Line #104 Creator/ParamountGlobal


1	[[quoteright:350:https://static.tvtropes.org/pmwiki/pub/images/paramountviacom.jpg [[{{Slogans}} Popular is Paramount.]]]]
2
3	[[https://paramount.com Paramount Global]], or simply Paramount, is a major American entertainment company based in UsefulNotes/NewYorkCity. The company was previously known as [=ViacomCBS=], the name being a portmanteau of Viacom, a media conglomerate originally founded in 1952, and Creator/{{CBS}}.
4
5	In 2006, Viacom would become "Creator/{{CBS}} Corporation" after spinning off a new company under the Viacom name. This new incarnation of Viacom consisted of [[Creator/{{Paramount}} Paramount Pictures]], and cable networks, such as Creator/{{MTV}}, Creator/{{Nickelodeon}}, Creator/ComedyCentral and Creator/{{BET}}, among other properties. CBS Corp would retain Creator/{{Showtime}}, Creator/PopTV (formerly [[Magazine/TVGuide TVGN]]), and of course, [[Creator/{{CBS}} The Eye]].
6
7	Both Viacom and CBS Corp were majorly held by National Amusements, a theatre chain operator and holding company. After years of negotiations, and amidst a changing entertainment landscape, the two companies would re-unite in December 2019.
8
9	!!Beginnings (1952-2005)
10	The original Viacom started as CBS's [[UsefulNotes/{{Syndication}} "film sales"]] division in the mid-1950s, founded to sell some of the network's biggest hits into the syndication market. Back then, CBS had a policy of either owning its shows outright or purchasing the distribution rights, making it so that most of CBS's output from 1950 to 1970 ended being syndicated by CBS as well. Creator/{{NBC}} and [[Creator/AmericanBroadcastingCompany ABC]] also established their own "film sales" divisions around the same time with the same practices.
11
12	This changed in 1971, when the FCC adopted the "fin-syn" rule, which stated that television networks could no longer syndicate their own shows. (This rule has since been repealed.) As a result, CBS decided to spin its sales division off. (The other two networks did the same, with ABC Films becoming Worldvision Enterprises and NBC selling its film library except ''Series/YouBetYourLife'' to National Telefilm Associates.) Following this lead, Viacom became one of the busiest syndicators in the USA. Armed with huge hits such as ''Series/ILoveLucy'', ''Series/TheAndyGriffithShow'', ''Series/TheDickVanDykeShow'', ''Series/HawaiiFiveO'' and ''Series/TheMaryTylerMooreShow'', Viacom was doing well for itself by the early 1980s, and was looking to expand. It also owned a large film library of many films that were originally independently produced, including a number of films produced by Hal Wallis that were originally distributed by Paramount in the 1950s and 1960s, these films returned to Paramount's fold when it was acquired by Viacom.
13
14	Its first big purchase was MTV Networks[[note]]parent of MTV and Nickelodeon, and then co-owned by what was then the parent company of Creator/WarnerBros, Warner Communications, and, of all companies, American Express; MTV, Nick and Creator/TheMovieChannel had their roots in Warner's experimental and revolutionary ''QUBE'' interactive cable TV service[[/note]] in 1985. They already owned another Warner-[=AmEx=] network, Creator/TheMovieChannel, after merging it with their own Creator/{{Showtime}} pay-TV service. It was also around this time that Viacom began a partnership with Fred Silverman and Dean Hargrove that yielded among others the ''Franchise/PerryMason'' television film series, ''Series/{{Matlock}}'', ''Series/JakeAndTheFatman'', and ''Series/DiagnosisMurder'' (each of the latter three featured lead actors who previously starred in series that Viacom held the syndication rights to at the time - Creator/AndyGriffith from ''Series/TheAndyGriffithShow'', Creator/WilliamConrad from ''Series/{{Cannon}}'', and Creator/DickVanDyke from ''Series/TheDickVanDykeShow'', respectively), which proved that Viacom was finally as capable of producing hit series themselves as they were distributing older hit series on behalf of other companies, ushering in a major period of growth for Viacom (before the Silverman/Hargrove partnership, Viacom's only successful in-house production was a mini-series adaptation of ''Literature/EastOfEden'' in 1981, none of Viacom's weekly in-house primetime series would have a long, sustained run until ''Matlock'').
