} arousing]] intrusive thoughts of sexual lust in their surroundings as the excess mantra slowly wears off, and can even inflict [[SoBeautifulItsACurse powerful, unwanted infatuation]] in others.
54* ''Fanfic/CoolCatSavesVietnam'': [[Film/CoolCatSavesTheKids Daddy Derek]] is motivated to fund a war and build an entire set in Vietnam to keep Cool Cat away while he sexes Mama Cat. It's also implied, for the same reason, that he made movies just to stop Cool Cat from bothering him.
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58[[folder:Films -- Animation]]
59* In ''WesternAnimation/TurningRed'', Mei turns into a giant red panda in the bathroom, at Abby's request, using her lust for Robaire and mermen.
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61
62[[folder:Films -- Live-Action]]
63* A film adaptation of the Broadway musical ''Film/TheBestLittleWhorehouseInTexas'' adds the incentive that the winners of a football match-up between the Longhorns versus the Aggies get to visit the Chicken Ranch, which is a brothel that used to take live poultry as payment during the Dust Bowl years.
64* In ''Film/GalaxyQuest'', Fred Kwan has to use the "digital conveyor" to rescue Jason from a planet's surface. His trial attempt to use the device results in a pig-alien reduced to LudicrousGibs. However, once the pretty alien girl enters the room, he appears to calm down and seems to have more confidence. He then flawlessly operates the device.
65* In ''Film/DragonBallEvolution'', Goku has trouble controlling his ki, and Grandpa Gohan's guidance doesn't help. It isn't until Chi-Chi, his eventual LoveInterest, begins to motivate him that he gets the hang of it.
66* In ''Film/TheRockyHorrorPictureShow'', Frank uses people's desire for pleasure -- usually honing in on their sexuality -- to corrupt them into doing what he wants, so as to fulfill his own lusts. The Power of Lust, however, ultimately causes his downfall in the ending where [[spoiler:his subordinates mutiny against him for being "too extreme" and kill him]]. Meanwhile, the two characters who ''were'' virgins at the start of the story are traumatized, changed forever.
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69[[folder:Literature]]
70* There's a story by Creator/WoodyAllen about an older man who is terrified of hospitals because of his fear of death, but he visits a hospital as often as he can because he's physically attracted to a nurse who works there. The narrator marvels at how the man's lust overcame his terror of death, and the other characters are expected to share his amazement. The narrator implies that the hunger for sex and the fear of death are the only real factors to human motivations.
71* ''Literature/TheDresdenFiles'' novel ''Literature/WhiteNight'' has a literal version: magic is fueled by emotion, so when Harry is trapped in a CollapsingLair with a powerful psychic vampire, he gets her to kiss him, then uses her EmotionBomb of lust to cast a protective bubble that lets them ride the blast wave out safely.
72* ''Literature/{{Shimoneta}}'': After an AccidentalKiss, Anna becomes devoted to doing everything she can to get Tanukichi to love her believing that catching ero-terrorists is what he wants, and [[LoveMakesYouCrazy she won't]] let anything [[{{Yandere}} get in her way]].
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75[[folder:Live-Action TV]]
76* An episode of ''Series/{{Bones}}'' has Agent Booth facing his marksmanship test. He is advised to bring Dr. Brennan along as he won't miss his shots with her by his side. He does bring her, and he doesn't miss.
77* In ''Series/PennyDreadful'', Lucifer relies on the Power of Lust and on other superficial motivators to get what he wants. His power over Vanessa becomes overwhelming whenever she has sex, for example. As he [[EvilCannotComprehendGood doesn't understand]] Vanessa and her desires, he ultimately fails in wooing her to be evil. [[spoiler:Dracula]], on the other hand, confronts her with [[ThePowerOfLove apparently genuine affection]] and [[spoiler:''does'' woo her to be evil.]]
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80[[folder:Video Games]]
81* ''VideoGame/DragonQuestXI'' has a [[CombinationAttack Pep Power]] where Jade uses a [[GRatedSex Puff-Puff]] to empower [[PlayerCharacter the Luminary]] to deliver a powerful two-handed sword slash. There is even a side quest dedicated to this Pep Power.
82* In ''VideoGame/OctopathTravelerChampionsOfTheContinent'', Queen Tatrock uses the lustful desires of her soldiers to boost her own levels of power after sacrificing them.
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85[[folder:Web Videos]]
86* ''WebVideo/CinemaSins'' frequently cites this as "the power of boners", though they specifically call it out as a "sin" when (typically male) characters get a sudden burst of HeroicResolve when their LoveInterest is in danger and overcome incredible odds.
87[[/folder]]
88
89[[folder:Webcomics]]
90* ''Webcomic/MenageA3'': Initially, the voluptuous [=DiDi=] is mainly notable for ''inspiring'' lust as an overwhelming motivation in others, driving anyone with the slightest interest in women to behave ridiculously. However, once she begins to think that a cure for her {{Anorgasmia}} may be in prospect, her own lust becomes her own overwhelming motivation, incidentally making her [[FaceHeelTurn a much less likable character than she was previously]].
91[[/folder]]

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