15
16	Later, Viacom got the distribution rights to ''Series/TheCosbyShow'', still a massive hit at the time and a huge potential money maker. The really big purchases came later though after the company fell under the control of theatre magnate Sumner M. Redstone, as Viacom successfully devoured [[Creator/{{Paramount}} Paramount Communications]] in 1994, Blockbuster Video the same year and [[Creator/AaronSpelling Spelling Entertainment Group]] [[note]]which, aside from Spelling's own output, held the rights to a huge back catalog; Spelling had purchased Creator/RepublicPictures (formerly NTA; ''Film/ItsAWonderfulLife'', pre-1973 NBC shows, Paramount's animated shorts, etc.) and Worldvision Enterprises (pre-1973 ABC shows, most of Creator/QuinnMartin's library) in 1994 and 1988, respectively[[/note]] in 1999 (it had already acquired 78% of Spelling via the Blockbuster deal, this to Paramount Television at the time having the rights to the catalogs of the former ABC Films, CBS Films, and NBC Films) and finally its own former parent, CBS Corporation (the final incarnation of the original Westinghouse Electric Corporation, which lasted from 1886 to 1997), in 2000, though its last major purchase was that of BET in 2001.
17
18	!!Split from CBS (2005-2017)
19	In 2005, however, it was decided that Viacom should be split in two. The rationale given at the time was that MTV, Nickelodeon and Paramount were "hot" and the rest of CBS was more "cool", as far as growth was concerned. Viacom spun off MTV Networks and Paramount as a "new" Viacom that took the name, and then the old Viacom renamed itself CBS Corporation. (Paramount Television and its library was kept by CBS, separating it from the movie studio. It was soon merged with CBS' in-house studio to form CBS Paramount Television. The studio is now named CBS Television Studios.) However, many people actually believed that the real reason for the split was a result of declining revenues caused by bad publicity stemming from Music/JanetJackson's WardrobeMalfunction during the half-time show for Super Bowl XXXVIII (which was produced by MTV, whom the NFL has banned from ever producing another half-time show; the de-merger conveniently separated MTV from CBS), and a report on ''Series/SixtyMinutes'' spinoff show ''60 Minutes II'' questioning UsefulNotes/GeorgeWBush's service in the National Guard, which later turned out to be forged. The separation was also a Solomon-esque resolution to an intra-company "bake-off" between [=co-COOs=] Les Moonves and Tom Freston to replace Sumner Redstone, the majority owner of the company, as CEO. Moonves was still the CEO of CBS Corporation until 2018, when he resigned amid sexual harassment allegations, while post-separation Viacom CEO Freston was fired several years afterward and replaced with Philippe Dauman, a Viacom director and close friend of Redstone.
20
21	Dauman's run as CEO of Viacom had mixed results. Under Dauman's direction, Viacom made some expensive acquisitions, namely the ''Franchise/TeenageMutantNinjaTurtles'' franchise and a 30% stake in the Creator/RainbowSrl studio (the creators of ''WesternAnimation/WinxClub''). These purchases cost the company $60 million and $80 million respectively. Dauman's resentment for digital media and [=YouTube=], and a synergy strategy that was seen as mediocre at best, led to the company falling behind its competitors in expanding their portfolios, causing them to be disproportionately affected by the ongoing "cord-cutting" trend. Notably, a high-profile dispute with [=DirecTV=] in the summer of 2012, which stretched over for a week, caused a viewership crash across all Viacom networks that year. Viacom's intention to move further into animation hit a speed bump after Katzenberg and Creator/DreamWorksAnimation bolted from the firm, and tensions finally reached a boiling point in 2016 when, after several steep drops in the stock market, Sumner's very estranged daughter, Shari Redstone, returned to the picture. Sumner, whose health was increasingly deteriorating, threw Dauman and partner George Abrams off his trust, a move that has incurred a high-profile lawsuit from Dauman; the feud between the two former friends unceremoniously ended Dauman's tenure at Viacom and got the board of directors overhauled in what the press called "a Series/GameOfThrones". This led to Bob Bakish (known for his tenure on post-split Viacom's international networks division) being promoted to the CEO spot.
22
23	During this era, the company [[NeverLiveItDown was infamous among many]] Website/YouTube users for removing videos[[note]] and banning the user's [=YouTube=] account, not to mention requesting access to users' view history in its lawsuit against [=YouTube=], hinting that it would start coming after [=YouTubers=] personally. [[TakeThat This of course did not fly in court.]][[/note]], in large part because of former head Dauman's utter hatred toward digital media. Fortunately, things have started to cool down since his ouster. Before that, it was notorious for attacking ''Franchise/StarTrek'' fan sites.
24
25	!!Restructuring and reunion with CBS (2017-present)
26	In 2017, in an effort to turn its fortunes around, Viacom put all attention and resources to focus on six brands: MTV, Nickelodeon, Creator/NickJr, BET, Comedy Central, and Paramount. Creator/SpikeTV was relaunched as Creator/ParamountNetwork in 2018 in order to bring it in line with the strategy. The company would also acquire another franchise for Nick in the ''ComicStrip/{{Garfield}}'' and ''ComicStrip/USAcres'' [=IPs=] in August 2019.
27
28	Viacom also took a dive into the streaming world with its purchase of Creator/PlutoTV in 2019, a free service modeled after cable television but with primarily internet-sourced content. Instead of following the recent trend of launching all-encompassing [=SVODs=] to compete with Creator/{{Netflix}} and Creator/{{Amazon}}, Viacom initially co-produced and distributed original programming with third-party outlets such as [[Website/{{Facebook}} Facebook Watch]] and Creator/{{VRV}}.
29
30	On August 13, 2019, [[https://www.cnbc.com/amp/2019/08/13/cbs-and-viacom-reach-merger-deal.html an agreement was reached]] in-which Viacom would merge with CBS Corporation, uniting the two companies for the first time since 2005. Rumors about this had been swirling for years and there had been attempts at a re-merger in the past, but it was the ousting of Les Moonves in 2018 over sexual misconduct allegations that opened the doors to further discussion in June 2019. The deal was officially closed on December 4, 2019, with the combined entity being branded as [=ViacomCBS=]. National Amusements retained majority control of the combined firm.
31
32	On December 20, 2019, [=ViacomCBS=] acquired a 49% stake in Creator/{{Miramax}} from beIN Media Group, adding a catalog of 700 films to the Paramount Pictures library including ''Film/{{Clerks}}'', ''Film/PulpFiction'' and ''Film/GoodWillHunting''. This became the first acquisition for the company after the re-merger. This acquisition gave Paramount the worldwide rights to titles it had previously co-produced with Miramax, such as ''Film/TheTalentedMrRipley'', ''Literature/NoCountryForOldMen'' and ''Film/ThereWillBeBlood''.
33
34	In February 2020, [=ViacomCBS=] finally unveiled their answer to Creator/HBOMax and Creator/{{Peacock}}: [[Creator/{{ParamountPlus}} CBS All-Access]] was eventually relaunched under a new name, Paramount+ and joined content from CBS and Nickelodeon, as previously announced before the merger, with the rest of their cable networks' division, Paramount, and Pluto TV, in addition to offering Showtime through a premium tier. Several months later, [=ViacomCBS=] announced an expanded carriage agreement with [[Website/{{YouTube}} YouTube TV]] that will see all of the legacy Viacom cable networks added to the platform. Prior to that deal, CBS, Pop TV and the Showtime networks were the only network offered on the platform as part of a pre-merger agreement with CBS Corporation (with Showtime being part of a premium tier). A similar agreement was made with Creator/{{Hulu}} a year later.
35
36	In February of 2022, [=ViacomCBS=] officially rebranded as ''Paramount'' and adopted the iconic name used by the motion picture studio that they own. The legal name of the company is Paramount Global, but the word "Global" is not part of the company's marketing brand. As a result, Paramount Pictures began using its full name from that year onwards. In 2023, Paramount announced that it would sell Simon & Schuster to investment firm KKR & Co. By that year however, [[https://deadline.com/2024/04/bob-bakish-set-to-resign-paramount-global-ceo-1235897469/ Shari was unhappy with Bakish's later strategic moves, such as the aborted sales of Showtime and BET respectively]] and in 2024, Bakish parted ways with Paramount.
37
38	!!Besides being a syndicator of reruns, the original Viacom has also produced and/or distributed several shows by itself:
39	[[index]]
40	* ''[[Series/DoubleDare1986 Celebrity Double Dare]]'' (failed 1987 pilot with adults and celebrities playing a version of Nick's quintessential game show with all the mess and fun taken away; hosted by Caitlyn Jenner, who also hosted some non-celebrity pilots; soon after, ''Double Dare'' would enter syndication (mainly on and co-syndicated by Creator/{{Fox}} Television Stations))
41	* '' Series/GreatestHeroesOfTheBible''
42	* ''Series/DiagnosisMurder''
43	* ''Series/{{Ed}}'' (bizarrely under the byline "A Paramount Company"; this was because of Viacom's production arm having been put under Paramount TV at that point, co-produced with NBC Productions)
44	* ''Series/FindersKeepers'' (1987-89 syndicated run; also w/ Fox Television Stations)
45	* ''Series/KeyWest''
46	* ''Series/TheMaster''
47	* ''Series/{{Matlock}}''
48	* The ''Franchise/PerryMason'' reunion movies, starting with "Perry Mason Returns".
49	* ''Series/ThePriceIsRight'' (1972-80 nighttime syndicated version)
50	* ''Series/RemoteControl'' (1989-90 syndicated run)
51	* Various other reunion vehicles based on old CBS shows, such as "Film/ReturnToMayberry".
52	** And at least one based on a non-CBS show, ''[[Series/TheManFromUNCLE The Return of The Man From U.N.C.L.E.: The Fifteen Years Later Affair]]''.
53	* ''Series/SabrinaTheTeenageWitch''
54	* ''Series/SplitSecond1972'' (1986-87 revival; w/ Hatos-Hall and several Canadian TV stations)
55	* ''Series/TheAdventuresOfSuperboy'' (TV distribution only in North America, which played a big part in the series being ScrewedByTheLawyers)
56	* ''WesternAnimation/TheSuperMarioBrosSuperShow'' (TV distribution only)
57	* ''Series/YouDontSay'' (1978-79 syndicated run)
58	[[/index]]
59	----
60	!!Paramount Global owns the following assets (with their own pages):
61	[[index]]
62	[[AC:CBS Entertainment Group]]
63	* Creator/{{CBS}}
64	* Creator/TheCW (12.5% minority stake, co-owned with Nexstar and Creator/WarnerBros)
65	** Creator/TheCWPlus (The CW's smaller markets service)
66	** Creator/{{UPN}} (dissolved into The CW in 2006)
67	* BET Media Group
68	** Creator/{{BET}}
69	*** BET Studios
70	** Creator/VH1 (moved under BET Media Group in 2022)
71
72	[[AC:Paramount Media Networks]]
73	* MTV Entertainment Group
74	** Creator/ComedyCentral
75	** Creator/{{CMT}}
76	** Creator/{{LOGO}}
77	** Creator/{{MTV}}
78	** Creator/ParamountNetwork
79	*** Creator/SpikeTV (rebranded to Paramount Network in 2018)
80	** Creator/PopTV
81	** Smithsonian Channel
82	** Creator/TVLand
83	** Creator/TheMovieChannel
84	** Creator/{{Showtime}}
85
86	* Kids & Family
87	** Creator/{{Nickelodeon}}
88	*** Creator/NickAtNite
89	** Creator/NickJr
90	** Creator/{{Nicktoons}}
91	** Creator/{{Noggin}} (originally a joint venture with Creator/SesameWorkshop)
92	** Creator/TeenNick
93	*** Creator/NickRewind
94
95	[[AC:Paramount International Networks]]
96	* Paramount Television International Studios (PTIS)
97	** TIS Productions
98	* Telefe (Argentine television channel)
99	* Chilevisión (Chilean television network)
100	* Creator/Channel5 (UK terrestrial channel)
101	* Creator/NetworkTen (Australian terrestrial network)
102
103	[[AC:Paramount Pictures Corporation]]
104	* Creator/{{Miramax}} (49%, co-owned with beIN Media Group)
105	* [[Creator/{{Paramount}} Paramount Pictures]]
106	** Paramount Players
107	** Paramount Animation
108	** Creator/NickelodeonMovies
109	** MTV Films (formerly known as MTV Productions before being renamed, later folded into MTV Entertainment Studios)
110	** BET Films
111	** [=VH1=] Films
112	* Creator/RepublicPictures (assets purchased by Viacom in late 1990s; currently operated through Melange Pictures, LLC)
113
114	[[AC:Digital and Streaming Group]]
115	* Creator/ParamountPlus
116	** Creator/CBSFilms
117	* Creator/PlutoTV
118
119	[[AC:Others]]
120	* Creator/RainbowSrl (30%): co-owned with Iginio Straffi
121	[[/index]]

Context Creator / ParamountGlobal